From On-Sale to Sold Out: Marketing and Promotion for Events

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Whether you’re hosting a conference, planning a festival or holding a fund-raising evening, you need a promotion plan that encourages early interest and maintains momentum until the last ticket or registration is sold.

This guide provides a comprehensive strategy that engages your current attendees, reaches new ones, and turns interested event-goers into paid ticket holders and registrants.

In this guide you’ll learn how to:

  • Gain momentum early and maintain it throughout your on-sale
  • Automate your social media campaigns
  • Turn interested web visitors into paid attendees

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