Endless Events

DECEMBER 1, 2022

She asked, “Why do event marketers receive more credit and respect than event planners?” . Event marketers and event planners do, in fact, often receive credit, financial support, and recognition differently, which makes this an excellent question. Defining the Roles: Event Marketer vs. Event Planner.

Event Marketing 117

Event Marketing Marketing Events Financial 117

Plan Your Meetings

AUGUST 7, 2018

Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Here are some strategies and tips you can use to drive attendance and ensure your organization continues allocating dollars towards events during tough times. Build pre-event marketing strategy.

Event Marketing 176

Event Marketing Marketing Social Media B2B 176

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals. Brand impact.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

Event Industry News

JULY 25, 2023

More than 30 major meetings and events industry organisations from across the world are now financial contributors to Net Zero Carbon Events (NZCE), the industry’s global initiative to address climate change that was launched at Cop26 in Glasgow in 2021.

Financial 52

Financial 2021 Venues Events 52

Event Industry News

FEBRUARY 26, 2024

Montgomery Group announces a brand new international trade event: Design Mumbai. A four-day trade event with selected VIP consumer access, Design Mumbai will take place at Jio World Garden in the heart […]

Financial 99

Financial Event Design Events Event Marketing 99

Expo Pass

MAY 18, 2022

Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? To help you out, we’ll go over some event marketing basics, then show you how to pump up your attendance with a top-notch marketing strategy.

Event Marketing 113

Event Marketing Marketing Social Media Advertising 113

Eventory

AUGUST 14, 2018

Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies. One of such directions is Event Marketing.

Event Marketing 146

Event Marketing Marketing Advertising Social Media 146

Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

Event Marketing 52

Event Marketing Marketing Social Media Trade Shows 52

SpotMe Blog

JUNE 29, 2022

Reduced rates mean you might be able to recruit more sponsors than a live event would. . And when you use the right type of platform for the virtual part of your event, you can collect metrics about your virtual audience and use them to make more informed, financially-sound decisions about any future events.

Event Marketing 130

Event Marketing Marketing Travel Events 130

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

TicketBud

DECEMBER 13, 2023

Instead, event planners are living within the constraints and are more reliant on proper planning and financial forecasting to ensure the success of their events. A clearly defined budget provides a framework for decision-making, enabling event organizers to strategically allocate resources.

Negotiating 113

Negotiating Financial Food and Beverage Sponsorships 113

Eventmobi

JUNE 16, 2023

It lets you: Diversify revenue streams Increase financial stability Grow your program offerings Attract new members (with non-member/blended events) Diversify revenue streams Say you have 2,000 writers each paying $150 in dues every year. Non dues revenue is more than a temporary financial boost. a sense of security.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Cvent: Event Marketing

OCTOBER 18, 2018

How do event marketers define success? According to a recent study by Cvent, the metrics for event marketing success encompass financial results, event attendance, lead generation, overall awareness and post-event analysis, all aligned with the company’s overall business goals. Event Attendance.

Event Marketing 41

Event Marketing Marketing Social Media Financial 41

Capterra Event Management

DECEMBER 13, 2017

Traditional marketing doesn’t have the same effect on us. Millennials are cynical and that cynicism makes the job of marketers, even event marketers, that much harder. No matter how advanced your event management software is, no technology can overcome a generational hurdle.

Event Marketing 61

Event Marketing Marketing Advertising Financial 61

Eventmobi

MAY 17, 2023

Financial revenue and expenses are only one way to measure return on investment! Keep these event ROI metrics in mind to better measure your success. Revenue-based ROI metrics Revenue-based ROI is a key metric for measuring event success. And that’s where knowing how to measure event sponsorship ROI is crucial.

Sponsorships 195

Sponsorships Social Media Financial Event Apps 195

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensuring registered attendees show up to your event.

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Endless Events

APRIL 13, 2018

Creating event marketing plan can often be an overwhelming experience. What marketing tactics still work and what do we need to change to keep our strategies effective? How can we sell event marketing to management? And most importantly: how can I get my marketing to work without breaking my budget?

Event Marketing 101

Event Marketing Marketing Social Media Tech 101

Eventory

JANUARY 8, 2019

A step-by-step guide to help you set and achieve your event marketing goals. There’s no doubt, that every marketing activity works better if it has a clear set of goals and KPIs attached. They lead to getting a better grip on the whole marketing process. This rule applies as well to event marketing.

Event Marketing 67

Event Marketing Marketing Events Financial 67

TicketBud

JUNE 14, 2019

Teri discusses the different ways organizations can utilize events for various goals and audiences. She dives into event marketing, visual direction and creative design, ticket pricing, programming, promotions and gaining traction in the media. As well as assessing the financial sustainability of your event.

Event Marketing 60

Event Marketing Marketing Sponsorships Financial 60

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Event website.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

SmartMeetings

MARCH 1, 2018

It is a major global issue and one that is vital for organizers to understand and prepare for, as ignoring it could lead to some very serious financial consequences,” Sirius said. The Impact on Marketing. The impact that GDPR will have on event marketing was another area the survey investigated.

Event Marketing 52

Event Marketing Marketing Financial Events 52

Picatic by Eventbrite

FEBRUARY 8, 2019

Even the most successful events have no-shows. But for free events, there’s no financial consequence to skipping the event. So free events tend to […]. The post 7 Ways to Increase Turnout at Your Free Event appeared first on Eventbrite US Blog. Lots of people, it turns out.

Financial 302

Financial Events Event Marketing Event Planning 302

Event Industry News

JANUARY 23, 2019

The number of events being held in the UK is falling, while continued scrutiny on meeting spend and return on investment (ROI) is driving a shift towards a more strategic meeting management approach. by 2022, the increased importance on ROI means the average number of events being organised is down.

Conference 67

Conference Event Marketing Marketing 2018 67

Attendease

FEBRUARY 20, 2024

It’s crucial to monitor expenses closely and adhere to the budget to ensure financial stability. Pssst, event marketing software can help with this.) Include logistical details, session descriptions, speaker bios, FAQs, and personalized calls-to-action to drive conversions.

Corporate Events 195

Corporate Events Food and Beverage Social Media Event Management 195

Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

2019 61

2019 Event Marketing Marketing Social Media 61

Event Industry News

NOVEMBER 14, 2023

In the dynamic and ever-evolving events industry, staying ahead of the game is crucial for success. Event organisers constantly strive to deliver seamless and memorable experiences for their attendees. But, there’s good news, Eventwise is here to […]

Event Tech 64

Event Tech Tech Financial Meetings 64

Event Marketer

FEBRUARY 9, 2024

From master classes offering access to experts, to provocative keynotes, to breakouts led by brand-side marketers, to peer-to-peer huddles and creative challenges, there are more than 60 opportunities to explore everything that matters to you in this industry throughout this year’s program. NEXT-GEN NEEDS Step aside, millennials.

2024 79

2024 Marketing Trade Shows 2025 79

Eventmobi

SEPTEMBER 27, 2023

Top Features: Membership management tools Event management software Automated invoicing and payment solutions Mobile app Price: Begins at $125/month MemberSuite MemberSuite is the premier software provider of configurable association management solutions for nonprofits.

Event Planning 195

Event Planning Event Apps Financial Management 195

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensure registered attendees show up to your event.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Event Industry News

JUNE 8, 2023

Coventry Building Society Arena welcomed more than 175,000 visitors in May as it enjoyed a strong start to the financial year. The month saw all areas of the business thrive with the venue hosting major sport and music events, conferences and exhibitions and thousands also staying at its on-site hotel.

Financial 116

Financial Sports Hotels Conference 116

Event Industry News

NOVEMBER 8, 2023

Introducing Eventwise, the new to market financial management platform specifically built for the events industry. In the ever-evolving world of event management, staying ahead of the curve is a non-negotiable imperative for success. However, the financial management aspect of these events […]

Event Technology 64

Event Technology Technology Negotiating Financial 64

Attendease

MARCH 19, 2024

Regularly update the calendar with any date changes, new events, or task completions. Download our Event Marketing Calendar Template to manage all the moving pieces of your event from one unified place! Prioritize Events Not all events demand equal levels of your time and attention.

Management 195

Management Event Management Contracts Corporate Events 195

Eventtia

NOVEMBER 10, 2023

Event mobile apps offer many features, including event schedules, interactive maps, speaker information, and real-time updates. Attendees can access all the event details at their fingertips, making it convenient to navigate and get the most out of the event.

Event Management 117

Event Management Management Negotiating Financial 117

SpotMe Blog

AUGUST 20, 2021

SpotMe joins Adobe Exchange Partner Program to enable B2B Marketers to enrich their post-event campaigns and activities with event data. 20 2021 — SpotMe, a leading B2B event marketing platform, today announced it has joined the Adobe Exchange Partner Program. LAUSANNE, Switzerland, Aug.

B2B 130

B2B Financial 2021 Marketing 130

SpotMe Blog

OCTOBER 13, 2021

SpotMe Anywhere integrates with Veeva CRM Events Management to deliver personalized interactions and ensure efficient compliance. The integrated solution helps medical and commercial teams better plan, deliver, and measure in-person, hybrid, and virtual event experiences for healthcare professionals (HCPs).

Healthcare 130

Healthcare B2B Financial Event Management 130

Event Industry News

MARCH 14, 2024

Positive revenue forecasts and confirmed future business provide an optimistic financial outlook for the sector, but more work needs to be done to prepare for the introduction of Martyn’s Law, says the Meetings Industry Association (mia).

2024 59

2024 Financial Meetings Event Design 59