Eventmobi

DECEMBER 7, 2023

The best events are ones that actively encourage attendee participation. That’s why we’ve curated 23 unique event engagement ideas, including special strategies for: Pre-event and post-event engagement Annual conferences Virtual events Ready for some audience engagement examples to make your next event better than ever?

Event Apps 195

Event Apps Social Media Speakers Conference 195

Eventmobi

SEPTEMBER 29, 2023

Effective event management is a blend of careful planning and adaptability. Regardless of the type of event you’re organizing, event attendance tracking is one of the keys to optimizing your future plans and remaining flexible on event day. But event attendance tracking is about more than doing a quick headcount!

Tech 195

Tech Social Media Speakers Events 195

ePly

FEBRUARY 13, 2024

Events provide a powerful medium that allows small businesses, corporations, non-profits, and associations to create meaningful connections with their audiences. While conferences and annual get-togethers are common events organizations use for these purposes, many different types are also effective. What is event ROI?

Social Media 62

Social Media Event Marketing Sponsorships Events 62

Eventmobi

DECEMBER 12, 2022

When attendees start arriving and using your event check-in app , what impression will they get? . Will they be able to use their badge to deepen engagement throughout the event, while boosting ROI for you as well as your sponsors and exhibitors? Simplify event check-in with smart technology.

Event Apps 195

Event Apps Technology Events Conference 195

Event Age by Swapcard

MAY 26, 2023

As event organizers, you put a lot of time and effort into planning and executing events. However, many of you may be missing out on opportunities to leverage the content generated from those events. In the latest episode of Marketing Minutes , we explored different ways to repurpose event content to increase engagement and ROI.

Trade Shows 145

Trade Shows Events Marketing 145

EventMB

AUGUST 11, 2021

With hybrid events on the horizon and trade shows in recovery, many corporate event planners have to determine the return on investment (ROI) of participating in physical exhibitions compared to doubling down on their own hybrid event strategy. What data should they look at and where can they find it?

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Trade Shows Corporate Events Events Event Technology 223

EventMB

DECEMBER 18, 2023

Skift Take: Alex Reynolds, the co-founder and CEO of Vendelux, discusses how data analytics is transforming event marketing and the powerful impact of forging connections in an increasingly digital world. Miguel Neves Read the Complete Story On Skift Meetings

Event Marketing 146

Event Marketing Events Marketing Meetings 146

Event Farm

MARCH 24, 2023

When it comes to event planning, most of us know how to put on a great event. However, measuring the return on investment (ROI) for each event can be a challenge. And given the significant costs and time investment required to organize events, it’s crucial to know how your efforts are paying off.

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Social Media Marketing Event Planning Events 100

Endless Events

MARCH 18, 2022

Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs. goals and KPIs.

Event Apps 110

Event Apps 2019 Event Technology Events 110

Eventmobi

JUNE 28, 2018

A common question we often get from our clients is, “What’s the best way to measure event ROI?” . You, along with all of your event stakeholders, likely itch for an answer to that integral question after each one of your events. . In today’s digital age, event data and analytics are readily available to event planners.

Sponsorships 207

Sponsorships Event Apps Fashion Events 207

Event Marketer

JANUARY 22, 2024

Most event marketers know how difficult it can be to get budget dollars when their peers in other marketing disciplines have better data. But there are countless ways to measure the impact of events and collect compelling data that proves how live experiences ladder up to real business goals. Emotional ROI is a metric, too.

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2023 2024 Trade Shows Event Marketing 82

EventMB

NOVEMBER 10, 2016

More information about Event Manager Blog’s sponsored posts. Most planners hear event ROI and their minds immediately go to events that are sales or lead driven – the events that bring in the big bucks like tradeshows or […]. The post Does Event ROI Exist?

Social Media 174

Social Media Event Management Events Management 174

Momencio

OCTOBER 6, 2023

While ROI is significant data, only a few event planners can maximize and quantify it effectively. A frequently asked question by many individuals is, “How do you maximize ROI in an event?” However, getting clarity and agreement on how to maximize your ROI may take time and effort. What is Event ROI?

Event Planning 52

Event Planning Trade Shows Tech Technology 52

Event Age by Swapcard

JULY 20, 2021

Having worked in the events industry for over 16 years , I’ve done everything from planning events and organizing logistics for hundreds of exhibitors at trade shows to coordinating and planning details as an exhibitor at global shows.

Sponsorships 148

Sponsorships Trade Shows 2020 Events 148

Momencio

OCTOBER 5, 2023

In this blog article, we’ll highlight various ways technology can maximize your Event ROI (Return on Investment). The Influence of Technology on Events There are various ways that technology can help in maximizing Event ROI. Whatever your objectives are, technology will play a critical part.

Technology 52

Technology Sustainability Event Technology Event Apps 52

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. In this article, I’ll share an ROI attribution model that will help you accurately measure the results from your events.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Smart Meetings

MAY 24, 2021

The past year has undoubtedly been the year of virtual events, thanks to Covid-19. But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. But how does one decipher whether their virtual event has really been a success? Event Registration. Online Visits.

Social Media 124

Social Media Sponsorships Events Event Management 124

Eventsforce

MAY 19, 2021

Event planners understand the importance of event ROI. It is critical when talking to stakeholders about why they should invest in your event. And while you can use similar principles to measuring ROI as your in-person events, virtual events are a bit different. Each event is different.

Speakers 84

Speakers Events Social Media Technology 84

Momencio

OCTOBER 10, 2023

Maximizing Return on Investment (Event ROI optimization) and attendee engagement is critical for event planning solutions and field marketing success. Implementing good techniques can greatly influence your event’s result, whether you’re planning a conference, trade fair, or expo. What are your objectives?

Social Media 52

Social Media Technology Event Technology Advertising 52

Stova

OCTOBER 23, 2023

In today’s business landscape, executives are increasingly seeking tangible and quantifiable returns on investment (ROI) to justify their event expenditures. This begs the question: How can in-person events, regardless of their scale, capture the insights necessary to meet these demands?

Events 52

Events Meetings Management 52

MPI

JUNE 13, 2023

Rachel Andrews, senior director of meetings & events, marketing for Cvent, offers a glimpse into her June 14 WEC23 session “The Planning Power Play: Using Event Types to Drive ROI.”

Event Marketing 52

Event Marketing Marketing Events Meetings 52

Eventmobi

SEPTEMBER 6, 2018

When we speak with clients during the planning phase of their event, we often get asked the question, “What kind of data does your analytics provide?” Instead, the question should be, “How can I make sense of my event analytics?” Analyzing your event analytics isn’t just a “post-event” activity.

Event Apps 150

Event Apps Speakers Event Technology Technology 150

EventMB

JANUARY 6, 2017

Return on investment in events is about more than being in the black and coming in at budget. Take a look at how these events added to their ROI calculations. Years ago, calculating the return on investment (ROI) on an event was easy. There are other considerations and goals outside of making a profit.

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Events 118

Nunify

MAY 9, 2023

As per a study conducted by Freeman & Event Marketer 98% of of marketers use data to secure budget And when it comes to marketing channels, event marketing is highly coveted. In fact, 9 out of 10 marketers use data collected from their events to inform other marketing strategies and make tactical decisions.

Event Apps 52

Event Apps Sponsorships Event Marketing Marketing 52

SevenEvents

AUGUST 28, 2022

As an event agency, we have seen an increased desire for many companies to motivate their teams, particularly post-pandemic. This is where ROI comes in – increase the benefits to the company by increasing the benefits of the employees; they work hand in hand. . ROI Event Management: . Consider your programme.

Travel 52

Travel Events Event Management Management 52

Stova

JUNE 2, 2023

This power-packed resource is a must-have for event professionals like yourself, offering a wealth of invaluable insights, expert tips, and real-world examples. Whether you’re a seasoned event organizer or just starting, this eBook is the key to unlocking the full potential of your events.

Sponsorships 52

Sponsorships Technology Events Event Management 52

Endless Events

OCTOBER 25, 2022

It’s easy to get excited about sourcing speakers, finding sponsors, and booking your venue, but you can’t overlook an often-forgotten component of event planning: event branding. . Event branding is a must if you want tangible results from your event. But how do you brand an entire event? Branded messaging.

Social Media 77

Social Media Event Planning Negotiating Events 77

Nunify

DECEMBER 3, 2021

As much as we might miss the energy of in-person events, the reality is money is better spent investing in virtual or hybrid events. Virtual events have shifted the way we view and engage and how we approach strategizing events. Additionally, there are lots of ways you can expand your ROI as a business or corporation.

Social Media 52

Social Media 2020 Travel B2B 52

EventMB

AUGUST 30, 2017

Are you struggling with event ROI? If so, it’s probably because there’s a lot that goes into the calculation of a successful event and most of it depends on your role. The post Event ROI: How to Calculate Return on Investment for Exhibitors, Clients and Attendees by EventMB Team appeared first on [link].

Events 157

Events Marketing 157

EventMB

MAY 31, 2017

Ensuring your exhibitors have the largest return on investment (ROI) possible is just as important as attendees having an enjoyable experience. The post 9 Ways to Increase Exhibitor ROI Before, During and After the Event by Christina Green appeared first on [link]. One of the […].

Events 185

Events 185

Marketo Events

DECEMBER 21, 2017

Did you know that 24% of global marketing budgets were spent on events in 2017? That’s almost a quarter of your budget going to events such as: Breakfast/Lunch & Learn Series. In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018. Tradeshows.

Social Media 167

Social Media Marketing Speakers 2017 167

InGo

APRIL 5, 2022

As an event marketer, one question you probably get regularly from your leadership team is, “are these events actually paying off?” (or And while interest for events is high at most organizations, the answer to that question can make or break your event budget. After the event = more chances to collect data.

Social Media 52

Social Media Marketing Event Marketing Events 52

InGo

APRIL 5, 2022

As an event marketer, one question you probably get regularly from your leadership team is, “are these events actually paying off?” (or And while interest for events is high at most organizations, the answer to that question can make or break your event budget. After the event = more chances to collect data.

Social Media 52

Social Media Marketing Event Marketing Events 52

Event Farm

NOVEMBER 7, 2016

Forty-eight percent of event attendees say face-to-face interactions are more valuable today than they were two years ago, and 43% of attendees believe that the value of face-to-face interactions will continue to increase. If your goal is to close new business,” Parimi explains, “achieving success would be tied to revenue.”

B2B 184

B2B Marketing Event Marketing Events 184

Marketo Events

OCTOBER 5, 2017

The event did not produce the return on investment (ROI) you had anticipated. That’s because marketing leaders tend to pour all their energy into the most visible parts of an event: the sizzle. In this blog, I’ll give you 13 marketing tactics to boost your event ROI before, during, and after your events.

Marketing 167

Marketing B2B Trade Shows Social Media 167

Event Industry News

NOVEMBER 12, 2022

In a post-pandemic world, many are still finding their footing with new event formats. Smart events blend data and technology across every touchpoint in this journey, whether in-person, digital or virtual. When it comes to in-person events this might initially look like more engagement through an app or virtual environment.

2023 59

2023 Event Tech Tech Events 59