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How to Secure Event Sponsorship

Attendease

For them, these events serve as an extremely specialized branch of promotion and marketing, bringing together brands and potential customers/business leaders on a face to face basis. The event marketing campaign was called, ‘Rolex’s DNA: innovation and design’, a theme that suited the nature of TED Conferences.

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15 Must Know Types of Events in 2024

Nunify

These events are structured to maximize interaction among strangers. Activities: Mixers, speed networking, panel discussions, guest speakers, casual meet-and-greets and other fun networking event ideas. Product Launches Theme: Introducing a new product or service to the market with a splash, generating buzz and leads.

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10 Customer Training Event Ideas

Bizzabo

Take a look at these 10 real life event ideas that will help you strategize your next customer training events. That's why we suggest hosting customer training events. A customer training event is exactly what it sounds like: an event that trains customers to use a company's products. Source: Jibe Group.

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Key Insights from The 2018 State of B2B Event Marketing Report

Certain

In December 2017, Certain teamed up with Heinz Marketing to conduct a survey in order to better understand and identify the current state of B2B event marketing going into 2018. Nearly 3 out of 4 B2B professionals agree – the importance of hosted events to their company’s success is increasing.

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20 Sales Acceleration Event Ideas

Bizzabo

Nurture leads, generate pipeline and close deals with these sales acceleration event ideas. Featuring examples from leading brands like SAP, Radius, Slack, Content Marketing Institute and more. Any great sales event strategy will include characteristics like the examples included in this list. Source: Radius.

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12 Imaginative Event Marketing Examples from Adobe

Bizzabo

The examples of their imaginative event marketing that you’ll find below demonstrate how the thought leader weaves together technology and passion in everything they do. Today, Adobe continues to expand on its reign as a multimedia product innovator, creative software genius, and now, marketing technology giant.

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12 Imaginative Event Marketing Examples from Microsoft

Bizzabo

If you’re looking to be inspired by their imaginative event marketing, check out these great examples, complete with actionable takeaways for your next planned live experience. Above all else, Microsoft’s events all share one common theme: anyone can achieve their dreams with a little help from the right people and the right tools.