Socio Events

FEBRUARY 24, 2023

Event promotion and pre-event marketing play an essential role in driving registrations. But it takes more than publishing an event page or blog post and calling it a day. The importance of event promotion Crafting a strategic event promotion plan should be a key part of your overall marketing strategy.

Social Media 52

Social Media Sponsorships Event Marketing Marketing 52

Attendease

NOVEMBER 19, 2019

Pop-up retail events - commonly known as flash retailing - are an emerging marketing tool used by brands to boost their sales. At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at.

Food and Beverage 150

Food and Beverage Retail Social Media Technology 150

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., based on your marketing plan.

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

GEVME

JANUARY 14, 2020

So you are organizing a large scale conference and have planned everything — right from the number of guests attending the event, to the venue and operations. Yet, there is something that has been bothering the event planner in you — the ticket price. Read on to know how to price your event strategically. .

2020 156

2020 Events Travel Advertising 156

StraussCA

AUGUST 17, 2023

In today’s fast-paced digital landscape, associations seek innovative ways and solutions to capture and retain the attention of their target audience. This article explores why integrating interactive posts and reels into an association’s content strategy can foster deeper connections and engagement with your audience.

Social Media 52

Social Media Trade Shows Conference Management 52

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media 2023 Speakers Marketing 91

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. When a tool becomes popular, it profoundly affects the way we will consume experiences and products. What is Event Marketing? Why is Event Marketing Important?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

StraussCA

DECEMBER 1, 2022

The key is knowing your membership audience and how to utilize your social platforms to connect with them, build awareness, increase member acquisition, and ultimately drive traffic and engagement. Social media also provides the ideal platform for creating buzz and participation in association events. If used correctly!

Social Media 52

Social Media 2023 Management Events 52

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

Social Media 88

Social Media Speakers Marketing Advertising 88

Socio Events

JUNE 7, 2021

The Future of Events is a Hybrid Model. Event organizers quickly pivoted to virtual events in 2020. The hybrid event space provides endless opportunities for event professionals to expand their reach and drive even more connections between attendees, sponsors, and exhibitors. What is a Hybrid Event?

2021 64

2021 2020 Speakers Events 64

Core-apps

AUGUST 27, 2018

The busy fall conference, trade show and event season is about to be in full swing! We know event organizers are anxiously waiting to try new things and to see what their colleagues are up to with technology and beyond. We’re talking about a recipe for experiential brand activations, and it’s the future of all events.

Event Apps 65

Event Apps Trade Shows Sponsorships Technology 65

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., based on your marketing plan.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Big Tickets

JULY 7, 2017

With such a massive audience, Facebook event marketing is a crucial part of any event marketing strategy. You, as an organizer, should have a page for your brand on Facebook. This page will be the center of your Facebook event marketing strategy, and from here you can posts statuses and set up events.

Event Marketing 37

Event Marketing Marketing Social Media Events 37

Bizzabo

SEPTEMBER 28, 2018

Getting to sold-out event is no small task. In this guide you’ll learn partnerships, different marketing channels and key strategies can help sell registrations and selling tickets fast. Event organizers have a lot of responsibility. Event tickets are the lifeblood of your strategy. Choose The Right Event Software.

B2B 74

B2B Social Media Marketing Event Marketing 74

Event Marketer

SEPTEMBER 28, 2022

Steal these fresh consumer engagement ideas for your superfan experiences. Jam, a new platform that allows consumers to share and listen to bite-sized audio, was at Comic-Con to drive awareness and consideration. We’ve had events where the entire thing has been made by the talent engagement. We give ABC an A+. APPLE TV+. “If

Food and Beverage 98

Food and Beverage Entertainment Fashion 2022 98

SmartMeetings

SEPTEMBER 10, 2019

Earlier this year, Business Insider reported that 60 percent of all Instagram users discover products on Instagram, so why not your event or business? In other words, don’t be afraid to mix up your content. Personalize it to show behind the scenes at an event—even the life of an event professional.

Social Media 40

Social Media Management Marketing Meetings 40

Expo Logic

FEBRUARY 28, 2020

Sponsorships are critical to the success of association events, especially within healthcare. But according to The State of Event Sponsorship in 2018 , a majority of event planners are struggling to secure sponsors. But it doesn’t have to be all doom and gloom when it comes to new ideas for unlocking event revenue.

Healthcare 36

Healthcare Sponsorships Event Apps Tech 36

Bizzabo

APRIL 4, 2018

Learn how to drive conversion through your event registration website in this list of website examples from leading brands. Nearly all event websites share the same purpose: to persuade visitors to register for the event. This will help ensure that potential attendees will differentiate your event from the rest.

Speakers 51

Speakers 2018 B2B Events 51

Certain

MAY 22, 2017

Throwing a big bash to generate excitement around a new company or product, especially in a crowded market is a critical component of a successful go-to-market strategy, as well as an effective way to celebrate the team’s labors. The Why – Be clear on the objective for your event.

Social Media 24

Social Media Education Sponsorships Transportation 24

SpotMe Blog

JUNE 2, 2021

The power of event email marketing remains strong. While many marketers are moving toward social media to connect with their chosen audience, email remains a hefty portion of their efforts. If millennials aren’t your target, here’s another stat for you: 59% of marketers say email is their biggest source of ROI.

2021 130

2021 Social Media Speakers Marketing 130