Velvet Chainsaw

SEPTEMBER 23, 2021

Register Now for our next VCC Webinar, Wednesday September 29, 2021, 12:00-1:00 PM EDT. Space is Limited. Organizations are making tough decisions about how to–or even whether to–move forward with their upcoming conferences and expos. While some have made the decision to cancel their f2f events, many others are forging ahead. Learn what worked and what didn’t from two event pros who held major in-person conferences in late August and early September, from Covid compliance to the on-s

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Attendease

SEPTEMBER 21, 2021

With COVID-19 and the event industry pivoting from in-person to virtual formats, we saw a big shift from a pricing standpoint. Many events and conferences that used to have a high ticket value were now being offered in a virtual format for free (or for a fraction of the price of its in-person version). This change in pricing mentality brought yet another challenge to the industry.

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Conferences that Work

SEPTEMBER 20, 2021

September 2021 — Are in-person events COVID safe? The worldwide meeting industry is desperately, and understandably, waiting for the answer to this question to be “Yes” Well, Freeman , the largest global event management firm, has just announced “the truth is, in-person events are actually safer than many daily activities, like trips to the grocery store — and we have the data to prove it” Sadly, while I acknowledge and appreciate Freeman’s significant work on the

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SpotMe Blog

SEPTEMBER 23, 2021

Event planning is no easy feat. It requires skill, preparation, a strategic team of experts, not to mention ample amounts of funding. The best events bring together thought leaders who can provide unique value to guests. Event sponsorship is a well-used tactic to help with both funding and value delivery for large and small events. . But how do event planners find sponsors, and is it worth it to host a sponsored event?

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

Eventmobi

SEPTEMBER 22, 2021

The last year has ushered in a new era of live streaming technology , and event organizers now have more tools than ever before. On the flip side, planners have never faced a steeper learning curve. A quick Google search might pull up some “How to live stream” guides, but they’re often very technical — or overly vague with generic marketing language.

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EventMB

SEPTEMBER 20, 2021

New variants and continued uncertainty around travel mean that a destination’s local intellectual capital will remain a key criterion for selection. Destinations with a strong reputation within a given industry will become a hub for that industry’s events. Sponsored by Visit Baltimore What location do you associate with fine dining? Paris? Naples? Can you do […].

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SpotMe Blog

SEPTEMBER 23, 2021

Since the onset of the pandemic, businesses have faced a huge risk. Companies that relied on in-person events had to quickly conquer the learning curve of facilitating online conferences and virtual events. Today, as companies and groups worldwide face the possibility of ongoing online event management, most realize their quick implementations aren’t long-term solutions, especially as hybrid events become more popular. .

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Eventbrite UK

SEPTEMBER 24, 2021

Selling tickets is an obvious stream to make money for your event. But are you capitalising on other revenue streams that can help put you in the green? The post 5 Simple Ways to Increase Your Event Income Right Now appeared first on Eventbrite UK.

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Event Age by Swapcard

SEPTEMBER 22, 2021

The past 18 months have been a challenge for the events industry, but the ability to pivot and adapt to a "new normal" during these trying times is something the events world can be proud of.

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

EventMB

SEPTEMBER 22, 2021

Hopin’s rise to unicorn status and its recent $7.75B valuation make it an undeniable force to be reckoned with in the virtual event world. But as the company founded in 2019 continues its spree of hires and acquisitions, the event industry’s desire to shift from virtual back to in-person events may be its biggest challenge […]. The post Can Hopin Ride Its Virtual Success to a Shift to More Hybrid Events?

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SpotMe Blog

SEPTEMBER 21, 2021

SpotMe is pleased to announce their new solution for webinars, completing their end-to-end B2B event marketing platform. SpotMe customers can now host unlimited webinars powered by SpotMe’s Studio technology. LAUSANNE, SWITZERLAND, SEPTEMBER 21, 2021 – SpotMe SA today announced availability of their latest product, Express. SpotMe Express is a new web-based webinar management solution that completes the spectrum of events from webinars to hybrid and virtual events.

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Endless Events

SEPTEMBER 23, 2021

It’s Thursday, which means it’s time to get brewing! Since Thuy had to skip today’s episode, it’s only the guys who will keep you company today. And what’s on the menu? Today’s episode is not an event brew, but rather an event stew. Nick, Dustin, and Will share what’s on their minds regarding the events industry in 2021.

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Event Marketer

SEPTEMBER 20, 2021

QR codes are having a moment again. The simple-to-generate, touchless matrix barcodes have become the darling of many businesses during the pandemic, like restaurants where patrons can access the evening’s menu from their devices rather than share (the virus, potentially) with other patrons. But the codes have been popping up frequently again in events, unlocking engagements and directing consumers to key content.

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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

Events

EventMB

SEPTEMBER 21, 2021

Wonder is a virtual venue that enables event organizers to host online networking sessions, small conferences, and other virtual events. Here is our review. Wonder: What Is It? Wonder is a virtual event space where event planners can host virtual networking events, small-scale conferences, and workshops. The platform was built to enable virtual event […].

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MeetingsNet

SEPTEMBER 20, 2021

Specially trained dogs are the next line of defense to keep events Covid-free. As in-person meetings, conventions, and trade shows get set to resume in some cities despite the uncertainty of Covid-19’s delta variant, a new breed of on-site test is becoming more widely available, bringing another layer of health security to business events. At Florida International University’s Forensic Research Institute, four scent dogs were trained earlier this year to identify humans who are infected with Cov

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Endless Events

SEPTEMBER 22, 2021

So, you want to plan an event. If your head is spinning, don’t worry: it’s all completely normal. Take the event planning process one step at a time. How about you start with creating an event timeline? Event timelines help you stay on track and get you excited about the event you’re going to throw together. You might be thinking: ‘But how can I know what state will the events industry be a month or six months from now?

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Event Marketer

SEPTEMBER 20, 2021

The pros and cons of activating in the great outdoors. Experts across the board have pointed to the lower risk of virus transmission in outdoor settings, prompting event marketers to tap into a fresh variety of outdoor venues and programming that allows for social distancing while keeping attendees engaged. But s ecuring an outdoor venue isn’t always as cut and dry as reserving an indoor one.

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Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

Event Industry News

SEPTEMBER 24, 2021

A new incubator programme for the event industry is set to launch in the coming weeks, offering businesses the opportunity to bring their next big idea to life with the backing of Manchester’s iconic city centre events venue. The initiative will be launched by Manchester Central, one of the UK’s largest event spaces. It has been announced to coincide with the region’s Progress21 event taking place at the venue currently – an event focussed on igniting business and career opport

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Smart Meetings

SEPTEMBER 20, 2021

The act of honoring winners of the Smart Women in Meetings Award is a celebration of the resiliency of meeting professionals everywhere. That’s why when we were finally able to bring the 2020 and 2021 cohorts together last week for a grand gala at Resorts World Las Vegas, we invited all the previous year’s winners and paired the occasion with a Smart Woman Summit day of empowerment showcasing top personal and career development experts.

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Endless Events

SEPTEMBER 20, 2021

There is only one thing that seems to be certain in these trying times in the events industry: virtual events are here to stay , no matter the state of the pandemic and our personal preferences. And that’s why it’s time to talk about virtual event production -again. The #EventIcons podcast strives to talk to the very best in the events world.

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Hubilo Blog

SEPTEMBER 23, 2021

One of the best things about virtual events is that they generate a goldmine of data. Virtual event platforms have made the entire event ecosystem more robust. With minute and real-time tracking capabilities, they’ve helped transform events. But understanding how to harness the power of event data is critical. Here are some ways to do so: 1. Understand attendee behavior and preferences.

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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

Events

Expo Pass

SEPTEMBER 22, 2021

We will be the first to say that we did a double-take when we saw some of those crowds with thousands of people at the Lollapalooza music festival this year. Eeek! But in reality, there are proven ways for in-person and hybrid events to happen safely right now. It takes good planning, excellent communication, and a major commitment to effective health safety measures — but it is still possible.

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EventSource

SEPTEMBER 23, 2021

Pam and Marco’s wedding is nothing short of delightful. Their magical day at The Distillery District - Loft is the perfect confection of both city chic and cozy vibes. The bride looked beautiful in a gorgeous dress by Sophia Tolli while the groom looked dapper in a suit from Century 21. Overall, their elegant and intimate celebration was pin-worthy from top to bottom.

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Event Marketer

SEPTEMBER 20, 2021

An estimated 385,000 attendees descended upon Chicago’s Grant Park for Lollapalooza, July 29 through Aug.1, kicking off a festival season that has thus far proved unlike any other. The festival instituted a number of precautions to mitigate the spread of the COVID-19 Delta variant, from the required proof of vaccination or, alternatively, a negative COVID test within 72 hours of arrival at the event, to ubiquitous signage detailing proper safety protocols.

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Event Industry News

SEPTEMBER 23, 2021

Southampton International Boat Show drew to a close on Sunday 19 September with organisers, exhibitors, sponsors and visitors all hailing the show as one of the best yet. The event retains its title as Britain’s biggest and best festival of boating, showcasing over 350 marine brands with 500+ boats on display, including many UK and global debuts. The show welcomed over 88,000 visitors across the 10 days – down 14 per cent on 2019 but still a fantastic achievement during a Covid-19 year.

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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

Smart Meetings

SEPTEMBER 22, 2021

Editor’s Note: This is part of a monthly series on the planning process for producing IMEX America , the 10th anniversary of the landmark industry gathering scheduled for Nov. 9-11 at Mandalay Bay Resort and Casino in Las Vegas. Six weeks out from the return of IMEX America to Las Vegas, the agenda is firming up and, thanks to a surprise announcement from the Biden Administration, prospects are good for international travel to the event.

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EventSource

SEPTEMBER 24, 2021

Deciding to make your own wedding bouquet means more than just free reign over creativity – it could result in way less money spent which is great if you’re on a tight budget! If you’re a bride that doesn’t shy away from DIY, creating your own floral bouquet will be right up your alley. Although you can’t replace the talent and keen eye of an experienced florist , creating your own bouquet may not be as complicated as you think – especially if you follow these three simpl

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Event Marketer

SEPTEMBER 20, 2021

Driving consumer retention is baked into the sampling strategy. As large-scale events resume safely this year, Idahoan Foods is making a move to plant a stake in the ground in the comeback and engage consumers in the convenience of the mashed potato. The brand’s new Mashed in America Tour is targeting sports fans, concert goers and shoppers at an array of events and retail locations throughout the year with a family-friendly, scalable 30×30 activation footprint.

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