Event Marketer

OCTOBER 6, 2021

The editors of Event Marketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. 2021 EX AWARDS. Agency: LEO Events.

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Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. More : How to Create a COVID-era Event Marketing Plan. An Adrenaline-Filled Future.

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Event Industry News

OCTOBER 26, 2021

The next-generation enterprise event marketing platform, RainFocus, an avid follower of Event Tech Live (ETL), will sponsor the Blue Stage at ETL21. Together we can accelerate learning and innovation for the future of event marketing and drive trends that shape the broader marketing landscape.

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SmartMeetings

JANUARY 5, 2021

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. The two had partnered in years past on an event management product and the merger was billed as an end-to-end solution.

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Event Industry News

JUNE 1, 2021

Paid media agency Tag Digital is sponsoring Event Tech Live (ETL) USA & Canada, which takes place in June. Familiar with the ETL brand, Tag Digital has worked with UK & Europe show since 2016, this partnership will see Tag manage the retargeting and social media campaigns for the inaugural Event Tech Live US & Canada.

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Event Industry News

DECEMBER 7, 2022

The first Event Tech Live (ETL) Las Vegas takes place in April next year, on the back of its UK counterpart’s record-breaking success at ExCeL London. Adam Parry, co-founder of Event Tech Live, comments: “Fielding compliments and rebooks for ETL London on one hand and planning Vegas on the other feels very good!

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Event Marketer

SEPTEMBER 6, 2021

Fans and brands have made a triumphant return to the 2021 US Open Tennis Championships after spectators were banned from last year’s event due to COVID. The big draw for 2021 were the first-ever American Express Courts at Pier 76 in New York City. This year’s competition, taking place Aug. IHG HOTELS & RESORTS.

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Bizzabo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. Consider a roadshow event.

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IMG

MAY 22, 2023

The EventUp podcast was formed two years ago out of our desire to help others gain insight into the current happenings within the events industry but it truly blossomed into having guests from many different industries such as communications, public relations, marketing, tech, and entertainment.

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Bizzabo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Note: As 2021 goes on, we plan on updating this post regularly.

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Bizzabo

DECEMBER 4, 2020

Almost 6,000 event marketers registered for (Almost) HYBRID to discuss the future of events. Last week, thousands of event marketing professionals from all over the world tuned in live for our second virtual summit: (Almost) HYBRID. Eran’s keynote reminded us to embrace the future of events.

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Bizzabo

JANUARY 22, 2021

Event Trend: The Rise of Hybrid Events. 97% of event professionals believe we will see more hybrid events in 2021. That’s why hybrid events will become the new normal, combining the best of digital and live experiences. It’s hard to predict but here are some ways hybrid events could emerge in 2021.

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Event Marketer

JANUARY 10, 2022

You Might Also Like: Year in Review: The Top 10 Stories of 2021, Plus Our 2022 Futurecast. The key to event marketing in the year ahead is to be flexible and fully prepared to adjust to varying consumer preferences, needs and comfort levels. Following are Ward’s tips and insights on winning consumers’ hearts and minds in 2022.

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Eventsforce

NOVEMBER 22, 2021

Want the lowdown on all things event tech? In this month’s round up of top event tech stories, we look at a new registration and ticketing platform that is set to transform the way organizers manage groups at meetings and events today. NEW eBOOK – The Event Planner’s Guide to Stress Management.

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Event Marketer

DECEMBER 27, 2021

Picture last year at this time: the ambiguity around the rollout of the vaccine, the experiential programs easing into singular markets, the longing for personal connection beyond a Zoom call. Indeed, as we rang in 2021, uncertainty loomed. How Salesforce is Embracing Safety, Tech to Elevate its Dreamforce Event.

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Event Industry News

APRIL 25, 2024

Joining business exhibitions mainstay CloserStill Media in January 2021, from Ocean Media Group, and taking his tech acumen into events-world, was an ambition realised for head of digital & CRM, Rakim Asher.

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Bizzabo

APRIL 15, 2021

Choosing an event tech partner saves your agency time, money, and stress when it comes to planning successful virtual and hybrid events for your clients. As virtual and hybrid events become the norm, investing in event tech is an increasingly savvy move for the profit-minded agency. Cross-Event Analytics.

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Event Marketer

JANUARY 31, 2022

It was an eventful end to 2021 for Bombay Sapphire, a brand that is embracing the emerging artist and creative community through its Stir Creativity platform. The post Art, Emerging Tech: Five Insights on Bombay Sapphire’s Stir Creativity Platform appeared first on Event Marketer.

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Bizzabo

OCTOBER 29, 2020

In order to discover what predictions the industry has, we surveyed almost 400 event marketing professionals in mid-senior level positions. We uncovered valuable insights that point to what the future of events will look like. There is truly no limit to how large an audience you can reach by leveraging virtual events.

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Event Leadership Institute

MARCH 17, 2021

This start-up has no virtual experience, yet still was able to secure funds from marquee venture capital firms like Kleiner Perkins , which was an early investor in Google, Amazon, Twitter, and numerous other tech behemoths. Though the company has been around for a while, they only pivoted to virtual tech within the past year.

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Eventsforce

MARCH 11, 2021

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we look at the hype behind Clubhouse – the chat-based social media platform that’s been taking the industry by storm. And event marketers are watching it closely. And what can we do better in 2021?

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Event Industry News

DECEMBER 22, 2022

At the end of 2021, we set the goal of becoming net-zero from 2022 onward. This journey of decarbonizing our company expanded into our new company vision – “decarbonizing the event industry” based on our mutual belief that we can change the world by taking action. We are proud that our efforts have been recognized […].

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Event Industry News

JUNE 10, 2021

Event Tech Live US & Canada’s second/middle day took all the positives from Tuesday and built them bigger still, setting the target for today. The team behind Event Tech Live have worked and worked to get the machine right, from tech to the talkers, the flow and delivery at ETL US & Canada is a product of that commitment.

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Smart Meetings

DECEMBER 29, 2021

In this webinar, hosted by Cvent’s Alyssa Peltier and Julie Haddox, share content’s relation to the event marketer and what creating compelling content really means. The post Best of 2021: Career Accelerator Webinars appeared first on Smart Meetings. You’ll find worthwhile tips from field experts in there, as well.

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Event Marketer

OCTOBER 19, 2021

More B-to-B Event Strategies: Eight Tips and Takeaways for Pivoting From Virtual to In-person Events. 12 Takeaways from the Virtual Editions of EMS 2021. The post How Salesforce is Embracing Safety, Tech to Elevate its Dreamforce Event appeared first on Event Marketer. Agency: George P.

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IMG

AUGUST 31, 2022

EventUp formed out of our desire to help others gain insight into the current happenings within the events industry , but it truly blossomed into having guests from a multitude of industries such as events, public relations, marketing, tech, and entertainment.

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SpotMe Blog

MAY 25, 2021

But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. Not to mention the tracking and data capabilities event marketers can take advantage of with a digital experience. Event Production Is More Than Just Event Planning. Here’s Why.

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Bizzabo

DECEMBER 15, 2020

Welcome to your guide for virtual conferences in 2021. As a result of the Coronavirus Pandemic in 2020, many event professionals found themselves in a place they never imagined. Event professionals pivoted learning about virtual events and safety. According to our Evolution of Events Report , 80.2% Further Reach.

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Bizzabo

FEBRUARY 1, 2021

What does it take to fully engage your event attendees in a virtual or hybrid setting? Read on to learn the ins and outs of audience engagement in 2021 and beyond. Keeping attendees actively engaged throughout the entire experience is instrumental in the overall success of your event. Understanding your Event Attendee.

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Event Industry News

APRIL 22, 2021

Pauline Kwasniak from Female Event Planners, MCI’s director of onsite services, James Kelley, and Kathryn Frankson, director of event marketing at Informa, are some of the latest judges to be announced for Event Technology Awards (ETA) 2021. My sincere thanks to all involved.”.

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Smart Meetings

APRIL 25, 2024

Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” Insights resource Crunchbase estimated that in 2020 and 2021, more than $1.5 billion was invested in virtual and hybrid event companies.

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Bizzabo

AUGUST 31, 2021

We launched our official Bizzabo Partner Program in February 2021, which makes it easier for our customers to integrate complementary tools, technology, and services seamlessly into their events. Like Bizzabo, Brightcove has been in the industry for over a decade and has very similar enterprise customers around the world.

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Event Industry News

AUGUST 23, 2021

9.15am – HI-TECH NOT BYE TECH. Adam Parry , Co-Founder of Event Tech Live, shares the stage with other event technology experts to discuss the future role of virtual and hybrid events and how the rapidly emerging technologies can improve the engagement and value of live events.

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All Seated

OCTOBER 19, 2021

Yet, there ’ s one area that we often overlook as a potentially tech-driven process: sales. . The common notion is that sales is a people-first practice and using tech to sell will turn off prospective clients. So where does tech fit in? . In fact, today ’ s event market—Generations Y and Z—prefer it. .

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SpotMe Blog

MARCH 23, 2022

In addition to bypassing business meeting restrictions , companies are now realizing the many cost-effective benefits of hosting video conferences and virtual events. Trend #5) Integrating Tools and Tech to Make Video Conferencing More Efficient and Cost-Effective. Trend #4) Boosting Engagement With Gamification .

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SmartMeetings

DECEMBER 24, 2020

Virtual events have become a mainstay in the business events industry. The shift happened quickly and out of necessity, but a tech disruption in the industry was inevitable. In November, Bizzabo , a platform for virtual and live event conferences, announced they closed a $138M investment round. We have the talent.

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Event Industry News

JULY 7, 2021

A series of ‘Buyer’s Guides’ focused on the news, kit, solutions and best practice across specific sections of the event model – exhibitions, festivals, conferences, venues and sustainability – all have their own annual EIN supplements. The events are owned and run by the same people behind EIN and operate as A.M.P.

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