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Four trends evolving the events tech industry

Event Industry News

by Kristen Koenig, RVP, Video Sales & Partnerships at RingCentral In today’s tech world, strategy drives technology selection. However, in the world of events, technology not only has to serve the strategy, but flex to meet ever-evolving tactics.

Tech 109
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Study Finds Event Marketers Continue to See Gaps in Event Tech

PCMA Convene

Fifteen months into the pandemic, some event marketers are still struggling to achieve similar results from their digital events as their previous in-person versions, according to a study from videoconferencing company BlueJeans.

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The Event Technology Awards Dazzle at ExCeL London for Event Tech Live’s 10th Anniversary

Event Industry News

The Event Technology Awards (ETA) 2023 wrapped the first day of Event Tech Live (ETL) London in raucous fashion.

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Winners announced for Launchpad Competition at Event Tech Live Las Vegas

Event Industry News

Event Tech Live (ETL) Las Vegas, the premier event for innovation in the event technology industry, has announced the winners of its highly anticipated Launchpad Competition. impressed the judges […]

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How to Build an Event Marketing Channel—And Why Marketers Need Events

Event Farm

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. And would you feel as confident in your ability to track the event’s performance?

Marketing 226
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Native ChatGPT Event Technology Integration Now Live

EventMB

Skift Take: Generative AI is set to revolutionize event marketing. This native integration with event management platform InEvent is the next step towards AI-written copy becoming commonplace across business events. Miguel Neves Read the Complete Story On Skift Meetings

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How Event Technology Will Benefit Your Events

Endless Events

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.