Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. Welcome to the first Expo Pass webinar recap of 2024!!

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Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. Ethical marketing.

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Picatic by Eventbrite

JULY 30, 2019

You need to build the story of your event — all in one snappy sentence and an eye-catching image. When you’re hosting multiple events a month, you don’t have time to start from scratch. The post 15 Social Media Ad Copy Templates to Sell Out Your Event appeared first on Eventbrite US Blog.

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Social Media Events Advertising Event Marketing 390

Picatic by Eventbrite

MAY 21, 2019

Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business. The post The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples appeared first on Eventbrite US Blog.

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2019 Event Marketing Marketing Corporate Events 366

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

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Event Marketing Marketing Social Media 2004 71

Guidebook

MARCH 6, 2024

However, here’s something you must consider—the end of an event is just the beginning of a new marketing journey. Events are rarely a one-time done-and-dusted affair. Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. What is Post-Event Marketing?

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

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Event Marketing Marketing Social Media Events 159

Picatic by Eventbrite

JANUARY 1, 2019

Event marketing draws on the same principles and strategies as other types of marketing. Use this guide to event marketing to discover the best way to market your event. The post The 2019 Guide to Event Marketing appeared first on Eventbrite US Blog.

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2019 Event Marketing Marketing Events 279

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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Event Marketing Marketing B2B Social Media 139

Eventtia

JANUARY 2, 2023

It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event. Get your event planning template and checklist. What Is Event Marketing? In B2B event marketing (i.e.

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Event Marketing 2023 Marketing B2C 113

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Goes into an Event Marketing Plan?

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Event Marketing Marketing Social Media Trade Shows 62

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Event Marketing Marketing Social Media Events 90

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

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Event Marketing Marketing Social Media Advertising 120

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

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Social Media 2023 Speakers Marketing 91

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Event Marketing Marketing Social Media Events 71

Attendease

MAY 31, 2023

Before the arrival of modern event planning tools, planning great events was no easy feat. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease. Let’s get started!

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GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. As you continue to develop your event business, you may face various challenges.

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Event Planning Marketing Advertising Social Media 136

Attendease

OCTOBER 20, 2023

If only you had a tool that shows you exactly how visitors interact with your site—where they come from, which parts they love, and where they might lose interest—to aid you in your event planning journey. They tell real truths about your audience’s journey and your event’s reach. Does it truly echo your brand?

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GEVME

APRIL 11, 2019

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples.

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Event Marketing Marketing Tech Events 149

Attendease

FEBRUARY 29, 2024

While you can hardly wait for the day to come, you know there’s still a lot to get done in the meantime—from locking down the perfect venue to developing attention-grabbing marketing materials that drive registrations. Effectively engaging your event team ensures they maintain the focus and motivation they need to excel in their roles.

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Sustainability Social Media Sponsorships Management 381

CadmiumCD

JULY 22, 2020

Written by Delanie Olsen, Marketing Specialist at Total Event Resources. Most event planners understand the importance of using social media to market an event, but as each social media platform operates differently, it can be challenging to optimize all of them.

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Social Media Marketing B2B Advertising 66

Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

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Event Marketing Marketing Social Media Trade Shows 52

Picatic by Eventbrite

JANUARY 26, 2021

You’ve put a lot of time, resources, and money into planning your event — now you have to make sure it’s well attended so that all of that hard work pays off. But when the bulk of your budget has gone toward event planning and staffing, it can leave little funds left for last-minute marketing. […].

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Marketing Event Planning Events Social Media 370

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Event Marketing Marketing Social Media Event Apps 108

Eventbrite UK

OCTOBER 10, 2019

One of the best ways to spread the word about an upcoming event is through social media. To maximise your social media event marketing efforts, however, it pays to put some strategy […]. The post How to Promote an Event on Social Media in 12 Steps appeared first on Eventbrite UK.

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Social Media Event Marketing Marketing Events 92

Eventinterface

OCTOBER 18, 2017

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Don’t let your great event go to waste. BUILD UP HYPE ON SOCIAL MEDIA.

Event Marketing 150

Event Marketing Marketing Social Media Fashion 150

Eventmobi

APRIL 14, 2023

Are you including your event speakers in your marketing plan? By enlisting the aid of speakers to reach out to their existing connections, event planners can tap into an unmined pool of potential attendees. But you can’t expect your event speakers to do all the work themselves. Download Now 3.

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Eventbrite UK

MAY 10, 2019

To catch attention in an event-goer’s feed, your social media posts need to be compelling — and frequent. Whether you’re using paid or organic social media posts, use this calendar to promote your event most successfully. But that doesn’t mean you need to post every hour on every platform.

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Social Media Advertising Events Event Marketing 104

StraussCA

MAY 24, 2024

There’s nothing more exciting then creating a new event that excites members and illuminates the value of the association’s membership; while creating a bit of #FOMO (Fear of Missing Out!) Here’s the top tips on how to effectively market a new association event: Define Clear Objectives from the Get-Go! to potential new members.

Marketing 52

Marketing Social Media Events Education 52

SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event?

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TicketBud

OCTOBER 4, 2023

Remember that flexibility and adaptability are key, as unexpected challenges are a part of event planning. But through dedication, trusting partnerships and the right planning strategies, you can host a memorable and successful event. The post A Complete Event Planning Checklist appeared first on Ticketbud.

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Event Planning Entertainment Sponsorships Social Media 78

Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? Attendee engagement is our main focus this year and part of that is interacting with them way before the event starts. Below we have a few tips for engaging with people at all stages of your event. Click To Tweet.

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Social Media Tech Venues Event Planning 112

Eventbrite UK

MARCH 1, 2018

As more consumers use social media and more platforms start regulating, could micro-influencers be a way around it? The post How to Build your Micro-Influencer Event Marketing Strategy appeared first on Eventbrite UK Blog. Get your strategy right from the start!

Event Marketing 105

Event Marketing Marketing Social Media Events 105

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Without further ado, let us begin from the basics: what is a hybrid event?

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Event Marketing Marketing 2022 Social Media 62

Attendease

FEBRUARY 20, 2019

And yet, according to a new survey conducted by Event Manager Blog Editor Julius Solaris and released during his "Event Trends for 2019” educational session at IMEX America in Las Vegas, 55.5% How does this list stack up to the list of event planning industry trends I originally put together back in March 2016?

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Guidebook

MAY 16, 2023

It surprised many people when Forbes Magazine listed event planning as the fifth most stressful job. So why does Forbes list event planning so high? Event planners have to work for months to get everything in place for an event that will at most occur over only a few days.

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Event Planning Social Media Airlines Contracts 78

Endless Events

MAY 13, 2022

Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in event planning? Event planning is an umbrella term.

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