Bizzabo

FEBRUARY 1, 2021

What does it take to fully engage your event attendees in a virtual or hybrid setting? Read on to learn the ins and outs of audience engagement in 2021 and beyond. Audience engagement is a familiar topic. Keeping attendees actively engaged throughout the entire experience is instrumental in the overall success of your event.

2021 76

2021 Social Media Event Apps Speakers 76

GEVME

JANUARY 4, 2022

When asked about the virtual events taking over the in-person ones, Sara Lieber, Event Marketing Manager at Drift said that ‘’While we are looking for the in-person events to be back in 2022, the virtual component is going to be there to reach larger audiences’’. .

Sponsorships 317

Sponsorships 2022 2021 Events 317

Planner WIre

MARCH 19, 2022

In this episode, we talk with Lisa Schulteis , an experienced organizer of live and virtual events. She is the founder of Your Event Market Place , the marketplace for event professionals. Lisa started working on her new business during the various Covid lockdowns of 2020 and launched the website in 2021.

Event Marketing 36

Event Marketing Marketing 2021 2020 36

SpotMe Blog

MAY 25, 2021

But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. Not to mention the tracking and data capabilities event marketers can take advantage of with a digital experience. Where to Apply Event Production Techniques in Your 2021 Hybrid Events.

2021 130

2021 Entertainment Social Media Events 130

Eventbrite UK

AUGUST 9, 2021

Eventbrite hosted the RECONVENE summit in May 2021, bringing together thousands of event producers. We’re sharing key takeaways from popular sessions — on topics like safely returning to in-person events, the future of virtual, and best practices for growing your audience — on our blog and our RECONVENE Recaps hub.

2021 78

2021 Events Event Marketing Event Planning 78

Event Marketer

JUNE 28, 2021

In this mid-year forecast, event leaders share their predictions on what the industry has learned, and how it will inform its future. Most event marketers have reported that the industry’s impending comeback still feels like a moving target. READ AND DOWNLOAD THE ROUNDTABLE.

2021 61

2021 Event Marketing Marketing Events 61

Event Marketer

JANUARY 22, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Quitter’s Day, Gen Z situationships and cafés run by banks. Photo credit: Spangler Candy Company The post The Brief: Quitter’s Day and Reality Show Competitions appeared first on Event Marketer.

Banking 93

Banking 2023 2021 Entertainment 93

Endless Events

OCTOBER 23, 2020

After all that this year has thrown our way, it is easy to want to leave early and just wait for 2021. Maybe something about events in the medical field? Maybe you just want a guide about event marketing? Whatever the topic, we’ve got you covered! Retreats For Event Profs: Do We Need Them? (40

2021 93

2021 2020 Events Event Marketing 93

Endless Events

NOVEMBER 15, 2022

It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. Make sure to listen to their episodes if you’d like to get into the nitty-gritty of this topic.

2023 122

2023 Food and Beverage 2022 Sustainability 122

Event Marketer

JUNE 7, 2021

Every decision that an event marketer makes—and uses their budget for—offers an opportunity to advance diversity. In a session on diversity in events at the summer edition of the Experiential Marketing Summit , Chardia Christophe-Garcia, executive director-audience and community marketing at Forbes , addressed the topic head-on.

Speakers 103

Speakers Social Media Event Marketing Marketing 103

Hubilo Blog

APRIL 20, 2021

In this guide, you will get familiar with 15 marketing strategies that will help you promote your virtual conference in 2021. But how to find out who would be interested in your event? For instance, if you simply write something like “ Sign up to attend our Virtual SEO Summit 2021 next month. Let’s begin!

2021 52

2021 Conference Marketing Social Media 52

Event Marketer

FEBRUARY 8, 2022

More on This Topic: . SEPHORiA 2021: How Sephora Transformed its Flagship Event into a Virtual Beauty Playground. The post Three Brands Making Metaverse Moves with Their Own Virtual Destinations appeared first on Event Marketer. And early adopters are reaping the benefits. ComplexLand 2.0:

Sustainability 127

Sustainability 2021 Education Event Marketing 127

Event Industry News

SEPTEMBER 29, 2021

Hundreds of international and UK destinations, hotels, venues and event suppliers will be present while more than 40 hours of education can be accessed during the show, which continues on 1 October, both live at ExCeL, London and virtually on the Swapcard platform. To register to attend The Meetings Show’s 2021 visit [link].

Meetings 82

Meetings Tourism 2021 Sustainability 82

Eventmobi

FEBRUARY 3, 2021

After a year of adapting to virtual-only formats, many within the events industry are eagerly predicting that 2021 will be the year of hybrid events. While hybrid events may seem like more familiar territory than strictly virtual formats, it is still too early to fall back on old models. Planning Hybrid Events in 2021.

Speakers 248

Speakers 2021 Sponsorships Events 248

Event Industry News

AUGUST 2, 2022

By Robin Bunevich, Zoom’s Integrated Marketing Manager for Zoom Events and Zoom Video Webinars. They say time flies when you’re having fun, so it’s hard to believe our virtual events management solution, Zoom Events , just turned 1! Virtual networking made easy.

2021 103

2021 Events Management Marketing 103

Event Marketer

OCTOBER 19, 2021

The event drew 167 million social stream views from 177 countries with 120 hours of content broadcast on four different channels. The brand also invited attendees to customize their event experience by industry and topic (such as sustainability) to enjoy a more personalized, Netflix-like experience. Johnson, New York City.

Tech 92

Tech Sponsorships 2021 Sustainability 92

Event Marketer

DECEMBER 13, 2021

But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . A mostly outdoor event with smaller indoor exhibits is planned for June 2022. More From the Auto Space: Inside Nissan’s Socially Distanced Drive-in Sponsorship at CHI-Together.

Automotive 105

Automotive 2022 2020 Sponsorships 105

SpotMe Blog

MAY 4, 2021

Plus, check out our list of the best virtual events and conferences to attend and be inspired by in 2021. Conferences tend to be larger events that can last days or weeks, depending on the purpose, as opposed to shorter events such as webinars. The Best Virtual Conferences and Events of 2021. Image by CNET.

2021 130

2021 Conference Social Media Healthcare 130

Event Marketer

DECEMBER 1, 2021

And while the personal appeal is evident, event marketers are beginning to capitalize on the platform for its variety of uses on-site at events. Coca-Cola (@CocaCola) November 11, 2021. The post Five Ways to Leverage the Cameo Platform to Personalize Engagement appeared first on Event Marketer. FILL A VOID.

Retail 103

Retail Social Media 2022 Sports 103

Bizzabo

AUGUST 7, 2020

Discover this year's best virtual events focused on diversity, equity, and inclusion and learn how you can support and amplify the voices of those who need to be heard. Many companies are pivoting to virtual events. More than 90% of event marketers plan to make virtual a key part of their strategy going forward.

2020 79

2020 Healthcare Tech Conference 79

Event Marketer

JULY 5, 2022

The events included hands-on Chambord mixology classes hosted by some of the queens from “RuPaul’s Drag Race” during which attendees learned how to make the brand’s rainbow-inspired “Queen in the Garden” cocktail in a drag show-like environment. Agency : Superfly (creative, strategy and execution for Glow & Go events).

Entertainment 110

Entertainment 2021 Retail 2020 110

Expo Pass

FEBRUARY 10, 2021

To get to the bottom of all this, we checked out a few recent events for how to increase engagement, and spark real conversation at your next virtual or hybrid event. The 2021 Sundance Film Festival New Frontier Gallery is turning movie goers into 3D avatars and movie theaters into entirely virtual worlds. Event Execution.

2021 111

2021 Technology Events Tech 111

Event Marketer

JUNE 28, 2021

But at its core, Pride has always been about getting together in person to celebrate the LGBTQ+ community—and in 2021, those face-to-face experiences made a comeback. Topics spanned drag performances, sign language performances, music, dance and makeup artistry. Brands did their best to commemorate Pride Month virtually in 2020.

Apparel 114

Apparel Retail Sponsorships 2021 114

Event Marketer

JANUARY 24, 2022

The program, which initially launched in 2020 and was extended into 2021 in Los Angeles and quickly sold out, covered 400,000 square feet at LA’s mixed-use historic district Skylight ROW DTLA. More on This Topic: AT&T’s Four Tips for Elevating Engagement to Meet the Needs of the COVID-era Consumer. Mobile Add-Ons for Partnerships.

2022 104

2022 Retail Fashion Transportation 104

Event Industry News

MARCH 16, 2022

Venues of Excellence (VoE) has hosted its first members Annual Conference under its new ownership with Mandy Jennings who took the helm of the award-winning consortium in May 2021. We are excited by the new landscape for the hospitality and events industry and truly believe the future is bright.”.

Conference 52

Conference 2022 Venues Hospitality 52

Event Marketer

AUGUST 16, 2021

Our sister publication, Chief Marketer, spoke with Rowley about lessons learned from these tumultuous times and how adopting a more customer-centric approach, engaging in thought leadership and launching a podcast series helped Panasonic remain relevant to B2B customers and play to its unique strengths.

Marketing 118

Marketing B2B Retail Trade Shows 118

Hubilo Blog

JUNE 10, 2021

In September 2019, Apple’s event where iPhone 11 was launched, streamed live for the first time. Today, at the dwindling end of the pandemic in 2021, virtual events have proven their significance and their applicability more than ever. Virtual events are easily scalable. million people logged in virtually to watch it.

2020 52

2020 2025 2021 2019 52

All Seated

JUNE 2, 2023

The development of artificial intelligence (AI) has been evolving at an ever-increasing pace and hit a major turning point in November 2022 with the launch of ChatGPT , an advanced AI-powered chatbot that can respond to and engage with text-based prompts on virtually any topic. However, ChatGPT has farther-reaching implications.

Meetings 36

Meetings Social Media 2022 Event Planning 36

SpotMe Blog

JULY 27, 2021

Regardless, having a plan of action for what to do after the webinar or event is key, and according to Wistia ’s Solutions Associate, Lauren Babitz, that starts with knowing how to track your leads and success. “I I think that’s something that we don’t often put as much thought into,” Babitz explained as a guest of The Event Marketing Show.

Social Media 235

Social Media Speakers Marketing Advertising 235

Bizzabo

FEBRUARY 5, 2021

In this article, we will show you the best ways to maximize event engagement at your next event. More than half (67.7%) of event marketers find it more difficult to keep attendees engaged during sessions at virtual events. Below you will see the event offered different tracks on several topics.

Social Media 110

Social Media Event Apps Entertainment 2021 110

Event Marketer

JULY 26, 2021

The most memorable events immerse attendees into a story, make them part of the story and send attendees home feeling like they have a better understanding of the story the brand is trying to tell. It’s that connective tissue that holds your event together. Mark Henneberger , Vice President of Events Solutions at Walmart.

Marketing 119

Marketing 2020 Event Marketing Speakers 119

Bizzabo

JULY 23, 2020

Key Takeaway: As an established brand, the Atlantic is using its cache to bring together well-known thought leaders — both within the pages of its magazine and virtually — to not only cover timely topics but to drive important conversations forward. The series kicked off in April with an event focused on “The Future of Interaction.”

Financial 62

Financial Events Education 2012 62

Eventtia

JULY 8, 2022

Event marketing is part of most corporate growth playbooks. In 2021, companies spent almost 9% of their marketing budget on events. If a corporation allocates $5,000,000 annually to fuel its marketing strategy, $450,000 will be dedicated to running events. Why Does It Matter?

Corporate Events 62

Corporate Events Marketing Events 2021 62

Hubilo Blog

JULY 28, 2020

What would you recommend to the enterprises who do a lot of heavy event marketing or retreats and other events in general with regards to their plans for 2021? But for the future and looking at a long term strategy, what I feel like that event design and experience can be utilized in any medium.

Tech 52

Tech Technology Travel Events 52

Bizzabo

MAY 20, 2020

Bizzabo kicked-off our first virtual event (Almost) IN-PERSON with over 6,000 attendees across the globe—sharing insights, sparking ideas, and forging new connections. Our data shows that the majority of marketers had to postpone ( 64% ), cancel ( 60% ), or pivot ( 57% ) their events to virtual due to the impact of COVID-19.

2020 64

2020 Technology Event Marketing Marketing 64

SpotMe Blog

JUNE 2, 2021

If millennials aren’t your target, here’s another stat for you: 59% of marketers say email is their biggest source of ROI. Even though email has been used in event marketing for over 40 years , it’s still quite a force. Let’s dig into the best practices, plus 16 amazing templates for event registrations.

2021 130

2021 Social Media Speakers Marketing 130

Eventtia

DECEMBER 16, 2022

Event planning is a lucrative and evergreen career choice. The global event management market is estimated to be worth $6.36 between 2021 and 2028, according to Grand View Research. With the rapid growth in the event industry, now is the time to get certified and propel your career.

Event Planning 48

Event Planning Social Media Contracts Negotiating 48