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EMS 2024: Five Takeaways for Trade Show Exhibit Experiences

Event Marketer

If standing room only was any indication, leveling up trade show activations was a hot topic for attendees of the “Trade Show Exhibits X Experiential = The Future” master class that kicked off the 2024 Experiential Marketing Summit, held April 24-26 at the MGM Grand Las Vegas. Sustainability steps matter.

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Will Germany Deeming Trade Shows Essential Travel Fuel Copycats or Backlash?

EventMB

Germany has deemed travel for trade shows and exhibitions "essential" as of September 15th. This is a significant development for the global events industry that may help kick-start international travel for events around the world — if it lasts. by Victoria Copans appeared first on [link].

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GES launches interactive Global Event Tracker

Event Industry News

GES is excited to announce an interactive Global Event Tracker covering key trade show cities and event attendance for the past 90 days. The tracking tool displays event information in an at-a-glance format where tradeshows and events are happening and is updated twice a month. GDP last year.

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Leading Summit for global event organisers cements Singapore’s position as a top industry destination

Event Industry News

Top executives of the world’s leading business events organisers convened at the Asia CEO Summit on 3-5 October 2023 at JW Marriott Singapore South Beach to discuss the best ways forward in investing and bringing high-quality conferences, trade shows, and exhibitions to meet the demand of Asian businesses.

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3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

For an industry that often seems invisible, GMID is its annual coming-out party. Industry-wide conferences, local industry meet-ups, and online professional forums are good places to look. Here are some useful takeaways from the day’s educational sessions. Everyone has help along the way.

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Are Exhibitors Abandoning Trade Show Lead Retrieval?

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many trade show exhibitors, GDPR stands for “gosh-darned problematic regulation.”

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IMEX Reinforces Prospects of Event Industry Recovery

EventMB

Organizers reported 9,000 attendees, including close to 3,000 buyers, and 2,300 exhibiting companies taking part, making it the largest event industry trade show to take place since the start of the Covid pandemic. This is the first major international event industry show for many.

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