Sat.Sep 23, 2023 - Fri.Sep 29, 2023

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How to Create & Set Up QR Check-in to Enhance Event Experiences

Eventmobi

Think back to all the events you’ve attended in person this year. What was the check-in process like? Was it with a traditional pen-to-paper approach? Did you have to stand around in line? Or was it as quick and easy as scanning your badge on your way in? Many event organizers opt for contactless check-in methods since it’s a hassle-free, fast, and safe way to manage check-in without long lines at the registration desk.

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Satisfying wants and needs at conferences

Conferences that Work

I use the phrase “wants and needs” a lot when talking about participant-driven and participation-rich conferences. It even appears in the title of my third book ! Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. But whose wants and needs are we talking about ? Whom is your event for? Conference organizers have, of course, every right to create an event that satisfies their wants and needs.

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Measuring Event Success from Pre- to Post-Event

Attendease

Planning an event is like orchestrating a symphony—every note matters, from the first rehearsal to the final bow. But how do you make sure your audience has your event stuck in their head for days, weeks, and months afterwards? Measuring the success of your event starts well before you open the doors and ends well after your audience has gone home. Capturing metrics and insights from your event is essential to understand what went well, what could be improved, and how to plan future events more

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The Anniversary Collective: a new era in corporate milestone celebrations.

IMG

At Innovate Marketing Group, we are proud to announce our collaboration with “The Anniversary Collective,” a powerhouse consortium dedicated to reimagining how organizations commemorate their key milestones. Crafting Legacies. Celebrating Milestones. Teaming up with renowned partners HAI (research, Discovery and Experience Company), Marketing Maven , and MLT Creative , the Anniversary Collective is poised to revolutionize the art of celebration.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Membership Directory: Why Your Organization Needs One & How to Create One

Eventmobi

A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from.

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Minimize Lines and Maximize Ticket Sales with Timed-Access Event Ticketing

TicketBud

As we look toward a season of haunted houses, corn mazes and holiday pop-ups, it’s important for event managers to consider how to organize their crowd flow to maximize ticket sales across the duration of the event and avoid bottlenecks at check-in. Enter timed-access ticketing, a feature on Ticketbud that enables event organizers to allow entry to a specific number of ticket holders during allocated time slots.

Events 135
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5 Great Ways To Use SMS for Events and Retail Experiences

Eventtia

As brands search for innovative ways to interact with their audiences, SMS for events and retail experiences has emerged as one of the main channels for high customer engagement. No wonder why: mobile-first experience is necessary while more people spend time on their phones. As Statista highlights, “In 2021, mobile users in the United States sent roughly 2 trillion SMS or MMS messages.

Retail 118
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Event Attendance Tracking: How to Go Beyond Headcount to Boost ROI

Eventmobi

Effective event management is a blend of careful planning and adaptability. Regardless of the type of event you’re organizing, event attendance tracking is one of the keys to optimizing your future plans and remaining flexible on event day. But event attendance tracking is about more than doing a quick headcount! With the right strategy and tools, attendance tracking can help you understand your audience.

Tech 195
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RFPs Are Almost Back to Pre-Covid Levels

EventMB

Skift Take: The latest Events Industry Council Global Events Barometer shows promising signs, with hotel room nights and RFPs increasing for the second consecutive quarter.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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The 2023 IT List: Recognizing the Top 100 Event Agencies

Event Marketer

Your RFPs can now… go out. Our annual listing of the Top 100 agencies serving the event marketing industry has arrived Behind every powerhouse brand experience is an event marketing agency whose people live for “live.” And on this list, that distinction is key. Indeed, there are hundreds of creative and integrated marketing agencies across the landscape.

2023 123
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The Power of Events unveils Four Nations Roadshow to launch Event Industry Insight App

Event Industry News

The Power of Events announces its cross-four-nation tour to introduce the Event Industry Insight App. This unique roadshow will traverse the four nations, igniting enthusiasm and showcasing the immense potential of this groundbreaking app.

Events 111
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The Best Association Software: From AMS Tools to Event Planning Solutions

Eventmobi

Let’s face it: the right association software is a necessity for keeping your to-do list from piling so high it topples. Automation can feel like a gift from the gods when your team is small and your timelines are unforgiving (a conference must go on!). But the wrong association software can make as much busywork as it solves. So, in this post we’ll explore: Different types of association software you should consider When to choose individual solutions versus all-in-one AMS software The best ass

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Data and Standardization Key to Sustainability

EventMB

Skift Take: It is estimated that events produce ten percent of the world’s carbon. Imagine the difference the industry could make if it significantly reduced its carbon footprint.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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The 2023 Fab 50: Recognizing the Event Industry’s Top Builders

Event Marketer

THE ONLY EDITORIAL ROSTER OF THE INDUSTRY’S BEST FABRICATION PARTNERS The budgets are tight. The timelines are all over the place. The faces on many client teams are new. But at the end of the day, the master craftspeople who stand up our event builds and exhibit booths know the power of creativity, strategy, measurement and, most importantly, service to succeed in the evolving world of face-to-face corporate event marketing today.

2023 122
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Toronto’s Top 8 Best Chinese Wedding Planners

EventSource

When it comes to planning a Chinese wedding in Toronto , working with an experienced and knowledgeable wedding planner familiar with all the intracacies and customs can make all the difference! Whether you’re envisioning a traditional Chinese wedding or a fusion of cultures, these top-notch wedding planners can definitely hook you up! These talented professionals bring years of experience, creativity, and cultural insight to ensure your big day is nothing short of spectacular.

2013 106
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Finalists announced for 2023 ABPCO Excellence Awards

Event Industry News

The Association of British Professional Conference Organisers (ABPCO) has revealed the finalists for the 2023 ABPCO Excellence Awards. Now in its 10th year, the awards, which celebrate the best in the world of association events will take place on December 8, 2023, at P&J Live in Aberdeen, Scotland.

2023 111
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Maritz CEO Focused on AI and Recruiting as Brand Consolidates

EventMB

Skift Take: Maritz Holdings president and CEO David Peckinpaugh shared plans to streamline the company under one brand while rebuilding its workforce and implementing AI at the inaugural Skift Meetings Forum.

Meetings 190
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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How Drinkware Brand Stanley Mobilized its TikTok Fans for an IRL Pop-up in L.A.

Event Marketer

“We have consumers, but they are fans, and bringing an experience to them that they can engage with is going to be one of our top priorities. As we are a brand that is digital-first, we don’t have our own brick and mortar yet, but it’s incredibly important to be able to give them a place to come in and experience the brand.” —Jenn Reeves, VP-Global Brand Marketing, Stanley Pop-up attendees customized their Stanley cups with words and phrases.

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Working Toward Event Inclusivity? Don’t Miss This

MeetingsNet

Google has created a thorough and thought-provoking guide to event inclusivity, and the company is making it available to anyone. If your organization is working to create more inclusive and accessible events, don’t duplicate efforts: A comprehensive resource just released by Google covers everything from registration and restrooms to service animals and swag.

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Homebuilding & Renovating Show celebrates 30th anniversary at National Show, NEC, Birmingham

Event Industry News

The 30th anniversary of the Homebuilding & Renovating Show will be celebrated at the National Show, NEC, Birmingham, 21-24 March 2024, marking three decades of innovation, engagement and commercial opportunities for this market sector.

2024 110
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AI Event Tech Targets Enterprise Adoption

EventMB

Skift Take: A new paid, but yet unpriced, version of Gevme and PCMA's AI event technology tool features enterprise-level data security. A two-level training program is also in the works.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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INTRODUCING DABTON HOUSE: A HISTORIC SCOTTISH COUNTRY HOUSE TRANSFORMED INTO ELEGANT PRIVATE HIRE ACCOMMODATION

Prestige Events Magazine

Following an extensive and sensitive renovation project, completed in Summer 2023, the Buccleuch Estates is delighted to unveil Dabton House, a Buccleuch family home located within the Queensberry Estate, ten minutes from Drumlanrig Castle. The house is now available for ‘private hire’ bookings. With a welcoming blend of country house elegance and modern hospitality, Dabton is the perfect location for your grand gathering or simply spending time together with friends and family.

2023 105
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Michael and Hiwot’s Timeless Heritage Wedding at Paramount Event Space

EventSource

We always love featuring blended weddings. With the help of their wedding planner Weddings with Nia , Hiwot and Michael’s worked tirelessly for over a year to create an unforgettable day that beautifully combined both their Ethiopian and Sri Lanken Tamil heritage. Every detail was carefully considered to highlight their heritage. From the customized ring box to the intricate bridal veil with their names and wedding date in Ge’ez script.

Fashion 100
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Sustainable Venue Spotlight: Yorkshire Event Centre

Event Industry News

The Yorkshire Event Centre (YEC) is the North’s premier venue for exhibitions, conferences and dinners. Located in the heart of Yorkshire, the award-winning venue offers exceptional facilities and outstanding services to ensure a successful and memorable event.

Venues 105
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Lawsuits Allege MGM, Caesars Neglected Cybersecurity Preparedness  

EventMB

Skift Take: Rewards members filed lawsuits against the gaming companies citing a lack of adequate cybersecurity measures. Can the possibility of similar attacks put attendee data at risk?

Meetings 181
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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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The Overlooked RFP Asks That Could Save The Planet

Smart Meetings

How to master the New Green RFP In Smart Meetings’ latest Smart Chat Live webinar, “ How to Master the New Green RFP ,” attendees learned about how to create a sustainable RFP and prioritize sustainability in every area of their sourcing processes. Spoiler alert: the most overlooked areas are often the most impactful. Smart Meetings hosted Emily Scheiderer, senior director of education, sales and services at Destinations International (DI), Michelle Moore, senior director of meeting sales and se

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Luggage Brand BÉIS Activates a Shoppable Three-city Hotel Pop-up Tour

Event Marketer

“After the pop-up last year, we did see a very large bump in our revenue in the L.A. area. Where we saw a lot of gain and traction was in brand awareness in the area, and that was evidenced by the traffic and the conversion that we saw come through our site during and after that time.” —Elizabeth Money, SVP-Brand and Creative, BÉIS The BÉIS Hotel offered consumers the chance to interact with the brand’s products in a travel-themed setting.

Hotels 105
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Want to Unlock Your Events’ Full Potential? Use Your Data

MeetingsNet

An event-data scientist makes the case for moving away from self-reported post-event surveys and towards analysis of audience behaviors. It’s a core tenet in the event organizer’s playbook: The better you understand your attendees, the better you can cater to them and the better your chances of having them return to your conference year after year. Yet far too often, the chief instrument for gathering event data is the post-event survey.