Thu.Feb 15, 2024

article thumbnail

Why A Sustained Events Program Outweighs One Big Event

Attendease

Moving away from “one event to rule them all” Hosting “one big event” is often seen as the pinnacle of corporate event planning. Splashy annual events generate immense excitement and engagement, often bringing a short-term economic and publicity boost to the city they’re hosting in. However, there are downsides to putting all of your event eggs into one basket.

article thumbnail

Marriott Shares Event Trend Predictions for 2024

EventMB

Skift Take: Another glance into the crystal ball for events in 2024 this time by Marriott International predicts a few grand trends including the return of large meetings, appealing to Gen Z, an ongoing bleisure love story among others.

2024 196
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Strategies to Increase Event Sponsorship: How to Get More Sponsors

Attendease

Event sponsorship can make or break the success of a corporate event. The right sponsors provide critical financial resources, boost credibility, and expand reach and exposure. For corporate event planners, identifying and securing event sponsors is an essential yet challenging undertaking. This article will explore proven techniques and strategies for how to get sponsors for an event.

article thumbnail

The Subtle Art of Event Engagement

EventMB

Skift Take: The true success of any event hinges on one crucial factor — engagement. It cannot be forced; however, it must be cultivated by carefully weaving it into the fabric of an event.

Events 192
article thumbnail

Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

article thumbnail

TeamTogs: Service driven branding & merchandise with strong origins in global events

Event Industry News

In this episode of the Event Industry News Podcast, host James Dixon is joined by Karen Saragoussi, Founder and Director of TeamTogs. Celebrating their 20th year in November 2023, TeamTogs was founded with the aim of creating merch and apparel specifically for events and brand activations.

Apparel 115

More Trending

article thumbnail

Emilia and Eric’s Stunning Wedding at The Great Hall

EventSource

In the gentle morning light, Emilia’s excitement filled the room as she prepared to step into her exquisite wedding dress from The Modern Bride , a vision of bridal elegance. Surrounding her were her beloved bridesmaids, their laughter and shared moments infusing the air with joy. Together, they created a beautiful tapestry of support and friendship, preparing for a day filled with love and cherished memories, all beautifully captured by Jessilynn Wong Photography.

Venues 103
article thumbnail

2024 Food & Beverage Trends to Inspire Your Event Menus

Event Marketer

If it feels like you’ve suddenly become surrounded by foodies, you’re not alone. According to the National Restaurant Association’s 2024 “ What’s Hot Culinary Forecast ,” social media is influencing how consumers cook, eat and interact with restaurants. And it’s now an essential ingredient to culinary professionals’ work, whether it’s incorporating social media trends into dishes or using social media to send a dish viral.

2024 103
article thumbnail

Event Technology Awards US & Canada Judge Spotlight: Jake Runnion

Event Industry News

The Event Technology Awards (ETA) US & Canada are proud to announce Jake Runnion as a judge for the inaugural stateside edition. Jake Runnion is a Sr. Event Technologist at Meetings & Incentives Worldwide. In his role at M&IW, Jake develops customized event apps and consults with clients to identify their event technology needs.

article thumbnail

Coca-Cola and Time Out Launch a ‘Foodmarks’ Campaign with Global Destinations and Activations

Event Marketer

You might say Coca-Cola and Time Out magazine unveiled a landmark partnership today. The beverage giant and “best of the city” publication announced the launch of Foodmarks, hand-picked, global “food landmarks” inspired by movies, pop culture moments, travel hotspots and other cultural phenomena that revolve around “the perfect moment, the perfect meal and an ice-cold Coca-Cola.

article thumbnail

How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

article thumbnail

The Ultimate Guide to Event Registration Tools

ePly

Event registration tools are a must-have for organizing events of any size. From big business conferences to intimate workshops, finding the right event registration solution can make all the difference for your participants and staff. Event registration software allows registrants to sign up and pay for events, whether a single function or a multi-event, multi-day happening.

article thumbnail

Super Bowl LVIII: Furniture Brand Ashley Pops Up its Biggest Activation Yet in Las Vegas

Event Marketer

“We knew we wanted to tap into country because we think it’s an underrepresented genre for consumers during Super Bowl week parties, especially for the parties that are open and free to the public like ours were.” –Alexa Richardson, Director of Brand Activation and Field Marketing, Ashley Global Retail Brand ambassadors distributed swag, like bandanas and hats.

Sports 89
article thumbnail

The Fair releases behind-the-scenes documentary showing why festival industry deserves more support

Event Industry News

Festival production company The Fair launched a behind-the-scenes documentary this week, highlighting challenges faced across the industry, and why the events sector deserves further support.

2023 64
article thumbnail

4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Attracting sponsors is more critical than ever. For starters, they help you offset rising event costs. What’s more, today’s attendees have high expectations. With so many in-person and online options, they need compelling reasons to travel to your event.

article thumbnail

B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

article thumbnail

Imago Venues partners with Harrison in £4m transformation of Burleigh Court Hotel & Conference Centre

Event Industry News

East Midlands’ leading venue brand reveals refurbishment plans for its flagship venue – Burleigh Court Imago Venues, part of Loughborough University, continues to deliver a strong financial performance with double-digit like-for-like growth, enabling significant investment into its venue portfolio. It has now revealed its plans to transform its flagship 4-star property with a £4.

Venues 59
article thumbnail

30 Euston Square addresses changing face of learning and development Scenario Centre meets demand for better knowledge retention

Prestige Events Magazine

30 Euston Square is acknowledging the changing face of learning and development techniques with the re-branding of its Exam Centre. Recognising the enduring importance of knowledge retention as a perennial criterion of success, the venue is responding to the increased demand for scenario-based learning from training companies and corporate entities.

article thumbnail

Swag is Out, Experiences are In: The New Era of Corporate Event Engagement

Exhibitor Magazine

!-- 1234567890123456789012345678901234567890123456789012345678901234567890123456789012345678901234567890 -- img src="i/IEG2-1.jpg" style="width:10.

article thumbnail

The Ultimate Guide To Hosting A Fun Run Fundraiser That Races Ahead In 15 Simple Steps

Event Smart

In Springdale Elementary, excitement buzzed as students, teachers, and parents gathered for the annual Fun Run Fundraiser organized by Boosterthon. Led by Principal Mrs. Thompson, students eagerly lined up, donning custom T-shirts, ready to run for their school. With colorful banners and music setting the scene, the race began with a whistle-blow.

article thumbnail

Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

article thumbnail

How To Have A Stress-Free Wedding In California

Milestone Events Group

Planning a wedding is a joyous but often overwhelming task. With the stress of organizing countless details, it’s easy for the excitement of your big day to be overshadowed. But fear not, lovebirds! If you’re tying the knot in the picturesque state of California, here’s your comprehensive guide on how to have a stress-free wedding.

Venues 52
article thumbnail

Embrace Daring Leadership as an Association Leader

StraussCA

Association leaders can learn several valuable lessons from Brené Brown about leadership. Brené Brown is a renowned American scholar, author, and public speaker, best known for her work on vulnerability, courage, shame, and empathy. She holds a Ph.D. in social work and has spent much of her career researching topics related to human connection, vulnerability, courage, and shame.

article thumbnail

Stylish Wedding Cocktail Attire For Women And Men: Navigating the Dress Code with Ease

Milestone Events Group

You’ve just received that elegant invitation adorned with swirling fonts, and there it is – the dress code. It says, “Cocktail Attire.” Panic sets in as you wonder, “What exactly does that mean?” Fear not, beloved wedding guests! In this guide, we’ll break down the basics of cocktail attire etiquette, explore the fine line between cocktail and semi-formal, and provide you with stylish suggestions for both men and women.

article thumbnail

When Festivals Go Wrong: Learning from the Worst Music Events in History

Skiddle

You’re supposed to enjoy yourself at music festivals. Three to four days in a field, access to loads of fantastic music, people, food and drinks? It can be like a mini paradise. But like all things, festivals sometimes go wrong. Bad organisation, poor planning and a lack of safety can mean cancellations. Or, in the worst case scenario, death and injuries.

2012 52
article thumbnail

The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

article thumbnail

Lead Retrieval Event Apps: Unlock Lead Generation with a Tap

Nunify

Ever felt lost in a sea of business cards after an event? Lead retrieval apps are here to change that. They’re event apps designed to make collecting and managing attendee information a breeze, especially for exhibitors and lead generation. It’s not just about collecting contacts; it’s about enhancing interactions, understanding attendee behavior, and ultimately, driving your event’s success.

article thumbnail

Visit Salt Lake Names Braeden Beckstrand as National Sales Manager

Exhibitor Magazine

SALT LAKE CITY - Braeden Beckstrand joined Visit Salt Lake (VSL) in late 2023 as National Sales Manager. He'll pursue meetings with 200-2,000 attendee.

article thumbnail

SOI: A Changing Tide in Weddings

Special Events

Part 2 in our annual State of the Industry (SOI) report

59
article thumbnail

Exhibitus Presents 'Driving Experiences' at EXHIBITORLIVE 2024

Exhibitor Magazine

ATLANTA, GEORGIA � Exhibitus today announced that the company will present 'Driving Experiences' at ExhibitorLIVE 2024, an industry-leading conferenc.

2024 51
article thumbnail

Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

article thumbnail

Transforming Events into Revenue Generators

Certain

Marketing events are an invaluable tool for companies looking to boost their revenue streams. By engaging directly with their target audience, organizations can create engaging experiences that not only elevate brand awareness but also drive sales. A thorough understanding of the target audience is crucial for boosting sales and opening up additional monetization opportunities.

Events 26