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  • Behind the Scenes

Skiddle Update: New Year’s Eve Listings, Black Friday, Q1 Launches & Bonfire Night Traffic

  • By Ryan Moss

  • 11 Nov 2022
  • 4 min read

Welcome to Skiddle’s Promoter Update. This week, we’ll be talking about New Year’s Eve listings, our Black Friday ‘Inspire Me’ pages, new launches for 2023 on the Skiddle website and sharing some of our Bonfire Night traffic. 


New Year’s Eve listings

New Year’s Eve isn’t far away, and promoters have already begun to list their events. Skiddle’s content and marketing team are hard at work preparing for the period, and we’ll be getting in touch with our top tips for the festive season and New Year’s Eve. 

Skiddle is the number one destination for New Year’s Eve in the UK, so make sure to get your event listed if you haven’t already. 

Over the next few weeks, we’ll be in touch with our top tips for the festive season and New Year’s Eve. 


Black Friday Inspire Me pages

Our Black Friday ‘Inspire Me’ page went live this week. Here, we’ll point customers to all the best Black Friday event deals across our webpage and mobile app. Our ‘Inspire Me’ page collection, situated on the Skiddle homepage, compiles events happening across the U.K and Europe by genre, event type and more, offering your customers a place to discover great events all in one place. Click here to view our guide on creating an event in the Promotion Centre. 

If you’d like your event featured in the guide, get in touch with your dedicated Account Manager or our Account Support team. You can also let us know on the Skiddle Promoter Twitter account, which can be found here

Your Black Friday event deals will be shown to our visitor base of four million people per month, so now is a perfect time to get events listed and sent to us so we can feature them in the Inspire Me guide. 


Q1 Launches

We’re in the closing months of 2022, but launches for events in 2023 have been happening already on the Skiddle website. Over the past few weeks, we’ve seen tours, festivals and club nights all go on sale for next year, and it looks like the coming weeks will be just as busy. 

If you’ve already begun to confirm event bookings for next year, consider listing them now to drive early ticket sales. You’ll be showing off your listings to our regular four million visitors a month. 


Bonfire Night traffic

There was plenty of activity on the Skiddle website for Bonfire Night last weekend, with the holiday being the busiest day of the year so far in terms of traffic. This year, we had 158,428 organic clicks on the website from Friday 4th to Saturday 5th November. 


Got a question you need an answer to? Give us a call on 03333010301 or ask us a question over on the Skiddle Promoter Twitter account by clicking or tapping on the button below. Alternatively, you can also find a list of our most frequently asked questions over at https://help.promotioncentre.co.uk/

Skiddle Promoter Twitter Link

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