October, 2021

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The Eventbrite Tools You Didn’t Know You Were Missing

Picatic by Eventbrite

Even if you’re an event hosting pro, there may still be some Eventbrite features you didn’t realize could help make your job easier — and enhance the experience for your guests. That’s why we asked our Onboarding & Operations team for insider tips on our most overlooked tools. Build your event planning toolkit and get […].

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We Could Not Be More Proud!

Velvet Chainsaw

Dear Friends, We are so excited to announce that Dave Lutz, our illustrious managing director, has been named an inductee to the 2021 Events Industry Council Hall of Leaders. It is the event industry’s most prestigious award, which acknowledges a lifetime of pioneering and meaningful work! Please join us in congratulating Dave, and if your schedule allows, in-person at a celebration of Dave and his esteemed fellow inductees, and other winners of the EIC Global Awards, just before IMEX America, o

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Debunking the Myth of All-in-One Event Management Software with Lindsay Martin-Bilbrey

Attendease

We recently spoke to Lindsay Martin-Bilbrey, CEO at Nifty Method , about the concept of all-in-one event management software, why this concept is flawed, and what approach can tech providers and event planners take. Here are some key takeaways from the conversation with Lindsay, where she debunks the myth of all-in-one event tech. Technology has become more and more part of the event planning landscape, whether to manage registration, event agenda, abstract, AV team, food and beverage, and more&

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These aren’t the unconferences you’re looking for

Conferences that Work

I’m noticing that event promoters are increasingly using the word “ unconference ” to describe traditional conferences. <Sigh> Please stop doing this! There’s a big difference between unconferences and traditional events. Here’s how Wikipedia defines an unconference: “An unconference is a participant-driven meeting.” “Typically at an unconference, the agenda is created by the attendees at the beginning of the meeting. ” — Unconference

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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20 Pandemic-Related Changes to Make in the Attendee Journey

Event Farm

Event organizers are eager to bring people back together safely. To help attendees feel comfortable and confident about the event experience, put yourself in their shoes so you can understand the event journey from their point of view. Attendees naturally have different expectations now. You must placate their anxieties, answer their questions, and get them excited.

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How to Create Black Friday Discount Codes for Your Event

Picatic by Eventbrite

Having travelaed across the water from the US, Black Friday has become an integral part of many UK retail marketing strategies – both offline and online. But can you apply it to the events industry? In short – yes. For event creators, using Black Friday discount codes is a fantastic way to boost sales. Everyone […].

Retail 370
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Game On! Returning to Face-to-Face

Velvet Chainsaw

With many organizations actively planning for an upcoming in-person conference or tradeshow, now is the time to make firm decisions for your attendee-experience, staffing and safety plans. We recently held a webinar featuring leaders from two large associations that have held face-to-face events in recent weeks. Here are five of the top take-aways that can help other associations navigate their new journey. 1.

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Are Hologram Presentations the Next Big Event Trend?

EventMB

As early adopters in the event industry have shown, hologram technology allows presenters to ‘beam in’ with lifelike 3D effects — in real time. With equipment costing up to $60K, however, widespread use may still be the stuff of science fiction. Hologram technology is available, and business conferences may widely implement it in the coming […].

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An affordable air quality tool for meeting planners

Conferences that Work

The COVID-19 pandemic has devastated the in-person meeting industry. Though it took too long to recognize that COVID-19 spreads via air transmission , we finally have effective procedures (vaccine mandates, masking, air quality standards, and social distancing) to reduce infection risk at in-person meetings. Now, meeting planners can add an affordable air quality tool to their site visits.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Crafting the Event Experience: Designing the Event Brand

Event Farm

The event experience for an attendee begins not at check-in or registration, but when they encounter your event for the first time, perhaps in an email or on your website. This first impression either lingers with them or leaves no trace. If your event branding conveys the right vibe, the first impression piques their interest, captures their attention, and dwells in their mind.

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The Complete Guide to Event Stage Design

Social Tables

A well-designed stage can help you stand out from the crowd and can be a make or break factor of the experience for your audience. But before you commit to an event stage design, it’s important to consider all the factors that go into creating one. Support your event goals and impress your audience with the following guide. Whether you’re an event planning pro or a total beginner, you have the power to create your own stage design simply by mastering the basic concepts of production design.

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How Jewish Food Society Creates Community Through Stories and Recipes

Picatic by Eventbrite

In Israel, legendary chef Erez Komarovsky has a bakery empire and is considered the grandfather of artisanal baking. In the spring of 2020, he invited the Jewish Food Society and lucky attendees from around the world into the lush garden of his Galilee countryside home via Zoom, where he found some of the ingredients for […].

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Virtual Events: 50 Free Resources

Event Age by Swapcard

Over the last year and a half, virtual events went from being a novelty to commonplace. Through trial and error, event organizers have quickly learned just how different running a virtual event is from an in-person.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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What the U.S. Reopening to Global Travel Means for Events

EventMB

The US is easing its travel restrictions on international visitors as of November 8. The patchwork of country-by-country bans will no longer apply, but vaccine requirements will be more stringent. What will this mean for events? The easing of the United States travel ban on international travelers is fast approaching. Some people are delighted with […].

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Mediate connection in the Age of Entanglement

Conferences that Work

What do we need to understand to mediate connection effectively today? Inventor and computer scientist Danny Hillis gives us some helpful context: “We humans are changing. We have become so intertwined with what we have created that we are no longer separate from it. We have outgrown the distinction between the natural and the artificial. We are what we make.

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Why Team Building Should be Job #1 in the Post-COVID Return to Work

Best Corporate Events

The practice of corporate team building has been around for almost a century. But it’s never been more critical than today, as businesses struggle with the “new normal” of the post-COVID economy. Here’s why. Although business is constantly evolving, rarely has so much changed in such a short time in terms of human resources. The word “unprecedented” has been thrown around a lot recently, but in terms of the speed and scope of change in the workplace, that word fits what enterprises face today.

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15 Tricks (and a Treat) for Planning a Murder Mystery Party

Eventbrite UK

If you’re looking for interactive ideas for Halloween events this year, consider the merits of a murder mystery party. These types of parties are generally themed events where a fictional murder occurs, and the attendees have to solve a mystery by figuring out who committed the murder. A well-planned murder mystery party combines the fun of dressing […].

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Tips and Tricks for Using Event Series to Grow Your Audience

Picatic by Eventbrite

One of the best ways to grow your business is to launch an event series — recurring programs that attract a loyal audience who return again and again. During Eventbrite’s debut RECONVENE Sessions: A Series of Fortunate Events, three female creators described their successful event series, as well as how they effectively manage and promote […].

Events 370
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Why are we still trying to replicate the onsite experience at virtual events?

Event Age by Swapcard

I'm Mia Masson, Head of Content at Swapcard. You’ve probably seen me way too often on this blog, but I’m back here doing an opinion piece, anyway.

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8 Tips to Overcome the Pitfalls of Networking Virtually

EventMB

Virtual events have the potential to reach much larger audiences, but can they deliver on the promise of remote networking opportunities? We cover eight strategies for better networking at virtual events. If there’s one consensus around virtual events, it’s that they’re great for delivering educational content, but fall short when it comes to networking.

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Humanity’s problem is a meeting problem

Conferences that Work

In 2009, the biologist E.O. Wilson described what he saw as humanity’s real problem. I think it’s also a meeting problem: “The real problem of humanity is the following: we have Paleolithic emotions, medieval institutions, and god-like technology.” — E. O. Wilson , debate at the Harvard Museum of Natural History, Cambridge, Mass., 9 September 2009.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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How and why to partner with the local community for your event.

Expo Pass

Cities, communities, and businesses are finally getting back to doing all the in-person things they’ve been wanting to get back to. But given the changes to how we meet now, how can organizers make sure that their events fit seamlessly into a city’s reopening? Also, how can events help businesses collaborate and boost the local economy like they used to?

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6 Professional Hybrid Events to Inspire You in 2021

Eventbrite UK

As times change, companies have found ways to capitalise on livestreaming. What’s come of this is the ability to record an event with live attendees and broadcast it to people who are watching anywhere they please. This doesn’t sound too different from sports programming, but it’s impressive how far we’ve come – now any business […].

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Requiring Proof of Vaccination at Your Event: How 3 Eventbrite Creators Are Doing It

Picatic by Eventbrite

Things may not be totally “normal” yet, but 18 months into the pandemic, we’re the closest to it we’ve been since COVID-19 first started dominating news cycles. Think about how far we’ve come: Back in March of 2020, fear and uncertainty swirling around the virus — and the painful awareness of how much we didn’t […].

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Virtual Event Networking Sucks, Apparently. Here’s How To Change That.

Event Age by Swapcard

Networking is one of the most difficult elements to get right at a virtual event. Without spontaneous coffee breaks and people bumping into each other in hallways, serendipitous encounters are few and far between… But don’t worry; event organizers can design digital worlds to boost the chances of meaningful encounters.

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

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Your Hybrid Event Team Checklist

EventMB

Event planners are navigating a new frontier of delivering successful hybrid events. But what mix of technical and creative expertise do event teams need to do this successfully? We share seven key players you need in your hybrid event team. Unfamiliar formats, evolving technologies, new health and safety measures, content curation and ongoing attendee engagement […].

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2Heads in the running for four Event Technology Awards

Event Industry News

2Heads Global Design , the UK’s leading independent experiential agency have been synonymous with innovation and experience design for nearly 40 years. Renowned for creating merging the limits of live and online, 2Heads were nominated in four categories at this year’s Event Technology Awards. 2Heads work with clients on experience strategy and engagement to create brand loyalty through online and digital tools that disrupt and story-tell.

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Post-event marketing explained.

Expo Pass

After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. Sound good? Good… Now let’s talk marketing. There have never been more ways to stay connected with attendees after your event. Between Zoom, social media, and email, everyone everywhere is literally just a click away.