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EMS 2024: 12 Top Takeaways from the 22nd Annual Experiential Marketing Summit

Event Marketer

Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Among insights, Aaron Conk, senior merchandising and trade show manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy.

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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

Do you need to find new monetary sources for conferences, conventions and trade shows? Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, sponsorships make up roughly 20% of B2B tradeshow revenues.

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PCMA’s Big Bet on Presidential Visit Paid Off

Smart Meetings

Total registration was 66% higher than the 3,300 who signed up to attend PCMA Convening Leaders in Columbus, Ohio , last year where Viola Davis was scheduled to speak (but dropped out days before to attend an awards show). Leonard Hoops, president and CEO of Visit Indy and incoming PCMA Chair, agreed.

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10 Event Networking Ideas That Work

Smart Meetings

Job titles (Meeting Planner, Director of Marketing, IT) Geographic areas (East Coast, West Coast, or specific states) Work as a solopreneur, small company, mid-sized or enterprise organization Let attendees learn about each other without any additional structure. Keep testing until you find the ones attendees love doing! —

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How The Economy Is Affecting B2B Exhibitions in 2017

PCMA Convene

At the beginning of 2017, trade-show organizers were forced to confront an unfriendly adage: All good things must come to an end. percent annual growth rate in 2016 was relatively sluggish, CEIR estimates that the trade-show industry will grow by 2.4 While the 1.1-percent per-cent this year. PROCEED WITH CAUTION.

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Will Constant Mask Wearing Save the Meetings Industry?

SmartMeetings

a concert, movie, trade show). When it comes to meetings in the Asian market, they look vastly different. As a former meeting planner who has received Ohio MPI’s Planner of the Year award twice (2006 & 2012), she brings a unique perspective. When you are sick , even if it is only with a common cold.

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Creative Methods to Generate More Revenue for Your Event

Maritz Global Events

Use organic and paid digital marketing tactics. Add a trade show. As a former meeting planner who has received Ohio MPI’s Planner of the Year award twice (2006 & 2012), she brings a unique perspective to these blog posts. Book their hotel room. Identify any special food requirements. Commit to Sponsorships.