article thumbnail

Navigating the Future: Top Event Marketing Trends for 2024

IMG

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! We are thrilled to share some insights that will not only keep you at the forefront of the industry but also empower you to get more out of your events.

2024 195
article thumbnail

Why A Sustained Events Program Outweighs One Big Event

Attendease

Moving away from “one event to rule them all” Hosting “one big event” is often seen as the pinnacle of corporate event planning. Splashy annual events generate immense excitement and engagement, often bringing a short-term economic and publicity boost to the city they’re hosting in.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Events Industry Report: Sustainability Is Top of Mind for Summer Events

Picatic by Eventbrite

Eventbrite’s monthly Events Industry Report is designed to keep event creators like you informed about the shifting landscape of the events industry. Read on for expert industry insights, event marketing tips, health and safety updates, and much more. At Ibiza’s International Music […].

article thumbnail

Navigating the Top Challenges of Corporate Event Marketing

Attendease

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

article thumbnail

The Sustainable Event Guide 2024

Event Industry News

As sustainability continues to take centre stage in event planning, this comprehensive guide serves as your go-to resource for discovering the top sustainable venues and suppliers.

article thumbnail

PCMA Convening Leaders 2024 achieves Sustainable Event Standards Certification

Event Industry News

The Events Industry Council announced today that Convening Leaders 2024 (CL24), EIC member PCMA’s flagship education and networking event for the global business events industry, achieved Silver Level Certification to EIC’s Sustainable Event Standards. PCMA has a unique opportunity – […]

2024 62
article thumbnail

Eventful insights: A peek into 2024’s event marketing trends.

Expo Pass

This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. Ethical marketing. The result is increased conversions.

2024 136