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7 Ways Tech Can Drive Better Event Data and High-Quality Leads

EventMB

But it’s not just numbers that matter: The best event technology offers a prized opportunity to gather first-party data, explore sentiment markers beyond surveys, and integrate event insights with CRM and marketing tech to superpower your event strategy going forward. Stova Read the Complete Story On Skift Meetings

Tech 160
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In the Spotlight: How Tech is Mastering Influencer Events

IMG

In recent years, the Tech industry is turning to influencer events to connect brands to culture. Top brands like TikTok, Meta, Google, Apple and Amazon are leaning into these types of events to take the brand to the next level and drive business.

Tech 195
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Four trends evolving the events tech industry

Event Industry News

by Kristen Koenig, RVP, Video Sales & Partnerships at RingCentral In today’s tech world, strategy drives technology selection. However, in the world of events, technology not only has to serve the strategy, but flex to meet ever-evolving tactics.

Tech 111
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17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending. What Are Event Marketing Strategies?

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Non Dues Revenue Strategy: 15 Ideas for Associations and Chambers

Eventmobi

Where does your association drive revenue—and does it include a non dues revenue strategy? Integrating a non dues revenue strategy into your business plan will support your organization’s long-term growth and stability. Small staff Limited staffing can make it hard to start any new initiative—including a non dues revenue strategy.

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24 Top Association Member Engagement Strategies to Rock Retention

Eventmobi

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?

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How To Build an Association Marketing Strategy: 8 Steps, Channels & Tools

Eventmobi

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. Your association marketing strategy shouldn’t be a one-size-fits-all! Depending on your organizational goals, your marketing strategy may differ. Here’s some priorities to explore!

Marketing 195