Event Marketer

OCTOBER 30, 2023

Social media messaging had a calming undercurrent that reassured anxious pet parents that the parade was back on, and a lighthearted tone that spoke to the company’s joyful brand promise.

Retail 108

Retail Social Media Financial Marketing 108

Event Marketer

JULY 5, 2021

To share their look on social, attendees chose a camera angle, posed their avatar and clicked a button that prompted a link to the image, which could then be downloaded and shared. See the environment in action: SPONSORSHIP. We’ve learned from ComplexCon that shopping is something that is very, very important,” says Wright. “At

Apparel 104

Apparel Sponsorships Retail Social Media 104

Event Marketer

MARCH 18, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover mountaintop skincare at the Kiehl’s Ski Lounge, sexy 3D printing and St. Agency: DE-YAN) WE ALL SCREAM FOR A BRANDED ICE CREAM SOCIAL Spotify and Coca-Cola kicked off a landmark partnership last week at a private event space in L.A.

Apparel 91

Apparel 2024 Insurance Retail 91

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. Predictive analysis will play a key role for experiential programs targeting specific markets or locations.

Tech 127

Tech Food and Beverage Retail Technology 127

Plan Your Meetings

DECEMBER 3, 2018

The internet landscape continues to make drastic changes as new technologies are developed, artificial intelligence (AI) is implemented and social media expands beyond its existing boundaries. Google’s algorithm is the main reason marketing on social media is exploding right now. How will they find yours?

2019 58

2019 Social Media Trade Shows Retail 58

Event Industry News

MARCH 7, 2019

Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker. 17 years on, Kemosabe still run all of their European marketing. Rebecca – is Co-Founder, Managing Partner, and Client Services Director at Kemosabe. Case Study: Nippon Airways.

Airlines 61

Airlines Social Media Retail Automotive 61

PCMA Convene

JUNE 28, 2016

long until the competitive sport of Olympics marketing kicks into high gear. The Olympic Games have been called one of the best international marketing platforms in the world, reaching billions of people in more than 200 countries. That also means it won’t be.

Sponsorships 40

Sponsorships Retail Sports Social Media 40

ePly

MARCH 26, 2024

This might include arranging catering services, admitting retail vendors, and/or bringing in tech specialists. Plan Your Marketing and Promotion Strategy Now that you know when and where it will take place, you can begin creating an appropriate and strategic promotional campaign for your event.

Event Planning 62

Event Planning Negotiating Events Event Planning Tools 62

EventMB

MAY 22, 2022

If you’ve never been, look for pics on social media or ask the event planners what’s been done in the past. Stand done for STOLLER EUROPE at FRUIT ATTRACTION 2017 in Madrid ( Spain ) #marketing #tradefair #exhibition #exhibitionstand #boothdesign #boothdesigner #ioanddesign #comunicacion #tradeshow #marketingferial.

Trade Shows 161

Trade Shows 2022 2017 2018 161

Bizzabo

FEBRUARY 5, 2019

Every year, over 1,000 marketers, SEOs, agencies, consultants and executives converge on Seattle for MozCon. Danielle Launders has spent over six years working on events at Moz—managing everything from sponsorships to collateral to content and all of the logistics in-between. Brandon: Was the initial position for event marketing?

Speakers 55

Speakers Sponsorships 2019 Conference 55

Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. In the meantime, aspiring event marketers have turned to related established programs that offer transferable skills and experiences.

Marketing 87

Marketing Sports Hospitality Tourism 87

Bizzabo

DECEMBER 26, 2018

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. 2019 Marketing Conferences. 2019 Marketing Conferences. Growth Marketing Conference.

2019 81

2019 Marketing Conference Social Media 81

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

Speakers 98

Speakers Healthcare Consulting Financial 98

Bizzabo

SEPTEMBER 6, 2018

Fundraising events are the combination of fundraising strategies and event marketing techniques that generate high event ROI. However, well-known nonprofits are finding that creative marketing tactics coupled with helpful event software can help find top donors while also offering attendees something more than a glass of wine.

Events 65

Events Sponsorships Transportation Education 65

Bizzabo

MAY 18, 2018

Inspire your marketing strategy with this list of 25 creative offline marketing examples. In the 1990s, online marketing—the practice of driving actions on the internet—exploded. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

Marketing 62

Marketing 2014 Fashion Social Media 62

Event Planning BluePrint

SEPTEMBER 21, 2016

You can go to the Internet, social media. I think especially with social media, you’re always seeing pictures and you have this idea that it’s so easy and people are throwing these massive fundraisers and events and they’re so successful, and you don’t necessarily need to start that way. [00:17:46] You can go network.

Event Planning 48

Event Planning Financial Sports Events 48

Bizzabo

DECEMBER 19, 2018

Looking for an event or experiential marketing agency? According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. While numerous brands have adapted their own in-house event marketing teams and others haven't—sometimes a specialized agency is needed. ACTIVENT MARKETING.

2019 78

2019 Sports Entertainment Advertising 78

Event Marketer

MARCH 23, 2022

For the activation, a brand ambassador was dressed in a replica costume from head to toe, including a black leather chest harness, and moved through the café space as if they were a surrealist piece of art, intermittently striking strange poses, which fans were only too happy to capture for social media. Agency: BMF). FOUNDERS HOUSE.

2022 127

2022 Entertainment Tech 2001 127

Bizzabo

DECEMBER 19, 2018

Looking for an event or experiential marketing agency? From experiential to event marketing to event production to event planning, this agency list will have everything you're looking for. By helping their clients thrive in an ever-changing world, Bray Leino aim to become the most recommended marketing agency in the UK.

2019 64

2019 Travel Corporate Events Advertising 64

PCMA Convene

JANUARY 2, 2018

Plus, live-streamed sessions and social media can capture much of what is going on, and meeting content — papers, PowerPoints, PDFs, videos — all can be made available online after the fact. By comparison, the marketing of conferences like HLTH and Money 20/20 “is really edgy and fun and quirky and simple and different,” he said.

Medical Meetings 72

Medical Meetings Trade Shows Healthcare Conference 72