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The Challenge of Virtualizing Trade Shows and Exhibit Halls

PCMA Convene

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. On top of that, 63 percent of exhibitors said virtual events do not meet their goals,” she said. “We The Certified Meeting Professional (CMP) is a registered trademark of the Events Industry Council.

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Lessons Learned from MPI WEC in Mexico

Smart Meetings

What to consider when planning an event at an all-inclusive resort Meeting Professionals International (MPI) CEO Paul VanDeventer likes to say that when planning the association’s World Education Congress (WEC), MPI takes chances so members don’t have to take on the risk. Construction delays at America’s Center Convention Complex in St.

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