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The Future of Trade Shows: Smart Tech, Personalization, and Community

Event Age by Swapcard

The trade show industry has always been dynamic, but the pandemic quickened the pace of change. Unsurprisingly, we’re seeing massive shifts in the industry that will rebuild the trade show playbook in the next few years. As such, trade show organizers must be nimble and agile to stay ahead.

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Trade Show Booths: 100 Best Ideas for 2022

EventMB

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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7 Top Tech Ways to Measure Traffic at Trade Shows

EventMB

An accurate trade show traffic count can be the difference between a sponsor or vendor agreeing to spend their marketing dollars with you or another event. If you want more sponsors and vendors, get ready to use tech to get the most accurate traffic counts.

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How To Choose A Trade Show Platform For Your On-Site Event

Event Age by Swapcard

However, in a market flooded with event tech solutions, choosing the perfect fit for your event may appear overwhelming. In this guide, we'll present the 15 factors you should consider when choosing the ideal platform for your in-person trade show. Let's jump right into it! ?

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Your Trade Show Attendees: What Do They Really, Really Want?

Velvet Chainsaw

In a groundbreaking study that encompasses survey results from both show organizers and their attendees, CEIR has gathered data from thousands to gauge key characteristics of repeat attendees—who they are and why they become loyal visitors to an exhibition. What does it mean? How do you track attendee retention?

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Welcome to the future of Intelligent Trade Shows

Event Industry News

Konduko is intelligently transforming the trade show industry, by creating a better environment for attendees and exhibitors to engage. We do this by enabling the digital exchange of information at large-scale trade shows and events, entirely without contact. Perfect for trade shows that are prioritising sustainability.

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EMS 2024: 12 Top Takeaways from the 22nd Annual Experiential Marketing Summit

Event Marketer

Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Among insights, Aaron Conk, senior merchandising and trade show manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy.

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