Eventmobi

OCTOBER 6, 2022

Pop-up events have been around for some time, especially in the retail sector and recently pop-ups have become increasingly popular among restaurants and art galleries. Pop-up events can take place in temporary venues like event domes, igloos, and marquees or permanent structures like retail spaces and resorts. The Right Venue.

Food and Beverage 195

Food and Beverage Retail Social Media Sponsorships 195

Event Industry News

MARCH 12, 2019

The Warehouse x Barbican Inside Out campaign has won the 2019 European Sponsorship Arts and Culture Award at the European Sponsorship Association Awards. The project was a Barbican-wide initiative involving the Development, Retail, Marketing, Communications, Creative Learning, Business Events and Projects teams.

Sponsorships 58

Sponsorships Fashion 2018 Retail 58

Event Marketer

FEBRUARY 27, 2024

What’s more, fans could explore an expansive retail shop offering new and exclusive products from Nike, Jordan, adidas, PUMA, Under Armour, Curry Brand and others. And the brand’s sponsorship of the 3-Point Shootout triggered a donation from State Farm to the NBA Foundation with every shot sunk.

2024 109

2024 Sponsorships Sports Retail 109

Event Marketer

DECEMBER 26, 2023

EARLY ADOPTERS SCORE WITH PICKLEBALL SPONSORSHIPS Sports sponsorship is always a hot industry topic, but a shiny “new” sport—pickleball—gave brands something fresh to sweat over as the activity hit fever pitch this year.

2023 74

2023 Trade Shows Sponsorships Sports 74

Event Marketer

FEBRUARY 16, 2024

From men’s brands leaning into rich burgundy classics to masterpieces from remote cultures to pieces that mimic the brand’s retail experience, it was an extravaganza of expression. Wall-to-wall beige is so blah. Not feeling it with pink shag? Bonus points for inspiring buyers to connect with their inner model.

Trade Shows 94

Trade Shows Fashion Apparel 2024 94

Event Marketer

SEPTEMBER 11, 2023

We want to figure out how to make that more relevant to the fans and consumers, and while doing so, use this event as an asset, as a platform to engage other parts of the business like customers, retailers and our internal employees, as well.”

Food and Beverage 103

Food and Beverage Retail 2022 Sponsorships 103

Event Marketer

APRIL 11, 2024

Sunglass Hut sponsored a private shopping experience and panel at its nearby retail location. VALUE-ADDITIVE SPONSORSHIPS Power Play sponsors were selected based on their desire to support and inspire the businesswomen in attendance, whether it was by sponsoring a panel or producing an activation.

Retail 92

Retail Sports Fashion Conference 92

Event Industry News

AUGUST 18, 2020

Setting up a Chill & Charge Zone at your event delivers an essential service whilst providing a great sponsorship opportunity. Providing phone charging been proven to increase dwell time and average spend in retail/hospitality environments. Charging Tables. Original Barrel Chargers. Portable Chargers.

Wireless 98

Wireless Retail Sponsorships Hospitality 98

Event Marketer

FEBRUARY 29, 2024

Agency: Studio Wyse, graphic design) Related Stories: Pinterest and Anthropologie Host a Trendy Holiday Showhouse Based on User Data 2024 Food & Beverage Trends to Inspire Your Event Menus The Brief: Weed Sponsorships and Predictive Palettes 1. home retail at Pinterest, stated in the guide. Here’s the breakdown.

Food and Beverage 91

Food and Beverage 2024 Retail Sponsorships 91

Event Marketer

APRIL 11, 2024

Close to 1,000 attendees explored Hockey House over four days of tours and evening programming that included an influencer night, a retailer night and a 3-on-3 tournament. Partnering with its retailers was also a big win for CCM. Incorporate brand ambassadors in signage and messaging.

Retail 80

Retail Apparel Social Media Marketing 80

Event Marketer

JULY 17, 2023

Louis CITY SC sponsorship. There are more pet-friendly events and establishments than ever in a post-COVID world—nearly one in five American households adopted a pet during the pandemic—and Purina is getting its paws on the action as part of its St.

Sports 88

Sports Sponsorships Retail Event Marketing 88

Event Marketer

APRIL 15, 2024

The retailer popped up a 400-square-foot American Eagle Café on Austin’s South Congress Avenue from April 4-6 in an effort to make inroads with its target.Consumers were invited to pop in for free Jo’s coffee and pastries, and to shop some of the brand’s top denim styles, which were displayed throughout the footprint.

Wireless 66

Wireless Airlines Retail Travel 66

Event Marketer

OCTOBER 20, 2021

18 at the new AREA15 experiential retail and entertainment complex. More Festival Sponsorship Strategies: How 12 Brands Engaged Festivalgoers at the 2021 Governors Ball. Setting the stage for what hybrid music festivals can deliver to both attendees and brand sponsors, the 2021 iHeartRadio Music Festival went live Sept.

Sponsorships 99

Sponsorships 2021 Retail Entertainment 99

Event Marketer

MARCH 27, 2023

Pet parents could create custom “trading cards” online and on-site at retail activations. We all think our pets are the best in the world—and we’re all right.

Sponsorships 76

Sponsorships Retail Sports Social Media 76

Event Marketer

FEBRUARY 9, 2024

Visa will peel back the curtain on its “Win/Win/Win” approach that tackles the complex and nuanced challenges of measuring sponsorship, while Essence Ventures will explore how the industry can better redefine experiential ROI. retailer DICK’S Sporting Goods that has unlocked new opportunities for connection with Gen Alpha athletes.

2024 80

2024 Marketing Trade Shows 2025 80

Event Marketer

JUNE 28, 2021

In addition to cheeky social posts and bold retail initiatives , several brands delivered in-person experiences to mark the occasion this year. The retailer claims the image recognition technology is the first of its kind to recognize color.). Drag emcee Marsha Dimes called the sponsorship activation a “true showstopper.”

Apparel 115

Apparel Retail Sponsorships 2021 115

Event Marketer

DECEMBER 27, 2021

How Experiential Tactics are Ushering in a Brick-and-Mortar Retail Revival. After the pandemic dealt what appeared to be a death blow to brick-and-mortar retail, the sector quickly bounced back thanks to retailers’ propensity to leverage experiential tactics that drove consumers to physical stores—and kept them there.

2021 109

2021 2022 Sports Retail 109

Event Marketer

OCTOBER 16, 2023

The music festival scene is on the verge of achieving its magnum opus, and it goes a little something like this: At the end of Q2, Live Nation reported a 20-percent increase in tickets sold to its shows compared to last year, with 90 percent of its 2023 sponsorships committed. Now, grab your notebook and hit “Play.”

Sponsorships 109

Sponsorships Apparel Entertainment Transportation 109

PCMA Convene

APRIL 6, 2022

Participants at the Inspired Home Show, March 5-8 at Chicago’s McCormick Place, peruse the “In Stock” products area, which helped attending retailers overcome supply-chain issues. The Inspired Home Show created an “In Stock” program to help retailers identify suppliers who had products in stock and ready to be shipped.

2022 98

2022 Retail Travel Tourism 98

Event Marketer

JULY 4, 2022

A Covid-19 hiatus didn’t disrupt Chevrolet’s 17-year sponsorship of CMA Fest, which revved back up June 9-12 at the event in Nashville. Chevy incentivized the activity with a retail gift card. From the CMA Fest Archives: Value-adding Experiences, Content, Surprises: Inside Chevy’s CMA Fest Program.

Automotive 78

Automotive Sponsorships Retail Sustainability 78

Event Marketer

JULY 5, 2021

The new feature helped amplify Farfetch’s sponsorship by showcasing its apparel not just within the confines of the ComplexLand platform, but all across social media. See the environment in action: SPONSORSHIP. The company’s graphic design service, 99designs, developed an interactive neighborhood to activate the brand’s sponsorship.

Apparel 102

Apparel Sponsorships Retail Social Media 102

Event Marketer

SEPTEMBER 27, 2021

More Fashion Week Strategies: New York Fashion Week Sponsorship: Cocktails, Collabs and Catwalks. There was also the two-level, pop-up House of Afterpay located in NYC’s Meatpacking District offering shoppable products, panel discussions and styling sessions, including retail partner events.

Fashion 104

Fashion Retail Sponsorships Consulting 104

Endless Events

FEBRUARY 26, 2019

Together their event department raises millions of dollars in sponsorships and create an event that crosses generational boundaries, uses creative ideas to engage their audience, all while meeting stakeholder objectives. For those not familiar, GameStop is a worldwide retailer and the largest selling retailer in the video game industry.

Retail 83

Retail Sponsorships Trade Shows Conference 83

Event Industry News

OCTOBER 22, 2021

The events themselves were Housing 2021, Autumn Fair, Glee Birmingham, Money 2020 and World Retail Congress Summit. At Housing 2021, speakers were streamed in to the live stage, meanwhile at World Retail Congress Summit key speakers were streamed in. Event sponsorships are the top choice for organisers to monetise events.

Trade Shows 106

Trade Shows Sponsorships Speakers Event Apps 106

Event Marketer

OCTOBER 16, 2023

Walmart stores with a Bratz World retail activation designed to showcase cross-category merchandise and immerse consumers in MGA products. As part of the release of MGA’s Kylie Jenner-inspired Bratz “Fashion Dolls,” the brand is popping up exclusively at U.S. The experience includes a geo-gated augmented reality “runway to the toy aisle.”

Fashion 106

Fashion 2023 Sponsorships Technology 106

Event Industry News

JULY 19, 2021

With no requirement for an opt in, Meshh’s sample sizes trend upwards of 80% across different event and retail environments, giving agencies and marketers a much larger data set to drive decision making with. Events and experiences drive a unrivalled depth of engagement with consumers.

Retail 59

Retail Sponsorships Technology Marketing 59

Event Marketer

MARCH 27, 2023

Creating amazing experiences is all part of our DNA being in the service and retail industry. We want to make sure that we’re creating opportunities to communicate our brand messages in a new way,” says Tonia Constable, vp of global marketing partnerships-sports, entertainment and brands at Marriott International. says Constable.

Sports 74

Sports Sponsorships Retail Hotels 74

PCMA Convene

AUGUST 9, 2020

While in-person events are on pause, The Toy Association hit the play button on a digital market week series to help toy manufacturers connect with specialty and mass retailers who are buying for the upcoming holiday season. Toy Fair Everywhere debuted with 592 brands and 30,000 unique products for 1,627 buyers (retailers) who attended.

Marketing 119

Marketing Trade Shows Retail Advertising 119

Smart Meetings

JUNE 27, 2023

The average hotel margins for sleeping rooms are 75%, F&B is 35%, hotel restaurant 25%, hotel spa and activities 15% and retail comes out to 15%. Payne referred to the average hotel profit margins to help planners to help them better negotiate their contracts. Make sure that you’re charged correctly.

Negotiating 92

Negotiating Contracts 2026 Hotels 92

Event Marketer

MARCH 27, 2023

His course disciplines include sponsorships, brand management, event facility management, marketing strategy, business ethics, organizational development and, one of his most recent classes, “Experiential Learning for Business.”

Marketing 86

Marketing Sports Hospitality Tourism 86

Eventtia

OCTOBER 20, 2023

Moreover, forecasting potential revenue sources, such as ticket sales or sponsorships, requires careful analysis. Other Vendors Agency Costs: Large retail brands often use agencies to handle event details, which have their fees. Your event might have revenue streams—like ticket sales, sponsorships, or merchandise.

Financial 117

Financial Negotiating Entertainment Retail 117

Event Planning BluePrint

SEPTEMBER 13, 2018

This could be an aquarium, museum, arena, library or retail space that doubles as event space. Sponsorship. If you have a fantastic idea, but don’t have the budget, sponsorship can be a great way to pull of a spectacular event with a limited budget. They will be your best resource for finding a cool spot in the destination city.

Venues 94

Venues Sponsorships Food and Beverage Hotels 94

Ins'Tent

JUNE 23, 2022

Retail Businesses. Retail companies and businesses had to opt for outdoor showrooms and displays to bring in more customers, here are a few more options to make good use of your tents: Pop-Up Shops & Markets – Outdoor shops are a new trend and tents are perfect for setting up any shop display to attract more customers.

Retail 52

Retail Government Sponsorships Transportation 52

Canadian Special Events

MARCH 16, 2022

Every year, the Canadian Foundation for AIDS Research(CANFAR) and Yorkville’s most prestigious retailers and galleries collaborate on a luxurious evening event, combining fashion and dining to raise funds for HIV and AIDS research. All dishware came from the retailer’s stock and was served on their wood and marble display tables.

Retail 52

Retail Entertainment 2018 Fashion 52

Event Industry News

SEPTEMBER 21, 2018

The sponsorship is an opportunity to showcase Epson’s market leading capabilities in both ProAV and digital textile printing. Richard Quinn creates and prints everything for his independent retail customers using an Epson SureColor SC-F9200 inkjet printer.

Fashion 71

Fashion 2018 Technology 2006 71

Event Marketer

MARCH 18, 2024

Among key touchpoints is the KidSuper Store retail storefront, created in partnership with Colm Dillane, the designer and artist behind the brand, which is themed around laundromats, mini-marts and libraries (think: an operational laundromat conveyor belt, and books that will soon be available to check out on loan).

2024 88

2024 Apparel Insurance Retail 88

Event Leadership Institute

MAY 26, 2021

Creative OmniChannel Sponsorship Solutions that Deliver Value. Sponsorship models have to look completely different for virtual and hybrid events. Kathryn Frankson, Informa’s director of event marketing, will explore the new sponsorship mindset and how to sell new solutions and build competitive advantages.

Trade Shows 98

Trade Shows Sponsorships Travel Corporate Events 98