EventMB

FEBRUARY 13, 2023

Skift Take: Generative AI is set to revolutionize event marketing. This native integration with event management platform InEvent is the next step towards AI-written copy becoming commonplace across business events. Miguel Neves Read the Complete Story On Skift Meetings

Event Technology 216

Event Technology Technology Event Marketing Marketing 216

GEVME

APRIL 11, 2019

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples.

Event Marketing 149

Event Marketing Marketing Tech Events 149

Event Industry News

MAY 1, 2024

Validar was founded in 2005 based upon our Founders experience as a receiver of data from events. He used to manage a large sales team for a public company, and recognized an opportunity to help Event Marketers better understand and articulate their true value.

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2005 Event Technology Technology Event Marketing 67

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Attendease

MARCH 19, 2024

However, without proper planning and coordination, juggling multiple events can quickly become chaotic and overwhelming. This post covers key strategies to help you manage multiple events at once— without pulling your hair out. Regularly update the calendar with any date changes, new events, or task completions.

Management 195

Management Event Management Contracts Corporate Events 195

Event Farm

JULY 25, 2017

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. And would you feel as confident in your ability to track the event’s performance?

Marketing 226

Marketing Event Marketing Event Tech Tech 226

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: .

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Event Marketing Marketing Social Media Events 77

Event Industry News

MARCH 13, 2024

VOK DAMS, one of the leading international agencies for events and live marketing, offers companies worldwide the opportunity to assess their current digital maturity in event marketing for free. Using clearly defined dimensions, it is possible to […]

Event Marketing 57

Event Marketing Marketing Events Event Design 57

PCMA Convene

JUNE 11, 2021

Fifteen months into the pandemic, some event marketers are still struggling to achieve similar results from their digital events as their previous in-person versions, according to a study from videoconferencing company BlueJeans.

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Event Marketing Marketing Event Tech Tech 116

Endless Events

MAY 5, 2022

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

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Event Technology Technology Event Tech Sustainability 126

Social Tables

OCTOBER 5, 2023

In a rapidly evolving digital landscape, event technology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.

Event Technology 88

Event Technology Technology Sustainability Social Media 88

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

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2021 Event Marketing Marketing Technology 138

Event Industry News

JULY 7, 2021

ABOUT US: Event Industry News (EIN), which is exactly that, launched in 2010; a first exclusively digital magazine in a resolutely print-focused sector. Still the only exhibition dedicated to event technology, ETL has moved from a single, physical day to a hybrid week since 2014. Strong project management skills.

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Marketing Management 2010 Social Media 78

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Media coverage.

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Event Marketing Marketing Social Media Event Apps 167

Event Industry News

OCTOBER 17, 2023

Validar was founded in 2005 based upon our Founders experience as a receiver of data from events. He used to manage a large sales team for a public company, and recognised an opportunity to help Event Marketers better understand and articulate their true value.

2005 109

2005 Event Technology Technology Event Marketing 109

Stova

APRIL 25, 2024

It’s no secret that some marketers believe that email marketing has lost its effectiveness. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent. What is Email Marketing? Email marketing is simply using emails to market what you sell.

Marketing 105

Marketing Social Media Events Event Marketing 105

Event Industry News

MARCH 28, 2024

The Event Technology Awards (ETA) US & Canada are proud to announce Karen Cooper as a judge for the inaugural stateside edition. Karen Cooper, a veteran with 17 years in technology and marketing for events and publishing, managed and developed digital solutions at Dow Jones Local Media, Advanstar, and UBM.

Event Technology 57

Event Technology Technology Marketing Management 57

Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a social media platform.

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Social Media Event Marketing Marketing Trade Shows 127

Event Industry News

MAY 2, 2024

The Event Technology Awards U.S. Among the esteemed recipients is industry luminary Julius Solaris, who has been lauded with the esteemed Outstanding Contribution Award for his profound impact and innovative contributions to the field of event technology. and Canada proudly announces the winners of its latest edition.

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Event Technology Technology Events Event Tech 113

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Event Marketing 2019 Marketing 2014 98

Eventmobi

SEPTEMBER 11, 2018

Learn about the top event management platform that event planners are using to save time and effort when managing their meetings and events. I remember the state of the meeting and events industry when we first started EventMobi about 10 years ago. It’s a must-have.

Event Management 272

Event Management Technology Management Event Apps 272

Event Industry News

JUNE 28, 2023

First Sight Media, the live event video production company, has announced that it has appointed Emma Platt as its marketing manager. Platt joins the company after 13 years with Bloomsbury Publishing, where she managed the marketing for its tax and law content.

Management 57

Management Marketing Social Media Advertising 57

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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Event Marketing 2019 Marketing Social Media 97

Planning Pod

OCTOBER 4, 2023

With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where event technology can be a game-changer. Here’s everything you need to know about event technology solutions to leave a lasting impression on your attendees.

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Event Technology Technology Social Media Tech 88

Event Industry News

FEBRUARY 1, 2024

The Event Technology Awards (ETA) US & Canada are proud to announce Courtney Stanley as a judge for the inaugural stateside edition. Courtney Stanley is recognized globally as an award-winning keynote speaker, leadership coach, and host of the podcast for women in business, Dare to Interrupt.

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Event Technology Technology Speakers Events 109

Eventsforce

FEBRUARY 18, 2020

Want the lowdown on all things event technology? Creating buzz and excitement around your events is so important as it makes it easier to convince people why they should attend in the first place. Related reading: 3 Content Marketing Tips for Event Planners. Video is a great tool for marketing events.

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Event Industry News

MARCH 7, 2024

The Event Technology Awards (ETA) US & Canada are proud to announce Lisa Schulteis as a judge for the inaugural stateside edition.

Event Technology 70

Event Technology Technology Event Management Management 70

Event Industry News

OCTOBER 24, 2023

Evessio, a multi-award-winning company, that specializes in providing leading technology and exceptional customer service to the awards and conference industry, proudly announces its dual shortlisting at the Event Technology Awards 2023, for Best Event Management Platform and Best Chief Technology Officer.

Technology 67

Technology 2023 Event Technology Event Management 67

Event Industry News

OCTOBER 31, 2023

Te Pae Christchurch Convention Centre welcomes the appointment of Melanie Gurden to the role of marketing and communications manager. Ms Gurden joins the Te Pae Christchurch team after a successful tenure with professional services organisations and brings valuable expertise in brand management, marketing, and communications.

Marketing 62

Marketing Management Event Design Event Marketing 62

Event Industry News

MAY 14, 2024

RX is pleased to announce the appointment of Umang Gupta as the Country General Manager for RX India. Umang, formerly the Marketing Director for Elsevier in India & Southeast Asia, brings extensive experience within the RELX group to his new role, where he will focus on expanding RX’s events portfolio in India.

Management 62

Management Marketing Events Event Design 62

Event Industry News

FEBRUARY 17, 2023

We are looking for Event Marketers with varied experience to join a leading B2B Conference Company who deliver high quality conferences all over the world. This role will be working on […]

B2B 57

B2B Marketing Management Event Marketing 57

GEVME

MAY 1, 2021

and GEVME , hosted an insightful session on ‘Digital Transformation in the Event Industry’ which had a good number of student participants. The discussion surrounded event technology, the transition, rise of new event roles and much more. Pivoting to Virtual through Event Technology. from 2020 to 2027.

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Event Technology Technology 2027 2020 156

Event Industry News

MARCH 5, 2024

The Event Technology Awards (ETA) US & Canada are proud to announce Lisa Schulteis as a judge for the inaugural stateside edition.

Event Technology 70

Event Technology Technology Marketing Events 70

Event Industry News

FEBRUARY 29, 2024

The Event Technology Awards (ETA) US & Canada are proud to announce Julius Solaris as a judge for the inaugural stateside edition. Julius Solaris is regarded as the most influential person in the event industry. He founded Boldpush, a management consultancy agency for the event industry.

Event Technology 67

Event Technology Technology Consulting Management 67

Event Industry News

APRIL 25, 2024

Joy Squad, the premier provider of custom photo booth activations for events across the United States, is thrilled to announce its headline sponsorship for the Event Technology Awards U.S & Canada. The sponsorship marks a significant milestone in Joy Squad’s commitment to innovation and excellence in event technology.

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Event Technology Technology Sponsorships Events 67

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).

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Event Marketing Marketing Banking B2B 67