October, 2019

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Live Streaming Events: the 2020 Guide

EventMB

We surveyed 1,500 event professionals and the majority agree that engaging Attendees is the most crucial element of planning experiences. Event professionals do often a good job at engaging attendees live but what about the army of online attendees? Live streaming can add that tech element to your event and create an interactive platform […]. The post Live Streaming Events: the 2020 Guide by EventMB Studio Team appeared first on [link].

2020 168
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Building Excitement for an Event with Email Marketing

Picatic by Eventbrite

This is a guest post from River Cartie from Constant Contact. In the time that passes between your event’s invitation and the event itself, momentum gets lost, initial excitement can fade, and people forget. That’s why building and maintaining excitement is key to a successful event. Let’s take a look at how an email communication […].

Marketing 292
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Trending Sources

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Why Is Wi-Fi at Events Still So Bad?

Skift

Attendees use their laptops in the dining area of an event. O'Reilly Conferences / Flickr Skift Take: A lot of the same issues that plagued conference Wi-Fi 10 years ago are still around today, even as good internet becomes more and more of a necessity. — Isaac Carey Read the Complete Story On Skift.

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Grow Your Business with Paid Social Ads on Facebook and Instagram

Picatic by Eventbrite

You know there’s a potential audience out there looking for an event just like yours. The hard part, according to 56%* of event creators, is finding ways to reach them. One of the key things you’ve asked us for is powerful and easy-to-use event promotional tools. That’s why we’re launching Paid Social Ads powered by […].

Events 284
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Sustainability In Events: Recognising The Social & Human Impact Of The Industry

Endless Events

We’re feeling a bit green today, and it’s all thanks to the topic of sustainability in events! That’s right, the third edition of our bite-sized pieces of wisdom is here. Our partnership with MPI at IMEX America is the gift that keeps on giving. And while we’ve already covered leadership and safety , there’s no shortage of hot topics to go around.

More Trending

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Write Catchy Event Copy

Gallus Events

In a world of keyword searches and sponsored content, William asks, have we lost the ability to write catchy event copy? There will always be a place for well written copy. The text you write has to jump from the page. It has to excite and engage. And it has to know its purpose: to drive potential attendees to attend that event. Every event organiser and event marketer knows this right?

2012 178
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How Frequent Event Creators Can Maintain Interest and Avoid Spamming Valuable Attendees

Picatic by Eventbrite

Promotion fatigue can strike at anytime when you’re a multi-event creator. And no wonder, when you’ve got so many holiday events to plan, promote, and run throughout the year. Even so, letting your social posts and emails stay on autopilot can have a serious impact on your bottom line. How can you avoid tiring out […].

Events 240
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5 Improvements for Event Registration Data Collection

Velvet Chainsaw

It’s difficult to determine what to include — and not include — when collecting attendee data at the time of conference registration. We need to make it easy to click “yes” during the registration process, while also collecting intelligence to drive personalization. Data fields and pick lists should be normalized and updated across membership, meetings, subscriptions, and all of the organization’s other programs and services.

Airlines 295
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3 Trends to Modernize Your Events and Improve Attendee Experience

Attendease

We are only a few months away from a new decade -- 2020 is just around the corner. When was the last time you updated the way you manage and run events? It may be time to modernize some aspects of your event that have stayed the same for far too long. Here are a few ideas to help you achieve that. The common thread: less is more. No more waiting in line.

2020 252
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Best Event Management Podcasts

GEVME

How are you expected to find out about the latest technological trends when you never seem to have any free time? Event management podcasts can certainly come in handy. Organisers can listen to them when they’re cooking, playing sports, or driving home from work. Podcasts are also free, and you can listen to them while on the go, from almost any device.

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LinkedIn Events: What You Need to Know

EventMB

As you may have heard, LinkedIn just announced the relaunch of their Events platform. Here is a breakdown of the platform for you, including opportunities and concerns. Event planners rejoice. LinkedIn is launching Events, again. Inasmuch as something related to social media can age you, you kind of need to be a social media […]. The post LinkedIn Events: What You Need to Know by EventMB Studio Team appeared first on [link].

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How The Weather Can Ruin Your Event

Gallus Events

While it can obviously be difficult to predict the weather months in advance, there are several steps you can take to avoid it being as big a problem. How the weather can ruin your event……… Let’s set the scene. You’ve spent months on end planning for your event. You’ve got your marketing strategy down to a tee and have hundreds upon hundreds of guests booked to come along.

Speakers 147
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5 Gift Ideas for Your Sponsors, Vendors, and Talent

Picatic by Eventbrite

Coming up with unique thank you gift ideas can be daunting, but if you make the effort, it’ll leave your supporters feeling greatly appreciated. And if they remember their event experience fondly, they’re more likely to tell colleagues, fans, and other influencers how much they love working with you. While a handwritten thank-you note is […].

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Deliver Superior Conference Education Value

Velvet Chainsaw

Here’s what hasn’t changed: Education continues to be essential to a participant’s experience. Here’s what has changed: I’m convinced that “something for everyone” programming — including basic content for the novice or intermediate practitioner — is no longer the right strategy for positioning your conference as a can’t-miss experience. We need to raise the bar higher and meet the needs of the experienced and advanced practitioners.

Education 282
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How to Gather and Use Attendee Data

Attendease

Having a deep understanding of your target audience is the first step to successfully achieve your organization’s goals. Whether your event is targeting consumers from a specific demographic or professionals from specific fields, having the right data at your disposal can be crucial to the success of your event. Here are three ways you could use attendee data and how you can gather it.

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What You Might Have Missed from the 2019 Summer Benefit Season

BizBash

Here's a look back at the stand-out ideas for decor, catering, and more from summertime fund-raising events around North America.

2019 152
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The Role of Event Apps in an Age of Change

EventMB

This is a sponsored post written by Jana Westermann, Marketing Manager @ Conference Compass. More information about Event Manager Blog’s sponsored posts. In the last decade, event apps have evolved into a versatile tool for planners and attendees that is now indispensable. They make event visits more productive, raise the ROI for all stakeholders, and […].

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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12 Stories of Events Gone Wrong and Lessons Learned

Eventbrite UK

From bombs to unwelcome gatecrashers, unreliable weather to angry crowds, 12 experienced organisers share their 'horror stories' of events gone wrong. The post 12 Stories of Events Gone Wrong and Lessons Learned appeared first on Eventbrite UK.

Events 122
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The Countdown: How to Market Your New Year’s Eve Party

Picatic by Eventbrite

The countdown has begun for New Year's Eve event organizers. Use these 10 steps to market your New Year's Eve event and maximize sales.

Marketing 370
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How To Create The Ultimate Event Layout Attendees Will Fall In Love With

Endless Events

It’s time for another episode of Whiteboard Wednesday, and this time we’re building the ultimate event layout! Just like many other parts of your event, layout is something to think about. A messy layout can quickly become the downfall of the entire meeting or convention. But on the other hand, a great layout might just be the key to get your attendees to fall in love with the event!

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Going Paperless: Why sustainability at events is no longer a ‘Nice-To-Have’

Event Industry News

As the world focuses on reducing plastic waste and news stories seemingly pop up on a weekly basis criticising festivals, exhibitions and other large events for the rubbish left behind, now is the time for event organisers to consider the lasting impact their events may have on the environment around them. Venues all over are taking steps to lessen their carbon footprint; and of course, the waste they’d have to clear up at the end of it.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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8 Ways to Use Social Media to Brand Your Events

EventBank Insights

Event marketing, and by extension marketing itself, is all about attention. It’s a game of appealing to what people want to look at, listen to, feel, taste, do, or share. And just as important as what people are paying attention to is where their attention is directed. In 2019, we spend a lot of time looking at our phones. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s.

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The Top Event Technology Tools and Trends for 2020 [Free Report]

EventMB

We are pleased to share the most comprehensive look at event technology to date. We have asked 1445 event professionals to share their top tools for 2020 and the results will surprise you. For the first time, we also offer insight into which tools are gaining or losing popularity from 2018. This featured research […]. The post The Top Event Technology Tools and Trends for 2020 [Free Report] by EventMB Studio Team appeared first on [link].

2020 158
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Talent to Tickets: Turning a Love of Dancing into an Inclusive Exercise Event

Eventbrite UK

This is the second part in our Talent to Tickets series, where we speak to DIY creators about how they turned their hobby into an event series. She might have carved out a successful career for herself in the corporate world, but Bami Kuteyi always knew there was more to life than working nine-to-five. “I […]. The post Talent to Tickets: Turning a Love of Dancing into an Inclusive Exercise Event appeared first on Eventbrite UK.

Events 113
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A Day in the Life: Music Festival Director

Picatic by Eventbrite

What’s it like to organize a festival? Whether you’re looking to scale your existing one, or just want to know what to expect, we have outlined a day in the life of a festival director from sunrise to sunset. A day in the life of a festival director – from sunrise to sunset.Click To Tweet […].

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

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A Foolproof Formula for Getting Event Clients

Event Planning BluePrint

No matter what stage you’re in, when you’re building your event business there are many things you can do and many things you think you ‘have’ to do, that it sometimes feels overwhelming. Do you focus on your marketing first? Paid advertising? Hiring a team? Today I’m sharing three values that we have followed since 2013 that have guided our success at Event Planning Blueprint.

2013 97
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Guest blog: The event industry gets serious about sustainability

Event Industry News

By Chris Farrell, MD, Impact Reporting. Social value is an umbrella term used to describe any initiative that makes a positive contribution to society and the environment such as smart resource usage, working with suppliers that are social enterprises, providing good working conditions and environmental sustainability. Demonstrating a commitment to social value, welfare and sustainability is now an integral part of succeeding in the UK event sector.

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Events Are Personal. Tech Is Not. How the Two Are Reconciling

Skift

Event attendees meet with one another. IMEX America 2019, Sands Expo, Las Vegas. Isaac Carey / Skift Skift Take: Events are held for a reason: Companies know that face-to-face interactions and in-person experiences are vital for business. The only problem is that those things are notoriously hard to measure. — Isaac Carey Read the Complete Story On Skift.

Tech 101