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17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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The Power of Experiential Marketing: Leveraging Events to Engage and Inspire

Eventmobi

The kind of experiential marketing activities you choose to organize can vary widely based on the industry, target audience, and marketing goals. For example, a company providing eCommerce optimization services can conduct a workshop on optimizing Magento 2 page speed. In other words, the sky’s the limit!

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How to Measure Event Marketing Performance and ROI

Marketo Events

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Presence on social media.

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Why A Sustained Events Program Outweighs One Big Event

Attendease

However, external factors are challenging the idea that hosting one large event per year is the ideal strategy…As the costs of infrastructure, operations, and security continue to rise, managing the huge risks and debts associated with major one-time events is becoming less feasible. This keeps each event feeling fresh and relevant.

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Activate Your Event Branding: 5 Top Strategies for your Onsite and Digital Brand

Eventmobi

Still thinking about the event app that made navigating your weekend a breeze? Then you’re familiar with some top-notch event branding! The best event branding sticks in attendees’ minds long after the event has ended—and gets them excited when it comes around again in the future. Chat with our team today!

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2019 Event Marketing Statistics, Trends and Data

Bizzabo

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Make Your Conference Memorable With Spiced-Up Keynotes, Engaging Design and Workshops

Endless Events

Finally, end with a workshop or breakout session that creates a positive emotional experience between attendees. That should be enough to create a truly remarkable event. To cement your event in your participant’s minds, why not take our free audience engagement webinar as well? Spicing up Your Event Keynotes.