Tue.Jan 23, 2024

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Using SEO to Increase Association Event Attendance: 3 Steps

Attendease

Preparing for an upcoming event is one of the busiest times in an association professional’s career. After all, there are so many tasks to take care of, from determining event ticket prices to setting up your venue. But your most crucial tasks are promoting your event and encouraging your audience to register. After all, how can your event be successful without any attendees?

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Demand Up for Sustainable Destinations in 2024

EventMB

Skift Take: As climate change continues to worsen around the globe, the popularity of sustainable destinations surges, despite higher costs.

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Trending Sources

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Decoding Event Marketing: What Works, What Doesn’t. (Webinar Recap)

Expo Pass

Welcome to the first Expo Pass webinar recap of 2024!! We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. Channing Muller (President of DCM Communications and award-winning writer) and Tom MacMahon (CEO of MCM ) joined us to discuss the relationship between technology, event marketing, and soc

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Skift Meetings Megatrends 2024

EventMB

Skift Take: The "Skift Meetings Megatrends 2024" report serves as an indispensable roadmap for meeting professionals seeking to craft strategic, impactful events that resonate with the demands of a rapidly changing global landscape.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Cissy and Adam’s Gorgeous Rustic-chic Affair

EventSource

The love story of Cissy and Adam takes center stage in an enchanting tale where rustic charm and timeless elegance intertwine. Jessilynn Photography masterfully captured their journey, while the Mad Bash Group orchestrated a flawless celebration. Join us as we step into the pages of their gorgeous rustic-chic affair, where every moment radiates with warmth and sophistication.

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Introducing Advanced Data Export for Events API – Your Event Buddy Adee

Oveit

We’ve been chatting with a lot of event organizers and we discovered you need more control over your event registration data. Also – […] The post Introducing Advanced Data Export for Events API – Your Event Buddy Adee appeared first on Oveit.

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CEMA Strategy Head to Leave After Only Nine Months on the Job

EventMB

Skift Take: Sandra Marcus, VP of Strategy and Operations at CEMA, is leaving the association after nine months. Some say the CEMA 2024 Summit in August is a make-it-or-break-it event for the association.

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ABPCO celebrates a year of growth and success

Event Industry News

The Association of British Professional Conference Organisers (ABPCO) is celebrating 2023 as a remarkable year of achievements and growth. In particular, ABPCO has achieved a 13% increase in PCO members, bringing the total to 155, a significant step towards its goal of 200 members by 2027.

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ECA Promotes Bills to Help the Next Generation of Event Professionals

EventMB

Skift Take: The events industry workforce suffered a serious blow during the pandemic, and is still recovering. Can the passage of new legislation aid in repopulating the industry?

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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18 Effective Ways To Advertise Your Event And Boost Attendance

Event Smart

An event planning company is hosting an industry conference aimed at helping technology companies launch new products and build industry connections. Despite being relatively new, the conference has faced challenges such as low awareness, poor attendance, competition from other events, and difficulties in attracting sponsors and partnerships in previous years.

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CONVENE SEGMENTS ITS PORTFOLIO OF BRANDS,  ANNOUNCES CONVERSION PLANS FOR FOUR ETC.VENUES LOCATIONS

Prestige Events Magazine

155 Bishopsgate, 133 Houndsditch in London and 810 Seventh Avenue, 360 Madison Avenue in New York City to become Convene locations Convene , the largest single provider of dedicated meeting and event venues in North America and the U.K., and whose portfolio of brands includes etc.venues, today announced that it is segmenting its portfolio to create a stronger distinction between its locations; Convene is a premium lifestyle brand best suited for large, highly experiential events, while etc.venue

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Sledge appoints operations director amid new client win, reflects on employee ownership journey, over 12 months on

Event Industry News

Sledge, the proudly employee owned, UK-based agency with a global footprint and expertise in live experience and film, today announces the appointment of Laura Chalcraft to the role of Operations Director, as it adds a new global client to its roster, and reveals details of its progress from an EOT and sustainability perspective.

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SLEDGE APPOINTS OPERATIONS DIRECTOR AMID NEW CLIENT WIN, REFLECTS ON EMPLOYEE OWNERSHIP JOURNEY, OVER 12 MONTHS ON

Prestige Events Magazine

Agency ensures its Employee Ownership Trust (EOT) model has not simply been a ‘tick box,’ but embedded throughout the business Sledge , the proudly employee owned, UK-based agency with a global footprint and expertise in live experience and film, today announces the appointment of Laura Chalcraft to the role of Operations Director, as it adds a new global client to its roster, and reveals details of its progress from an EOT and sustainability perspective.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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4Wall launches first product guide for UK & Europe

Event Industry News

Global leading full-service video and lighting company 4Wall has launched its first Product Guide, supporting UK and European markets and giving clients unprecedented access to the company’s complete catalogue of products.

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Fast Forward 15 launches annual charity initiative

Prestige Events Magazine

Fast Forward 15, the mentoring programme for women in the events and hospitality industry, announces its 10th anniversary fundraising event; Beyond Labels: Bringing a Newlife to Events Taking place alongside International Confex at Excel London on 28 and 29 February, the pop-up Boutique will sell designer and high street clothing at discounted prices.

2024 59
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AI focused research highlights need to upskill amongst association professionals

Event Industry News

A comprehensive white paper authored by The Hague & Partners Convention Bureau and Ottawa Tourism highlights the accelerating integration of Artificial Intelligence (AI) in the global association conference and event sector.

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Church House Westminster Hosts Tamil Heritage Month Event

Prestige Events Magazine

The vibrant colours, rhythms, and flavours of Tamil culture took centre stage at Church House, Westminster, on January 15, 2024, as the community came together to celebrate Tamil Heritage Month. This event, organized by the Tamil Cultural Association, marked a splendid showcase of traditions, art, and unity. The event was held in the grand Assembly Hall , a stunning space designed by world-renowned architect Sir Herbert Baker in 1939, featuring a striking 30-ft glass dome.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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UFI appoints Martha Donato as Regional Director North America

Event Industry News

UFI, the Global Association of the Exhibition Industry, is pleased to announce Martha Donato’s appointment as Regional Director of UFI’s newly established North America Chapter. Her extensive experience of over 25 years in the tradeshows, exhibitions, and conferences sector in North America positions her well to lead UFI’s initiatives in the region.

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ABPCO Celebrates a Year of Growth and Success

Prestige Events Magazine

The Association of British Professional Conference Organisers (ABPCO) is celebrating 2023 as a remarkable year of achievements and growth. In particular, ABPCO has achieved a 13% increase in PCO members, bringing the total to 155, a significant step towards its goal of 200 members by 2027. Key Achievements in 2023 included: Membership Growth: A substantial increase in PCO members, demonstrating the association’s continued relevance and appeal in the industry.

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TSE Featured Speakers: Keri Miller, Reid Hubick & Mary Delia Allen

Special Events

Meet the speakers of Catersource + The Special Event!

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Working Out the Kinks – Why Rehearsals Matter for Amazing Conferences and Events

Planner WIre

Today, let’s chat about a topic that’s often overlooked but crucial in events: the importance of rehearsals, walk-throughs, or whatever you want to call them. Whether you’re a seasoned meeting planner, a PA who got thrown into the gig, or someone in HR who is tasked with organizing an event, this post is meant to make your life easier so that your speakers can shine.

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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EXHIBITOR Magazine Announces Jury Panel for 27th Annual Sizzle Awards

Exhibitor Magazine

EXHIBITOR magazine has selected the following multidisciplinary panel of marketing experts to jury the 27th Annual Sizzle Awards. ul liBill B.

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Congratulations to Paula Grayson, EVP of Client Delivery and Operations, on being selected to serve on the 2024 CEMA Advisory Board. Paula’s commitment to excellence and passion for the event community make her an incredible addition to the organization. #WeAreOpusAgency

Opus Agency

CEMA Appoints Paula Grayson to Advisory Board

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