Event Marketer

FEBRUARY 23, 2024

Trade show attendees want to make the most of in-person learning with hands-on demos and activities, something that they can’t get from pre-recorded video demos and online learning materials, according to a Freeman Trends Report Q1 2024. How does this translate to demos on the show floor?

Trade Shows 56

Trade Shows 2024 2023 Technology 56

Eventmobi

OCTOBER 10, 2023

High-end networking events can be expensive to attend but offer the opportunity to network with some of the most successful, high-profile people within a specific industry. Trade shows Trade shows are industry-specific events where companies showcase their products and services.

2023 195

2023 Trade Shows Association Meetings Conference 195

Event Marketer

JANUARY 19, 2024

If your NRF 2024 booth didn’t have a coffee bar, did you really exhibit at “Retail’s Big Show?” Indeed, many of the 1,000-plus exhibitors at the annual trade show, this year Jan. The post NRF 2024: Eight Booth Trends Spotted at Retail’s Big Show appeared first on Event Marketer. Here’s what we discovered.

2024 102

2024 Retail Trade Shows 2023 102

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Event Marketer

APRIL 21, 2021

There will be fewer athletic activities involved at the 2021 event, but attendees can still expect plenty of competitive action, in addition to live music performances and art experiences. Tribeca Film Festival: June 9-20, New York City. Outdoor events will take place rain or shine. 29Rooms: September, New York City.

2020 129

2020 2022 2021 Insurance 129

Event Marketer

MARCH 4, 2024

This time around, it’s NBC’s “Deal or No Deal Island,” a reality game show spinoff of the original “Deal or No Deal” that involves 13 contestants facing off in dangerous games on a banker’s private island for a cash prize of $200 million. Ahead of the show’s premiere on Feb. 17 and New York City’s Westfield World Trade Center on Feb.

Government 99

Government Advertising Trade Shows Sponsorships 99

Event Marketer

OCTOBER 11, 2023

Trade Show Trends: How Outdoor Retailer’s Shows Have Evolved, Plus New Features Rolling Out in 2024 Photo Tour: How 11 Brands Electrified the 2023 New York International Auto Show Live interactive art. The rock star himself would have been proud.

2023 90

2023 Trade Shows Fashion Insurance 90

Event Marketer

JANUARY 8, 2024

7) and New York (on Jan. 8) to get pumped up for the show’s new chapter, set in Alaska, with the help of its “frozen billboards.” STELLANTIS HITS REVERSE ON AUTO SHOWS Automotive trade shows have seen some major shifts in recent years, and 2024 could shape up to be another year of change.

Automotive 91

Automotive 2024 Trade Shows Social Media 91

Event Marketer

JUNE 30, 2023

The demand has since softened in some sectors, leading to excess inventories, and the OR organizers saw this as an opportunity to evolve several aspects of the show and open up new avenues to deliver value. Off-Piste Provisions brought elements from New Zealand to Salt Lake City along with samples of its plant-based meat snacks.

Retail 69

Retail Trade Shows 2023 Sustainability 69

Event Marketer

JANUARY 16, 2024

Sony As location-based entertainment gains ground around the world, Sony invited attendees to step onto the streets of New York just as the “Ghostbusters” Marshmallow Man was making his appearance. And yes, you needed a map—that could be stamped for prizes—to navigate it all.

2024 98

2024 Retail Travel Tech 98

Event Industry News

JUNE 1, 2020

While no one knows exactly what the aftermath of the global COVID-19 pandemic will mean for the events industry, we expect to see two competing sentiments: lingering concerns about travel and mass gatherings and a pent-up demand for the commerce and community associated with live events. Here are a few highlights.

Trade Shows 114

Trade Shows Travel Marketing Event Marketing 114

Expo Pass

NOVEMBER 28, 2023

Whether you’re looking to meet influential planners, improve networking skills, learn about emerging technologies, or simply reconnect with planner besties, this list of 2024 conferences and trade shows has something for everyone. Event Tech Live. Tech geeks unite!

2024 78

2024 Event Planning Conference Education 78

Bizzabo

DECEMBER 19, 2018

We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world. New York, NY.

2019 78

2019 Sports Entertainment Advertising 78

Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. At New York University (NYU), Richard L. Gant also strives to bring real-world situations into the classroom.

Marketing 86

Marketing Sports Hospitality Tourism 86

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Event Marketer

JANUARY 3, 2023

Event marketers are between a rock and a hard place—perhaps, marble and cement. As the world grapples with inflation, supply chain shortages, shipping delays and staffing issues—not to mention, fears of a recession—in-person events are thriving again. Some say it’s a renaissance for the brand experience.

Trade Shows 70

Trade Shows 2022 Sustainability Fashion 70

Event Marketer

JANUARY 3, 2023

The evidence that audiences are more judicious than ever about which events they’re willing to commit their time to in a post-pandemic world is overwhelming. Because as Intel’s events program manager, Victor Torregroza, puts it, “If you’re going to leave your house, your family, your kids, your job, it’s got to check all the boxes.”.

Hospitality 76

Hospitality 2022 Trade Shows Tech 76

Hubilo Blog

FEBRUARY 24, 2022

It can be a great place for you to discover the latest innovations in the industry, event products, suppliers, venues, and service providers. Get a glimpse of last year’s event here. . March 30-31, 2022 | Hybrid format, in-person events in San Francisco, New York, London, Munich, Singapore, and Bengaluru.

2022 52

2022 Conference B2C Event Tech 52

Event Leadership Institute

DECEMBER 31, 2017

Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Technical Program Manager, Executive and Event Production | Google | Mountain View, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Event Coordinator | AlliedPRA | San Diego, CA. Westminster, CO.

2018 40

2018 Trade Shows Entertainment Event Management 40

Event Leadership Institute

MAY 26, 2021

But internal and external events were key to motivating employees, maintaining relationships with clients, and more. Jennifer Savica, vice president and head of corporate events at New York Life Insurance Company, will share how her team thrived during the pandemic and how in-house teams can pivot to stay relevant in uncertain times.

Trade Shows 98

Trade Shows Sponsorships Travel Corporate Events 98

Ins'Tent

MAY 24, 2019

When you’re doing marketing for trade shows, it’s important to “wow the crowd” to get their attention if you want to stand out among your competitors. But cool event marketing for trade shows often requires a plan.

Marketing 40

Marketing Trade Shows 2019 Technology 40

SmartMeetings

JANUARY 5, 2021

“The combination…will make seamless collaboration and inclusivity a reality for meetings and events…to help everyone work smarter and be more productive whenever and wherever work happens,” according to Kulkarni. The two had partnered in years past on an event management product and the merger was billed as an end-to-end solution.

Tech 120

Tech Management Meetings 2007 120

Cvent: Event Marketing

JULY 11, 2019

Incredible keynote speakers, a Trade Show like no other, hundreds of appointments and educations sessions, all capped off with an evening attendees will never forget. Trade Show. The #TogetherNow theme was never more evident than it was at our bustling Trade Show. Abby Wambach.

Trade Shows 47

Trade Shows 2019 Hospitality Education 47

Endless Events

JANUARY 19, 2018

We all want our audiences to feel special when they come to our events. That’s why are always innovating and trying new stage design ideas, new tools, and new tech. This week, we have a few tips for making your trade show booth stand out and managing your social media better.

Trade Shows 92

Trade Shows Social Media 2018 Tech 92

EventMB

MAY 26, 2022

London and New York-based event tech company Glisser raised $4.9 The funds are to be used to develop new features for its ‘Glisser Elements’ Software Development Kit (SDK) and to fuel further growth in the U.S. Cvent announced the release of Cvent Studio at its annual Cvent CONNECT® event on August 2. May 17, 2022.

Event Tech 181

Event Tech Tech 2021 2022 181

Event Leadership Institute

JANUARY 31, 2018

Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Technical Program Manager, Executive and Event Production | Google | Mountain View, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Events Assistant (Part-time) | The Kapor Center | Oakland, CA.

2018 40

2018 Hospitality Trade Shows Hotels 40

Event Leadership Institute

FEBRUARY 28, 2018

Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA. Event Production Intern | NVE Experience Agency | Los Angeles, CA. Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Atlanta, GA.

2018 40

2018 Hospitality Hotels Event Management 40

Bizzabo

NOVEMBER 30, 2018

If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair. Here are some common do’s, don’ts, and examples of real life corporate event ideas that will help you plan your next B2B extravaganza. Why B2B events? Trade Shows / Expos.

B2B 70

B2B Trade Shows Food and Beverage Conference 70

Bizzabo

JULY 5, 2019

Thankfully, when 84% of tech leaders agree that live events are critical to their success, we know events can help solve conversion blocks. Let’s look at the intersection of the B2B marketing funnel and event marketing. What is the Marketing Funnel? The marketing funnel is quintessential to B2B SaaS.

Marketing 68

Marketing Trade Shows B2B Sponsorships 68

Event Leadership Institute

MARCH 17, 2021

In 2013 a New York City taxi medallion—the license to operate one of a fixed number of cabs—sold for $1 million. If 2020 was about functionality—making the virtual event operationally sound—then 2021 will be about user experience. Attendee pricing in 2021 will generally fall into two categories, based on the type of event.

2021 111

2021 2020 Trade Shows Tech 111

Eventmobi

JULY 5, 2023

Read on to learn about: The type of marketing your association should do The 8 steps you can take to build an actionable strategy How to use digital & community marketing to market your membership program How to use event marketing for your association And several association marketing tools to add to your arsenal!

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Cvent: Event Marketing

JULY 22, 2019

Why Syracuse, New York? Recognized for outstanding hospitality and service to a wide variety of groups, Syracuse is a convenient Northeast location in the center of New York state — just a short drive from Niagara Falls, the Adirondacks, and NYC. Location, location, location. Let’s talk about the home away from home.

Trade Shows 34

Trade Shows Entertainment 2018 Sports 34

Marketo Events

APRIL 21, 2020

It’s no secret that this is a challenging time for field marketers and event marketers. By now, we’re all well aware that we need to pivot from in-person to virtual events – but knowing how to get there and how to achieve your desired result is easier said than done.

Marketing 60

Marketing Trade Shows Technology Speakers 60

Bizzabo

OCTOBER 12, 2018

Source: Event Planning Blueprint. This consulting group has lots to offer conference and trade show organizers. Their main services include conference improvement, event sponsorship , education differentiation, speaker improvement, general session design, and strategy facilitation. Source: Endless Events.

Social Media 59

Social Media Trade Shows Event Marketing B2B 59

Event Industry News

MARCH 7, 2019

Trusty scout – with bases in London, Amsterdam and New York, we’ve got the experience and the key partners to break free from the constraints of a traditional walled agency. Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker.

Airlines 63

Airlines Social Media Retail Automotive 63

Bizzabo

OCTOBER 17, 2018

Many event promotion strategies like digital ads can be very effective, but can also take a serious bite into your budge. On the other hand, many event marketers are employing innovative promotion ideas that are able to squeeze more juice out of marketing efforts with less cost. 5) Create an Event Community.

Social Media 70

Social Media Marketing Event Marketing Events 70

Grenadine

AUGUST 6, 2018

Technology is progressively changing the way events are planned and executed, what guests do on-site, and even how they are evaluated. Amidst the sea of music festivals, trade shows, and sporting events this season, event marketers have incorporated technology trends in some of the most unique ways to date.

Event Technology 61

Event Technology Technology Food and Beverage Trade Shows 61