Attendease

OCTOBER 12, 2022

When used properly, data marketing for your professional events can be incredibly impactful, whether you are planning a webinar or a product launch. Consider using data in the following ways to generate demand for your event: Identify the target audience for your event and their driving motivations through ideal attendee personas.

Marketing 369

Marketing Events 2017 Event Planning 369

SpotMe Blog

AUGUST 18, 2022

But, why should you use closed captioning for your live events? Now we often use them at live-streamed events, meetings, and training courses. Event managers and marketing leads use live event captioning to ensure participants understand everything and stay engaged. Participants may have hearing difficulties.

Speakers 264

Speakers Healthcare Events Marketing 264

Conferences that Work

OCTOBER 4, 2021

I’m noticing that event promoters are increasingly using the word “ unconference ” to describe traditional conferences. <Sigh> Here’s how Wikipedia defines an unconference: “An unconference is a participant-driven meeting.” Oh, you also get to “actively participate in” sessions?

2012 364

2012 Conference Marketing Meetings 364

Conferences that Work

MARCH 21, 2022

This coming June will mark my 30th year of designing and facilitating participant-driven and participation-rich meetings. The platform uses a birds-eye view of rooms (there can be more than one of them on different “floors”) with each participant shown as an icon with their name. I’ve shared the why?

Meetings 348

Meetings Meeting Design Conference Speakers 348

Velvet Chainsaw

MAY 20, 2021

As we work with conference organizers to plan the return of their major conferences, five conference design trends have emerged, which may be useful to keep in mind as you design your own events. Long-term traditions can deter next-generation conference participants. Attendees have been drowning in content.

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Conference Conference Design 2021 Entertainment 398

Conferences that Work

JUNE 29, 2020

And if your meeting is using holographic telepresence to bring in a presenter or two, perhaps virtual is the right term. And if your meeting is using holographic telepresence to bring in a presenter or two, perhaps virtual is the right term. Otherwise, I think there’s a better word to use.

Meetings 401

Meetings Conference Events Event Design 401

Attendease

SEPTEMBER 22, 2023

Were they actively participating in the sessions and workshops? Measuring event KPIs and, ultimately, the success of an event shouldn’t be an afterthought. Knowing how well events have performed is crucial to delivering a mind-blowing attendee experience. Not sure where to begin? What should you focus on?Read

Social Media 396

Social Media Financial Sponsorships Events 396

Velvet Chainsaw

APRIL 21, 2020

Over the past couple weeks, conversations with our clients have shifted from crisis decision-making for conferences occurring in the near-term (reactive) to scenario planning for the fall (proactive). Conferences with strong global participation are expected to be more regional in the near-term. Risk-free Participation.

Conference 356

Conference Hotels Education 2020 356

Conferences that Work

AUGUST 21, 2023

By maximizing how participants “connect the dots”—what they actually learn from their experiences at the meeting—rather than documenting what we or they think they should have learned. Luckily there are better ways to find out whether participants have learned to better connect the dots. Here are four of them: The Reminder.

2012 156

2012 Education Conference Meetings 156

SmartMeetings

MARCH 21, 2024

This approach involves creating an environment that fosters openness and promotes genuine connections between participants. Read More : AI and Psychological Safety: 3 Big Ideas from DMA West’s Education Summit In terms of event planning, how can psychological safety be created? Most of the time, we remain oblivious to these biases.

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Speakers 2024 Education Meetings 94

Attendease

MARCH 13, 2023

Double the Donation found that 71% of employees prefer to work at a company that participates in philanthropy. In fact, customers are more likely to become long-term brand ambassadors if they support your give-back efforts. Simply collect gently worn, used and new athletic shoes. Let’s get started! Positive public perception.

Event Ideas 195

Event Ideas Education Advertising Events 195

Eventmobi

MAY 9, 2019

The event app industry is on the rise, both in terms of revenue and significance. Once upon a time, event organizers would have to create their own app that would help participants understand, connect, and enjoy the events they attended. These allow you to communicate with event participants more closely than ever before.

Event Apps 284

Event Apps Social Media Marketing Events 284

Conferences that Work

SEPTEMBER 26, 2022

(They even call them a peer conference , rather than unconference , a term I don’t like.) After I talked about my meeting design work with pioneer tester James Bach at the 2004 Amplifying Your Effectiveness conference, the testing community somehow adopted the term peer conference for their get-togethers. But first…. …a

Conference 156

Conference 2022 2004 Meeting Design 156

Conferences that Work

AUGUST 30, 2021

The Association for the Sciences of Limnology and Oceanography (ASLO) has published some useful lessons learned from organizing six online scientific meetings during the COVID-19 pandemic. ” “The in-person meeting was space-limited to 65 participants. .” Check it out for full details! 1 and 2, respectively.

Meetings 295

Meetings 2020 Conference Travel 295

Conferences that Work

MAY 24, 2021

Translation: in the experimental setup used , the researchers found that online meeting participants were: better able to avoid interrupting each other; and. Translation: in the experimental setup used , the researchers found that online meeting participants were: better able to avoid interrupting each other; and.

Meetings 296

Meetings 2016 Consulting Conference 296

Attendease

FEBRUARY 15, 2024

Arrange for sponsors to interact with attendees through booths, lounge areas and by participating in session Q&As. Event sponsorship can make or break the success of a corporate event. The right sponsors provide critical financial resources, boost credibility, and expand reach and exposure. Highlight unique value.

Sponsorships 195

Sponsorships Social Media Events Corporate Events 195

Velvet Chainsaw

DECEMBER 3, 2020

Use this opportunity to beta test changes that can be carried over to the next in-person conference. Use this opportunity to beta test changes that can be carried over to the next in-person conference. Anecdotally, I believe that in 2020, most conferences traded improved reach for a lower tier of participants.

2021 284

2021 Conference 2020 Sustainability 284

Conferences that Work

JULY 5, 2021

Some event stakeholders use ROI as a financial tool to evaluate the profitability of holding or attending an event. Return On Investment (ROI) is such a familiar business concept that it’s easy to gloss over the complexities of defining it in the context of events. So let’s define event ROI in a little more detail.

Meetings 310

Meetings Financial Events Technology 310

Eventmobi

JUNE 16, 2023

Integrating a non dues revenue strategy into your business plan will support your organization’s long-term growth and stability. Long term, that means your association will foster trust with members who see reliable programming, stable finances, and excellent business planning. What Is Non Dues Revenue? a sense of security.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Conferences that Work

MAY 14, 2018

Long ago, consultant Tom Gilb coined the term “mythodology” to describe erroneous but commonly held beliefs about how something should be done. Participant-driven and participation-rich events provide far more opportunities to meet people you actually want to meet. Use long-term evaluation techniques [1] [2] instead.

Conference 205

Conference 2011 2014 Contracts 205

Eventscase Blog

APRIL 5, 2024

This emotional connection is critical to building long-term relationships and fostering a loyal community. These innovations not only improve the quality of the content presented, but also open up new possibilities for audience interaction and participation. Here’s a detailed breakdown of why this element is so crucial.

Social Media 59

Social Media Sports Trade Shows Technology 59

Conferences that Work

APRIL 13, 2020

Every event professional who spoke had lost essentially all their short-term work and event-related income. How are eventprofs feeling during COVID-19? Over the past few weeks in the midst of the novel coronavirus pandemic, I’ve listened to hundreds of people share their feelings at online meetings I’ve led and joined.

Financial 303

Financial Meetings Conference Technology 303

GEVME

NOVEMBER 25, 2021

Webinars – The most popular type, they’re mostly educational, require less audience participation and span within a couple of minutes or hours. Similar to in-person events, a virtual event is a gathering that allows a group of people to communicate, share ideas, and enjoy a shared experience. What are the benefits of virtual events?

Social Media 284

Social Media Trade Shows Event Ideas Entertainment 284

Conferences that Work

DECEMBER 20, 2021

What happened was valuable, so I’m sharing the process for you to use if it fits. These questions give everyone the opportunity to review: the life changes they made or attempted to make in the past; the strategies they used; and. Exploring long-term learning is important. How to work with others to change our lives.

Meetings 302

Meetings Consulting 2021 Conference 302

SpotMe Blog

OCTOBER 7, 2023

According to SpotMe research, a medical conference app is consistently rated by participants as one of the top three features of an event. It serves as a useful promotional tool where you can highlight your brand, products, and services. Organizing a medical conference that brings results can be stressful.

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2024 Conference 2023 B2B 130

PCMA Convene

FEBRUARY 7, 2024

A participant of the executive leadership summit at Convening Leaders 2024 answers questions for a group exercise. Whatever Media Group) The term personalization is used so often in the events industry that its meaning has become a little hazy — does it refer to technology? In-person experiences?

Trade Shows 116

Trade Shows 2024 Consulting Social Media 116

Event Marketer

APRIL 11, 2024

“The flair and the style of Hockey House and the sub-brand that we’ve created with it kind of screams, ‘How can we put this in a home?’” –Abby Budgeon, Manager-Brand Activations and Events, CCM Hockey A hockey-themed activation usually involves some kind of slapshot challenge, putting the participant in pro players’ shoes… or skates.

Retail 83

Retail Apparel Social Media Marketing 83

Eventscase Blog

APRIL 24, 2024

The most common challenges for the event organiser The use of event apps or other systems to communicate with attendees is quite common in our industry but it is true that it poses some challenges that may tip the balance between functionality and experience. Training attendees on how to use the app from scratch may not be feasible.

2024 59

2024 Event Apps Social Media Financial 59

SmartMeetings

JUNE 16, 2020

For the short-term, request for proposals ( RFPs ) do not look dramatically different, if they’re being submitted at all, but there is great optimism that event disruptions and “new normal” considerations will not persist into future-year events. Uncertainty Persists in the Short Term. Business as Usual for the Long Term.

Meetings 104

Meetings Contracts Insurance 2025 104

Smart Meetings

OCTOBER 18, 2023

Accor Survey: “Meeting Expectations: The Future of Meetings & Events” World-leading hospitality group Accor operates a diverse hospitality group of over 40 hotel brands, from luxury to economy. They offers experiences in over 110 countries with 5,500 properties, 10,000 food and beverage venues, wellness facilities and workspaces.

Meetings 98

Meetings 2024 2030 Food and Beverage 98

PCMA Convene

OCTOBER 24, 2022

A commitment from each panel participant that they will share something that they’ve never shared before. Diversity of thought as well as diversity of participants. A stage setup that eliminates barriers between the panel participants and audience. Develop and lead the plan for audience participation. TED MASH-UP.

Speakers 116

Speakers 2023 Consulting Conference 116

Event Industry News

FEBRUARY 12, 2021

Not using a decent microphone. ? Not providing long term b2b networking. ? A lot of these issues can be easily avoided by clearly communicating exactly what participants need to do to join your virtual event. Add helpful links to the browser’s and system’s (Windows/Mac) permissions to use the microphone and camera. ?

Tech 133

Tech Event Tech B2B Speakers 133

Smart Meetings

JANUARY 4, 2024

The WSWA Rebrand The Maritz Design Studio and WSWA teams decided to remove the term “convention” from its annual event’s name, formerly called “WSWA’s Convention & Exposition,” deeming the term “old-fashioned” and in need of something more modern and memorable.

2023 95

2023 Education Fashion Retail 95

StraussCA

MARCH 21, 2024

Member Engagement & Participation – Associations at some point struggle with effectively engaging and retaining members. Ineffective communication strategies that fail to convey the value of membership or provide compelling reasons for participation. The good news is these pain points can be overcome! The main cause?

Social Media 52

Social Media Education Marketing Technology 52

Smart Meetings

NOVEMBER 1, 2023

Some simply sneak in a round whenever they get the chance—whether it’s to unwind and focus on hitting their shot, to spend time with friends and family or to support their community by giving back and participating in a charitable tournament. It’s also important to show the golfers or participants how their money is being put to good use.

Banking 98

Banking Social Media Travel Meetings 98

MeetingsNet

APRIL 3, 2024

Interestingly, all but a few exhibitors are given the same-sized booth, a change made by Harris’ team in 2022 as part of a new approach to satisfy all exhibitors and sponsors and retain their long-term business. Rather than saying ‘no’ to an idea, we use the old axiom from improv comedy: ‘yes, and.’

2024 97

2024 2023 Consulting Financial 97

Event Planning BluePrint

FEBRUARY 19, 2024

Creating Buzz with Engaging Content Use these platforms to share engaging content that resonates with your audience. Use keyword-rich content that addresses your audience’s interests and questions related to your event theme. Think behind-the-scenes peeks, speaker interviews, and user-generated content from past events.

Event Marketing 71

Event Marketing Marketing Social Media 2004 71