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2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? But hey, we’re #eventprofs!

2018 109
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Event marketing strategies for tough economic times (UPDATED)

Plan Your Meetings

Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Here are some strategies and tips you can use to drive attendance and ensure your organization continues allocating dollars towards events during tough times. Build pre-event marketing strategy.

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7 Huge Event Planning Trends Spotted at MPI WEC 2018

Eventmobi

Professionals often attend industry events to improve their craft and network with peers. But for an event planner, it’s also an opportunity to “borrow” (read: steal) creative ideas for their next event. Events at local landmarks (including a block party in the main downtown square). Decor trends: custom art.

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How to Engage your Audience on Social Media and Other Event Tips

Endless Events

But while you use those services a lot, do you really know how to engage your audience on social media? Attendee engagement is our main focus this year and part of that is interacting with them way before the event starts. Below we have a few tips for engaging with people at all stages of your event. Click To Tweet.

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12 steps to build your event’s social media strategy

Eventbase

Before your event is even announced, you should be planning a social media strategy for promoting your event and engaging attendees before, during and after your event. Attendees are planning their experience long before they arrive and reflecting how the event influenced them long after.

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How to Maximize and Build Event Success with Video Marketing

Eventmobi

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

Marketing 186
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ETL Replay: Event marketing strategy and ideas to get ahead of the game

Event Industry News

Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from 2018’s event. From the Brand and Buzz Stage at Event Tech Live 2018. Speaker: Eran Ben-Shushan. Learn different methods to maximise your events full potential.