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Make the meeting bigger!

Conferences that Work

The event industry unduly focuses on large meetings. Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. For too long, we’ve equated a meeting’s “success” with its size. It may help to remember that in reality, most meetings are small meetings.

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New Research Considers Human-Centered Meeting Design

PCMA Convene

EVENT DESIGN. “My My first white paper, Mindful Event Design, was really driven around a physical sense of meeting design. And we’re also really curious around that question of moving away from ‘digital dementia’ and device overload.”.

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Q&A with Adrian Segar on Crowdsourcing

Conferences that Work

This (slightly edited) interview by JT Long appeared in the March 2019 issue of Smart Meetings Magazine. I was an amateur in the meeting industry, and that led to some mistakes, but it also gave me a fresh perspective at a time when meeting design wasn’t really a “thing.”

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Event design is not just visuals and logistics

Conferences that Work

Whenever I’ve had the pleasure of meeting David (not often enough!) However, one recurring theme in David’s magazine irritates me, because it perpetuates a common misconception in the events industry. Instead, let’s broaden our conceptions of what meeting design is.

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Why Your Conference Should be Target-Audience Obsessed

Velvet Chainsaw

Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. How does your educational content align with targeting that most important segment? Adapted from Dave’s Forward Thinking column in PCMA’s Convene.

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What Makes Conferences Work? – Q&A with Adrian Segar

Hubilo Blog

He is a meeting designer, facilitator and has also been acknowledged as one of the most innovative Events Professional by BizBash Magazine. Consulting : phone/video conferences with clients about their meeting design needs. He currently resides in Marlboro, Vermont and has earned a Physics B.A

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Harnessing the Power of Creativity

EncoreAPAC

Realise your event's full potential and deliver maximum impact with Encore's award winning creative strategy, event design and production expertise. As Time magazine notes, our attention span is now shorter than a goldfish’s. Experiential meeting design, as highlighted by PCMA, is vital for fostering connections at events.