Event Marketer

MARCH 25, 2024

mile course with three cheer zones operated by brand ambassadors holding cheeky motivational signs that may have made runners look twice. Patrick’s Day is typically an occasion brimming with brand shenanigans, but with the Los Angeles Marathon falling on St. Paddy’s this year (March 17), there was more mischief than usual.

Sponsorships 86

Sponsorships Insurance Sports Banking 86

GEVME

JUNE 4, 2019

Why is event sponsorship crucial? Given an event sponsorship proposal and the propensity of consumers to associate sponsors with the event they promote, it is important for companies to select events that are appropriate for their brand, product, or corporate image. Creating a sponsorship proposal. Event sponsorship packages.

Sponsorships 136

Sponsorships Trade Shows Events Advertising 136

Endless Events

JUNE 1, 2020

Last week, we explained how to deal and package your virtual event sponsorships. And today, we continue, with a second article about virtual event sponsorship ideas. So keep reading to find out unique virtual event sponsorship ideas you can employ at your next virtual event! Incorporate Sponsors Into Your Event App.

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Sponsorships Event Apps Events Speakers 140

Event Planning BluePrint

OCTOBER 30, 2022

But what are the top event planning courses for planners? So, if you want to secure a job, get more gigs, and have a successful career, taking an event planning course might be the right path for you. Top 5 Event Planning Courses for Planners. Both courses come with. Maybe you even have a client or two. But you want more.

Event Planning 62

Event Planning Negotiating Advertising Contracts 62

Endless Events

MAY 27, 2020

So, let’s talk about virtual event sponsorships, shall we? As we all know, sponsorships have been the industry’s holy grail of revenue for years. They’re a safe way to ensure money is coming through the door, and planners have dedicated a fair chunk of their time to perfecting the art of negotiating good sponsorship deals.

Sponsorships 111

Sponsorships Social Media Speakers Entertainment 111

Event Marketer

OCTOBER 2, 2023

More from Coke’s Event Portfolio: Coke Encourages Hoops Fans to ‘Battle for Possession’ with a Timed Obstacle Course at the Final Four How Coca-Cola Brought ‘Real Magic’ to Fans Along the FIFA World Cup Trophy Tour “I didn’t want Coke to get lost. Agency: 160over90.

Sports 110

Sports Sponsorships Retail 2023 110

Prestige Events Magazine

MARCH 20, 2023

Through a collaboration with US based golf company, Stadium Golf Tour , sports marketing agency MAVERICK SPORTS + ENTERTAINMENT, the sponsorship experts, and the stadium, a new tour has been created that affords golfers the chance to play in some of the most iconic stadia in the world, including now, the home of England Rugby.

Sports 52

Sports Hospitality Sponsorships Entertainment 52

Event Marketer

APRIL 18, 2022

online audiobook and podcast service teased its newest Audible Originals Summer in Argyle murder comedy podcast series at SXSW with a three-course hot dog-themed dinner for fans hosted by the series’ co-creators and co-writers, Nate Odenkirk (of The New Yorker ) and his father, comedy writer, producer, actor and director Bob Odenkirk.

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Sponsorships 2022 Entertainment Travel 103

Event Marketer

APRIL 11, 2022

More Sports Sponsorship Tactics: Capitalizing on Golf’s Growth, Tito’s Handmade Vodka Debuts a PGA Tour Lounge. The post Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House appeared first on Event Marketer. RODEOHOUSTON ? original sound – RODEOHOUSTON.

Sponsorships 128

Sponsorships Apparel Sustainability Sports 128

Socio Events

OCTOBER 7, 2022

Event sponsorship is often one of the most difficult aspects of being an event planner. Here’s the problem: 50% of event organizers agree that securing event sponsorships is their most significant challenge. What is event sponsorship? For more detailed information, check out our Ultimate Guide to Event Sponsorship in 2022.

Sponsorships 52

Sponsorships 2022 Financial Social Media 52

Attendease

SEPTEMBER 22, 2023

Of course, event KPIs can vary from basic attendance numbers and financials to more far-reaching topics like post-event visibility. To calculate ROI, first, sum up all the streams of revenue, from ticket sales and sponsorships to merchandise. Which sponsorship packages were most popular? What should you focus on?Read

Social Media 396

Social Media Financial Sponsorships Events 396

Stova

MARCH 17, 2023

The Complete Guide to Event Sponsorship Many event professionals understand the importance of putting on an event with sponsorships but still struggle with developing a strategic approach to securing sponsors. At their best, sponsorships raise the brand value of both parties and reinforce their heritage and visions for the future.

Sponsorships 40

Sponsorships 2023 Negotiating Sustainability 40

Event Marketer

MARCH 21, 2022

The brand wasn’t an official NBA All-Star sponsor, but its recently-inked, multi-year experiential partnership with the Chicago Bulls as the team’s Official Shopping Partner validated its presence in Cleveland, and presented the perfect platform for activating the new sponsorship. marketing at Klarna. Agency: Invisible North.

Sponsorships 106

Sponsorships Fashion Retail Sports 106

Event Industry News

MAY 7, 2020

A brand-new, one day training course has been launched today dedicated to providing essential training to marketing teams working within the exhibition industry. The event will be fully hosted for qualified exhibition teams with 10 additional spaces made available for individuals who have been made redundant due to COVID-19 crisis.

Marketing 76

Marketing Sponsorships 2020 Education 76

Event Marketer

MAY 9, 2022

Inside the golden-hued structures, attendees who reserved a spot ahead of time were treated to a seated, four-course meal featuring Lay’s chips that were baked less than 24 hours beforehand and sourced from nearby farms. The post Coachella 2022 Experiential: From Cryo-facials to Four-course Chip Sampling appeared first on Event Marketer.

2022 124

2022 Food and Beverage Apparel Fashion 124

Gallus Events

AUGUST 28, 2018

Event Sponsorship Packages. This being the case you may expect that it would be offering its sponsors tailored event sponsorship packages based on their specific desires: this is definitely the FUTR of event sponsorship. In fact it harks back to the bad old days of event sponsorship packages.

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Sponsorships 2013 2018 Speakers 68

Attendease

FEBRUARY 8, 2024

Those downloaded many times or viewed after the event are likely the most valuable to members—keep this in mind when planning future events or creating training courses and workshops. Revenue: Track total income from a variety of sources, including ticket and merchandise sales, sponsorships, and exhibitors.

Event Management 195

Event Management Technology Management Sponsorships 195

Socio Events

MAY 21, 2020

The virtual landscape can potentially offer your sponsors MORE value, a better revenue model, and the potential to grow your long-term sponsorship offerings. Virtual Event Sponsorship: Pre-event. Here are a few pre-event sponsorship ideas we’ve seen that will set your event apart. Virtual Event Sponsorship: During the Event.

Sponsorships 52

Sponsorships Social Media Event Apps Speakers 52

Gallus Events

MARCH 12, 2022

It enables for the identification and engagement of warm leads, the tracking of attendees’ behaviour and habits, the sending of personalised and targeted communications to specific categories of attendees, a full analytics dashboard and the monitoring of sponsorship traction. Event Sponsorship. Immersive booths. Don’t forget!

Sponsorships 130

Sponsorships Events Technology 130

Eventmobi

JUNE 12, 2023

Here are 8 different examples: Conferences typically bring together a minimum of a hundred people to explore a topic or theme over the course of a few days. Secure sponsors Securing sponsorships requires some thoughtful pre-planning. 8 Different Types of In Person Events Some events do especially well (or are only possible!)

2023 195

2023 Sponsorships Insurance Event Apps 195

Event Marketer

FEBRUARY 5, 2024

Sabina Ahmed, AVP-Sponsorships and Experiential, AT&T As presenting sponsor of the College Football Playoff (CFP) National Championship for the last decade, AT&T is consistently hunting for new ways to elevate the fan experience through its technology. During this year’s championship weekend, Jan.

Sponsorships 89

Sponsorships Sports Technology Tech 89

AIDA Event Tech Digest

JUNE 17, 2020

This simply means platforms such as offline event management and online channels like an event planning app , need to cater to making a fantastic event sponsorship package. It’s been a continual trend among event sponsors to demand the customisation of event sponsorship package features, hence establishing connections with attendees.

Sponsorships 40

Sponsorships Fashion Event Apps Social Media 40

Event Philosopher

APRIL 29, 2016

Why do you buy sponsorships? Blanketing the audience with your company name or logo through lanyards, signage, coffee break sponsorships, etc. If the conference has other add-on events that allow you access to the attendee list with a sponsorship (a fun run, a special luncheon, etc.), We've all done it. How do you know?

Sponsorships 45

Sponsorships Hospitality Conference Speakers 45

PCMA Convene

APRIL 28, 2020

As for pricing sponsorships: This appears to be the Wild, Wild West right now. Not all contracts can be canceled free and clear, and there are, of course, sunk costs associated with a canceled face-to-face event. Sponsors and exhibitors are finding letting go of their long-term behaviors challenging.

Sponsorships 123

Sponsorships Contracts Trade Shows Meeting Planning 123

Do Good Events

MARCH 21, 2024

Sponsorships Sponsorships for nonprofit events are a way for businesses to align with a charitable organization or cause through financial support. Provides great exposure for businesses Connect with prominent figures in the community Provide sponsorship packet options Can’t do a sponsorship?

Sponsorships 52

Sponsorships Airlines Sports Financial 52

Socio Events

JUNE 10, 2020

Below is an excerpt of Corey’s Q&A on Engaging Sponsorship Activations, as well as an additional Q&A on the Power of Community. Gaining sponsor buy-in early, and giving them skin in the game often leads to additional sponsorship revenue. Can you tell us of some examples of cool sponsorship activations?

Sponsorships 52

Sponsorships Event Apps Tech 2020 52

Event Marketer

APRIL 4, 2022

When you’re at these events, all you really want to do is swing a golf club, so we wanted to find a way to bring that experience to a golf course,” says Taylor Berry, vp-brand marketing at Tito’s. And, of course, there were signature cocktails like the Tito’s Transfusion, also known as the label’s “go-to” golf libation.

Apparel 109

Apparel Sponsorships Sports Entertainment 109

GEVME

JULY 23, 2018

Not only is it a powerful marketing booster , an effective sponsorship can also help turn your shelved event idea into reality. While many event planners view sponsorships only as money coming in, there is so much more to it than that. In this case, a powerful sponsorship package is something that can really set you apart.

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Sponsorships Event Ideas Contracts Events 174

Planner WIre

MAY 23, 2017

If money appeared out of thin air, then there wouldn’t be a need for sponsorship. Of course, building sponsorships is a reality and part of the business if you routinely host events.

Sponsorships 28

Sponsorships Conference Events Conference Design 28

Planner WIre

NOVEMBER 17, 2016

If money appeared out of thin air, then there wouldn’t be need for sponsorship. Of course, building sponsorships is a reality and part of the business if you routinely host e… Continue.

Sponsorships 28

Sponsorships Conference Events Event Planning 28

Event Marketer

JANUARY 19, 2024

This year, Adobe is standing up that sponsorship with its first-ever owned space in Park City, UT, dubbed Adobe on Main, which is open this weekend, Jan. What we do is we create events around the goals that we’ve set for the activation over the course of the festival. Ahead of the opening of Sundance Film Festival on Jan.

Sponsorships 111

Sponsorships Entertainment Sports Marketing 111

Coterie Spark

AUGUST 19, 2022

Here are some ways that we help clients set big goals and drive sponsorships and ticket sales, so they can stay on track with the big promises they’ve made to attendees. . Incentivize Early Registrations & Sponsorships. In this day and age, it’s hard to commit to something months in advance. Engage the Experts.

Conference 98

Conference Sponsorships Contracts Meeting Planning 98

Attendease

APRIL 9, 2024

Teams can work together over the course of the event to develop prototypes or solutions and then present their demos to judges. Obstacle Course An obstacle course gets attendees active in an exciting team challenge. Time teams as they complete the course together. Coding Competition Looking to engage your dev team?

Corporate Events 195

Corporate Events Food and Beverage Entertainment Events 195

Eventmobi

NOVEMBER 29, 2018

Increasing attendee engagement, reducing printing costs, increasing event revenue through sponsorships, and collecting attendee feedback are just a few examples of how it can help your team achieve your goals. Generating revenue through digital sponsorship opportunities. And of course, provide an opportunity for questions.

Event Apps 150

Event Apps 2019 Sponsorships Technology 150

Eventmobi

NOVEMBER 29, 2018

Increasing attendee engagement, reducing printing costs, increasing event revenue through sponsorships, and collecting attendee feedback are just a few examples of how it can help your team achieve your goals. Generating revenue through digital sponsorship opportunities. And of course, provide an opportunity for questions.

Event Apps 150

Event Apps Sponsorships Technology Events 150

Gallus Events

AUGUST 11, 2017

We’ve had a great response so far to our creative events training courses, which we are running throughout September, October, November and December in the UK. It’s not hard to find an events training course but we believe it is hard to find the right one. Creative Event Sales, Sponsorship and Marketing.

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Sponsorships Events Conference Event Management 113

Event Marketer

JUNE 1, 2022

The multifaceted collab, which ranged from sponsorship activations to a companion podcast, proved to be a resounding success. Why Audible Hosted a Three-course Hot Dog Dinner for Fans at SXSW. Mutually Beneficial Event Sponsorships. Another highlight of the sponsorship was a photo activation based on the series’ key art.

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Sponsorships 2014 Social Media 2021 119