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12 Imaginative Events from Twitter

Bizzabo

Twitter hosts a number of unique events and experiential marketing initiatives every year. Twitter is one of the most popular social media networks on the planet. The event aimed to bring the Twitter conversation into the real world. Participants in Los Angeles were able to meet and converse with people in London.

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20 Brand Activation Ideas

Bizzabo

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. We live in a social media-driven world. Make Your Event Exclusive - Radius. Radius knows a thing or two about B2B event marketing.

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25 Ingenious Offline Marketing Examples

Bizzabo

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.