Eventinterface

OCTOBER 18, 2017

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Instead, use our quick guide to market your event so that you can get the most coverage and the largest turnout yet.

Event Marketing 150

Event Marketing Marketing Social Media Fashion 150

SmartMeetings

FEBRUARY 26, 2018

Everyone uses social media now for marketing events. Heed these six tips to stay on top of your social media throughout the day. The Social Habit reports that 32 percent of people expect a response from a brand within 30 minutes, and 42 percent expect a response within an hour. Make It Public.

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StraussCA

JANUARY 11, 2024

As we live in an era dominated by social media, digital marketing, and 24/7 news cycles I’m often asked if the traditional news release is still relevant for associations as a means of disseminating information to key stakeholders. Direct Engagement : Social media allows for direct engagement with the audience.

Social Media 52

Social Media Fashion Marketing Travel 52

Attendease

FEBRUARY 28, 2022

Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. Manufacturing and supply chain delays remain a challenge for many industries, including automotive, fashion, and electronics. Momentum is everything! Curate an Exclusive Event.

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SmartMeetings

DECEMBER 8, 2016

By this stage of the game, almost all meeting professionals are using social media in some fashion and degree in conjunction with events. 2 at Omni Orlando Resort at ChampionsGate , social media guru Alex Plaxen shared his insights to help planners kick their social media games up a few notches.

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Eventinterface

OCTOBER 18, 2017

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Instead, use our quick guide to market your event so that you can get the most coverage and the largest turnout yet. It’s a win-win.

Event Marketing 100

Event Marketing Marketing Social Media Fashion 100

Eventinterface

OCTOBER 18, 2017

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Instead, use our quick guide to market your event so that you can get the most coverage and the largest turnout yet. It’s a win-win.

Event Marketing 100

Event Marketing Marketing Social Media Fashion 100

Attendease

DECEMBER 13, 2023

Early and enthusiastic marketing gets attendees excited to register right away. Healthcare Event Marketing Strategies Promoting your healthcare event in a crowded industry takes creativity. Cultivate a social media presence and run digital ads focused on their location and healthcare interests.

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Healthcare Event Ideas Food and Beverage Social Media 195

Canadian Special Events

OCTOBER 6, 2023

None other than The Concierge Club who orchestrated an evening that showcased the evolution of Canadian fashion retailer Dynamite. Dynamite is shifting its marketing strategy to reposition itself as a one-stop fashion destination for stylish, urban, career women 25 to 35 years of age. The result? The evening began at 6 p.m.,

Fashion 52

Fashion Social Media Retail 2023 52

Event Marketer

FEBRUARY 7, 2022

3-4 at historic Harlem Parish and offered content programming, murals, fashion displays, local vendors and refreshments. We partnered with local Harlem fashion, art and culinary Black-owned brands and gave people the opportunity to come out to meet some of these visionaries and sample their products. Agency: Allied Experiential.

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Fashion Social Media Financial Entertainment 77

Event Marketer

APRIL 10, 2023

“I always say about event marketing and experiential, it’s not so much about what you do there for the thousand people who go through the activation, it’s about how you turn your fans into your ambassadors.” –Amy We do a lot on social media and on our site.

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Fashion Social Media Marketing Event Marketing 76

Event Marketer

OCTOBER 5, 2023

Nanette Wong, VP-Global Brand Marketing, Fenty Beauty Fenty Beauty by Rihanna on Sept. shop in Koreatown, Los Angeles, creating a branded drive-thru and pop-up environment for 300 social media influencers to sample and promote the new Eaze Drop Blur and Smooth Tint Stick products designed for on-the-go touchups.

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Fashion Social Media Entertainment Transportation 102

Event Marketer

OCTOBER 4, 2022

“‘Monarch’ is rooted in country music; there’s glitz and glamour and fashion. 11] aligned perfectly with New York Fashion Week.”. To generate buzz, FOX hosted an advanced press event and leveraged FOX and “Monarch” social media channels for promotions, as well as those of the brand’s partners. Agency: Creative Riff.

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Fashion Retail Entertainment Social Media 86

Event Marketer

FEBRUARY 19, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover floating face serum, a smokin’ festival sponsorship and predictive palettes. ANA further reports that the ethnic diversity of the advertising and marketing industries declined from 32.3 fest—until now, that is. percent in 2022 to 30.8

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Sponsorships Wireless 2024 Advertising 98

Event Marketer

MARCH 11, 2024

The 38 th edition of the SXSW Conference and Festivals in Austin is officially underway, providing nine jam-packed days (March 8-16) of sessions, music and comedy showcases, film and tv screenings, exhibitions, tech competitions, awards ceremonies—oh yeah, and killer experiential marketing activations. Agency: 15|40.

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2024 Fashion Entertainment Social Media 100

Event Industry News

DECEMBER 10, 2021

The brand and product launch was produced by the experts for events and live marketing from VOK DAMS worldwide. An overall social media campaign in China invited the public to gain first impressions around the new brand and the AVATR 11. For the social media content production, VOK DAMS produced content of.

Automotive 70

Automotive Social Media Fashion Technology 70

Event Marketer

NOVEMBER 1, 2021

There were also beauty demos, panels, fireside chats and guest appearances by beauty brand leaders, celebrity makeup artists and social media personalities. More Beauty Event Strategies: How YSL Beauty Charmed Gen Z at New York Fashion Week. VH1’s Glam N Go Beauty Truck Drives Touch-Ups and Tune-In. Photo credit: Peter Baron.

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Social Media Fashion Contracts Events 89

Retro Events & Marketing

SEPTEMBER 20, 2021

But the thing is, when something gets popular on social media, everyone… and I mean EVERYONE starts copying it. and in a couple of years, when the fashions have changed, they’ll look about as funky as a 1980s kitchen renovation complete with colonial pine furniture and a brown microwave. Let me show you how. Or Tears for Fears.

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Fashion Marketing Social Media Technology 52

Bizzabo

MARCH 7, 2019

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. These examples of effective live guerrilla marketing events will inspire some of your own.

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Marketing 2018 2010 Social Media 80

Event Marketer

NOVEMBER 1, 2021

HBO Max Targets Gen Z with an ‘Un-Fashion’ Installation. Couples who preferred to enjoy the event from home could participate remotely by creating food and cocktail recipes featured across BLK and partnering restaurant social media channels. As marketers, we want to be able to convey that excitement to the consumers.”.

Social Media 97

Social Media Fashion Sports 2019 97

Event Marketer

OCTOBER 10, 2022

Bose strutted into New York Fashion Week (NYFW) with a new “Sound is Power” mantra and a blend of art and technology experiences that introduced its QuietComfort Earbuds II and reinforced the idea that audio is more powerful when it’s personalized. An LED ticker tunnel served as a share-worthy entry moment.

Fashion 100

Fashion Social Media Technology Event Marketing 100

Prestige Events Magazine

DECEMBER 11, 2023

How we interact with each other has changed in recent years with social media exacerbating this shift. As part of the event, Somerset House hosted a thought-provoking panel discussion featuring senior marketeers who shared their thoughts on the design and future directive of live experiences and activations.

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Fashion Retail Social Media 2023 59

Event Industry News

OCTOBER 14, 2022

Event apps on the market are out-fashioned,” says Brella’s Chief Product Officer, Mikko Matikka. So, in a landscape of outdated design and substandard UI, the product team at Brella set their mind to developing a brand-new solution that would disrupt the market.

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Event Apps 2022 Fashion Social Media 70

Canadian Special Events

APRIL 23, 2018

Three extraordinary examples of how to use experiential marketing to cut through the clutter and connect directly with the end user. Best Experiential Marketing Event – Mandell Entertainment, Toronto, ON for Roots Northern Lights. Car shows in the 1920s became a popular way to market automobiles to consumers.

Marketing 45

Marketing Social Media Entertainment Fashion 45

Maritz Global Events

DECEMBER 26, 2019

From examining different options to spatial design, from social media to the over-50 crowd, there was a lot of accessible content that event professionals found helpful. A-List celebrities seem like great marketing, but if they don’t provide value, are they worth the cost? 3 Tips to Boost Your Event Content on Social Media.

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2019 Social Media Fashion Banking 96

zkipster

JUNE 8, 2023

Let’s get planning… Event planning checklist: event framework 1 Define your event First things first, decide what type of event you want to host: sporting event, awards ceremony, fashion show, launch party, gala , or fundraising dinner, for example. The type of event will determine how it is promoted and marketed.

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Event Planning 2023 Social Media Fashion 62

PCMA Convene

MARCH 1, 2019

In fact, most saw continued stability and growth for their events — and many also blamed the strong economy — which in turn creates a seller’s market — for making their job more challenging. continued to lose market share, with overseas travel to the U.S. The economic verdict in Davos, according to Bloomberg ? 30 — is that the U.S.

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Marketing Meetings 2007 2017 102

Event Farm

MAY 17, 2017

This is a guest post by Denayja Reese , a multi-city Event Production and Experiential Marketing Consultant who has worked with companies like Toyota, Airbnb, Spotify, and more. If it’s a fashion event, you’ll want to be all over Instagram. In case you haven’t heard, content is king. src="[link] align="middle">.

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Social Media Fashion Consulting Events 144

Ins'Tent

FEBRUARY 25, 2019

Technology has transformed the marketing world, and some of the most basic elements of traditional event marketing are now obsolete. For example, mass marketing is less likely than ever to attract the attention of new clients. Staying on top of these changes in your event marketing is key to pulling ahead of your competitors.

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2018 Event Marketing Marketing Social Media 40

Event Marketer

DECEMBER 20, 2021

Poppi prebiotic soda company, which markets itself as a healthier alternative to traditional soda, this fall teamed up with Amazon Prime Video and plant-based brand Beyond Meat to disrupt the college football tailgate scene with an eco-conscious sampling activation tied to The Tailgate Tour traveling fan engagement platform.

Fashion 103

Fashion Social Media 2022 2020 103

SmartMeetings

JUNE 12, 2018

Social media campaigns have become crucial to event professionals. But nothing truly beats good, old-fashioned email. So, how do you run a successful email marketing campaign without bothering subscribers, being ignored or sending out irrelevant emails? We’ve put together a list of tips. Focus on your ultimate goal.

Event Marketing 50

Event Marketing Marketing Social Media Fashion 50

Event Marketer

JUNE 1, 2022

“For ‘The First Lady,’ we did all the things—you buy media, you buy out-of-home, you buy television, you buy digital, you buy social, you do straightforward premiere events with red carpets,” says Puja Vohra, evp-marketing and strategy at Showtime Networks. Social media amplification was another essential piece of the strategy.

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Fashion Entertainment Social Media Marketing 124

Event Marketer

NOVEMBER 8, 2021

The experiential pop-ups invite guests to discover the music, fashion, art and other influences of Bowie and his artistry through video, photography and audio experiences in partnership with Sony 360 Reality Audio. The marketing campaign is planned to extend into a multi-year effort. Agency: Factory 360 , New York City.

Apparel 118

Apparel 2022 Fashion Social Media 118

Smart Meetings

SEPTEMBER 19, 2023

Immersive experiences are easy production hacks In an age where we’re competing with nearly-addictive , user-generated social media content and experiences like Oppenheimer in IMAX 70mm, many of us are kept up at night wondering how we’re going to earn the audience’s attendance, and keep their attention, at our next event.

2024 98

2024 Fashion Social Media 2023 98

Bizzabo

MARCH 7, 2019

See how leading brands are using guerilla marketing campaigns to make a big splash without busting their wallet. Guerilla marketing campaigns are one of the more unique event types. Some of the latest event marketing stats show that 75% of content marketers believe live events are the most effective part of any marketing strategy.

Marketing 48

Marketing 2018 2010 Social Media 48

Event Marketer

SEPTEMBER 25, 2023

For more than just packing travel essentials, luggage has become its own fashion statement, with the features and tech to match. The BÉIS Hotel tour touched down for several weeks in each market, kicking off in L.A. being its biggest market, BÉIS looked at other large U.S. in July and then heading to Vancouver in August.

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Hotels Travel Airlines Fashion 103

Retro Events & Marketing

OCTOBER 11, 2021

Additional Thoughts On Instagram Stories As a creative business it is crucial that you use all elements of the Social Media networks that you are using to promote your artwork and services. Join our marketing group for visual artists here or sign up for our tips for visual artists here.

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Fashion Social Media Marketing Conference 52