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Trade Show Booths: 100 Best Ideas for 2022

EventMB

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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How To Build an Association Marketing Strategy: 8 Steps, Channels & Tools

Eventmobi

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

Marketing 195
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Five Trade Shows and How They Grew

PCMA Convene

These are interesting times for trade shows. Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth. 2016 show: Jacob K.

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More Than Child’s Play: The Toy Association Launches Three Virtual Market Weeks

PCMA Convene

On May 7, The Toy Association announced Toy Fair Everywhere, a series of three digital market weeks to start in July, in a video message from Steve Pasierb, president and CEO of the association. Due to COVID-19, we found ourselves in the position to bring that digital offering forward now.”.

Marketing 119
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Three Professors Weigh in on How Experiential Marketing Degree Programs are Taking Shape

Event Marketer

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. In the meantime, aspiring event marketers have turned to related established programs that offer transferable skills and experiences.

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How Exhibition Sponsorships Are Evolving

PCMA Convene

You saw the same ads, the same commercials, the same show, all together,” said Jackie Fast, managing director of Slingshot Sponsorship, which is headquartered in London. If you’re not going to do that, and if sponsorship’s all about mutual benefit, what are the types of assets you can do that actually drive value back to a brand?”.

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Get Ready for the Future of Events at ELI’s Business, Design & Strategy Summit

Event Leadership Institute

In the fight against the COVID-19 pandemic, it feels like we’ve reached a turning point as major destinations like New York City announced plans to fully reopen by the summer and the vaccine rollout continues. Another common challenge is creating sponsorship models that work in a virtual or hybrid environment.