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Are Exhibitors Abandoning Trade Show Lead Retrieval?

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many trade show exhibitors, GDPR stands for “gosh-darned problematic regulation.”

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10 Can’t-Miss Education Sessions at IMEX America

MeetingsNet

discussions to a “Belong-a-palooza” to a filmmaker workshop, fresh topics will complement evergreen sessions such as event contracting and meeting security, for a lively educational agenda. Coordinating the behemoth task is Tahira Endean, head of programming and a self-described “total event nerd.” From generative A.I

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3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

Here are some useful takeaways from the day’s educational sessions. In addition, MPI conducts a 12-hour online-education marathon featuring three 15-minute sessions per hour; these cover a wide range of job issues for planners as well as career advancement and physical and mental wellness. Everyone has help along the way.

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IMEX Reinforces Prospects of Event Industry Recovery

EventMB

Organizers reported 9,000 attendees, including close to 3,000 buyers, and 2,300 exhibiting companies taking part, making it the largest event industry trade show to take place since the start of the Covid pandemic. Unlike previous editions, this year’s show did not feature an open education program on Monday.

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CMP Spotlight: Get to Know Heike Mahmoud, CMP

Smart Meetings

This is my passion—and being part of the global events industry is my second passion.” She attended seminars at the IMEX and IBTM World trade shows and sought advice from leaders and professionals who had expertise in areas that she was less familiar with.

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Get Ready for a Human-centered IMEX America 2023

Smart Meetings

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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Event Heroes: How SEMrush is Building a Global Events Brand

Bizzabo

Each month we interview an events professional who is breaking the mold. This month we spoke with Aleksandra Panyukhina—Head of Event Marketing at SEMrush—about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI. Tailoring events to the buyer's journey.