IMG
NOVEMBER 1, 2023
As the holiday season fast approaches, the anticipation for corporate holiday parties and festive events is on the rise. Whether it’s an end-of-year celebration, a team-building affair, or a well-deserved break for your employees, planning a memorable corporate holiday event is a priority. To stay ahead and ensure your event stands out, exploring the latest trends and innovative ideas becomes crucial.
Conferences that Work
OCTOBER 30, 2023
Meetings and conferences are perhaps one of the most important fundamental ways in which people come together and change happens. Yet this topic is rarely the focus of much academic study. So I’m pleased to discover an academic research article paper about unconference — especially since its title is: The Future Of Conferences Is Unconferences !
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Eventmobi
NOVEMBER 2, 2023
With so many moving parts to juggle, planning a conference can seem like a daunting task. But pulling it off can be incredibly rewarding–both for your organizations and your attendees! In this comprehensive guide, we’ll walk you through how to plan a conference from A to Z. We’ll cover everything from budgeting and marketing to finding sponsors and speakers to reporting and analytics.
Attendease
OCTOBER 31, 2023
The onboarding process is a critical part of implementing a new event software platform. A well-executed process can help you get up and running quickly and efficiently, understand the software’s features and functionality, import your existing data and settings, and train your staff how to use the software. Unfortunately, not all event management software companies offer a high-quality onboarding experience.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
IMG
OCTOBER 30, 2023
In recent years, the Tech industry is turning to influencer events to connect brands to culture. Top brands like TikTok, Meta, Google, Apple and Amazon are leaning into these types of events to take the brand to the next level and drive business. Here are three examples. 3 examples of how tech industry is mastering influencer events 1) TikTok mastering influencer events to build community with diverse creators across different cities.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
TicketBud
NOVEMBER 3, 2023
The holidays are the perfect opportunity to tie your organization to a special celebration or tradition, but there’s a lot of competition in getting your audiences to commit their time, money and energy to your event. The end of the year brings on a frenzy of work parties, friend and family get-togethers, school events, holiday shopping and more. Creating an event that breaks through all the noise takes careful planning and execution, with great consideration about your audiences’ time, preferen
Event Industry News
NOVEMBER 3, 2023
In the dynamic world of event production, the ability to captivate and engage audiences is paramount. Since 1997, Lightmedia Displays has been at the forefront of this industry, providing state-of-the-art LED screens and production services that have revolutionised the way events are experienced.
Event Marketer
OCTOBER 30, 2023
Coke’s AI Studio experience gives festivalgoers an opportunity to create their own pop star identity. Generative AI is still uncharted territory, but Coca-Cola dipped its toes in the water over the summer with the launch of the Coke AI Studio, an extension of its Coke Studio global music platform. The new AI-powered festival experience transforms music fans into pop stars and hit shows like Gov Ball, Lollapalooza, Osheaga and the brand’s proprietary Sips & Sounds festival over the summ
EventMB
NOVEMBER 2, 2023
Skift Take: Australia's significant investment in infrastructural growth during the Covid pandemic is paying off. New hotels and venues await business event attendees keen to experience Aussie hospitality.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
MeetingsNet
OCTOBER 30, 2023
Collaborating honestly with colleagues, developing a specific job-hunting strategy, and other actions could get planners the compensation that’s right for their role. At an educational session on wage inequality in the meeting-planning industry during the recent IMEX America show in Las Vegas, a standing-room only crowd heard tips and advice from veteran industry players about what planners need to do to receive an appropriate salary for their work.
Event Industry News
NOVEMBER 3, 2023
Validar was founded in 2005 based upon our Founders experience as a receiver of data from events. He used to manage a large sales team for a public company, and recognised an opportunity to help Event Marketers better understand and articulate their true value.
Event Marketer
OCTOBER 30, 2023
“There were a lot of frustrated New Yorkers and dog lovers that had been a part of this parade and feel that this iconic event in New York City is so critical for both themselves and their companions. So it didn’t take us long to raise our hand. Anytime we see that joy is threatened and dog wellness is at risk, we tend to lean forward into it and say, ‘How can we help?
EventMB
OCTOBER 31, 2023
Skift Take: Meeting Professionals International (MPI) has expanded into Eastern Canada by acquiring an industry event originally created by its three largest chapters in the region.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Smart Meetings
NOVEMBER 1, 2023
A Survey Exploring the Motivations and Values of Independent Planners Might Help Lean Planning Teams Elevate Events The future of events is a little unpredictable, to say the least. Predictions of a recession and headlines about military and health crises seem to pop up every day. That leaves companies hesitant to plan too far ahead or even fully staff their event teams.
Skiddle
NOVEMBER 2, 2023
It gives us enormous pleasure to welcome another fantastic festival experience to Skiddle, the Bournemouth Reggae Weekender. A vibrant 3-day extravaganza, celebrating rich African-Caribbean heritage, this immersive event promotes a diverse offering of entertainment. In between live performances from a list of incredible local talents and established international acts, guests are encouraged to embark on a mission of cultural exploration, with an array of artisan traders and craft stands on site
Event Marketer
OCTOBER 31, 2023
“We definitely root ourselves in data points, and in order to inform the objectives and the creative, use prior years’ research results across our brands’ metrics, paid media and customer sentiment and really try and start from a point of data and be able to set some benchmarks and goals that we want to meet or exceed and then build a plan against those.
EventMB
OCTOBER 30, 2023
Skift Take: Destination organizations are constantly evolving. Destinations International is helping them thrive by helping them keep track of new trends and develop strategies to address challenges and opportunities.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Smart Meetings
NOVEMBER 3, 2023
Dina Belon Dina Belon, Staypineapple Hotels, Inc. Belon takes on the role of president of Staypineapple Hotels, Inc. She will lead the company’s Executive Leadership Team and Business Development departments in expansion efforts through third-party licensing of the brand and property management. To do so, she will draw from over 25 years of experience in hospitality and a passion for delivering exceptional guest experiences.
EventSource
OCTOBER 31, 2023
Daniel and Rachel’s vibrant barn wedding showcased a captivating blend of boho-chic style and mid-century modern design. With expert planning and design by Mad Bash Group , the couple transformed the rustic charm of the barn into a colourful and whimsical space, harmonizing beautifully with the weathered barn boards. Against this backdrop, Lori Waltenbury ‘s photography captured the essence of their unique celebration, where the fusion of mid-century modern aesthetics and bohemian fl
Event Marketer
OCTOBER 30, 2023
“We brought our first-ever AI Studio into the conference this year, and that was a great opportunity for us to introduce attendees to diving deeper into the topic, the demos and interactive experiences. So they’re not just hearing about what’s happening in the industry, they’re getting to see it, touch it, feel it, move around it.” –Tara Reilly, VP-Experiential and Partnerships, Vox Media A trio of tech journalists served as event co-hosts this year, replacing veter
EventMB
NOVEMBER 2, 2023
Skift Take: Keeping attendees safe and secure is the focus of all meetings and conventions, but a rise in gun violence is making that more difficult.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Smart Meetings
NOVEMBER 3, 2023
From a young age, Rachel Aden, CMP, was an avid explorer. She would wander around the farm she grew up on in Central Kansas—but hotels were especially exciting. Expansive and elegant, there was a lot to discover. Once, she remembers, she even got lost in a stairwell. She had to go all the way to the basement before she could get out. As she wandered to discover every nook and cranny, she would imagine herself as an adult, working in a hotel and wearing a classy suit.
StraussCA
NOVEMBER 2, 2023
Who is your customer? How straight forward and easy a question is this for your association? For some associations, this is easy, members. For others it isn’t as simple, so Boards need to stop, assess, and ask this important question. Associations spend money on strategic planning. Post pandemic, strategic planning has become very important to many associations to help guide them in dealing with the realities of life after the pandemic in their sectors.
The Castle Group
NOVEMBER 1, 2023
If social media and marketing are a part of your job, chances are you’ve worked with influencers at some point to promote a product or service for your company or client. If you haven’t, now is the time to start. Out of 2 billion active Instagram users , more than 500,000 are influencers, and nearly half of Instagram users say they use Instagram to shop weekly.
EventMB
NOVEMBER 3, 2023
Skift Take: Encore showcased how intentional event design and high-level production can create inclusive experiences that help give attendees a sense of belonging.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
Smart Meetings
NOVEMBER 2, 2023
Walking tours provide distinct experiential learning that you can’t get any other way As incentive travel continues to be a critical tool for retaining and motivating talent, planners are looking for ways to make excursions more meaningful and memorable. One of the simplest ways to do so is by employing a local organized walking tour. Smart Meetings spoke with representatives from three leading walking tour companies about how tours can help to truly transform a meeting experience.
Social Tables
NOVEMBER 2, 2023
Event venue owners understand that pricing is one of the most critical factors to consider when it comes to attracting clients and increasing revenue. Special event pricing is especially crucial since events such as weddings, corporate functions, and other unique occasions often require a custom pricing strategy to meet the client’s expectations and budget.
Special Events
NOVEMBER 1, 2023
Six strategies to grow a sustainable business that can withstand every curve ball in life and leave you stronger on the other side.
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