2025 Event Technology Marketing Social Media 
PCMA Convene
JANUARY 5, 2019
According to the most recent IACC “Meeting Room of the Future” report, 90 percent of event planners say their job requires more “experience creation” than it did two to five years ago. And one way to create experiences is event technology.
Endless Events
SEPTEMBER 23, 2021
. “What grinds my gears a lot about our industry is social media. People are looking for news like Lollapalooza to post: ‘Do you think this event was a good or a bad thing?’ And we jokingly say that social media is used for all this sort of stuff. The Labor Crisis In The Events Industry.
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Nunify
DECEMBER 5, 2021
Several companies began developing gamification platforms, and marketers began using game components in their events. According to M2 Research , the global income from gamification marketing, software, and consultancy was approximately $100 million in 2011. Gamification as a marketing strategy has garnered immense popularity.
Nunify
DECEMBER 5, 2021
Several companies began developing gamification platforms, and marketers began using game components in their events. According to M2 Research , the global income from gamification marketing, software, and consultancy was approximately $100 million in 2011. Gamification as a marketing strategy has garnered immense popularity.
PCMA Convene
JANUARY 6, 2020
So stay tuned: Joseph Pine and James Gilmore, who have just published a 20th-anniversary edition of their seminal The Experience Economy , have promised to share with us in an upcoming issue what attendees now expect in terms of their event experience, and how that has evolved over two decades. Personalized Marketing. Janelle Shane.
Endless Events
JUNE 29, 2020
Some of the primary upcoming concerns for event organizers will include re-organizing events with the limited timescale, adhering to strict safety guidelines to protect their guests and attendees, and discover solutions that potentially curb the spread of the virus. Will we adapt to a new way of marketing and communications?
PCMA Convene
DECEMBER 30, 2019
So stay tuned: Joseph Pine and James Gilmore, who have just published a 20th-anniversary edition of their seminal The Experience Economy , have promised to share with us in an upcoming issue what attendees now expect in terms of their event experience, and how that has evolved over two decades. Personalized Marketing. Janelle Shane.
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