The White Hat – A Symbol of Ultimate Hospitality for Events
EventMB
MARCH 9, 2023
Skift Take: Skift Meetings' research shows that authenticity is the new "it factor" for event destinations. How can planners ensure that they deliver this kind of deeper connection to the local culture? A spirit of welcoming hospitality is the key ingredient, and Calgary provides a model with its white hat traditions — making guests feel like part of the community from the moment they arrive to their last farewell.
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