Master the Event
DECEMBER 10, 2023
Wondering what to serve at your next event? And when? How about where? The answers to these question can have an impact on your overall budget. Most events have themes or a general format. Then the program is built around that. And that’s a natural progression for sure. But if you’re serving food and beverage at your event it’s important to keep in mind the type of venue, the timing and the menu itself.
eventplanner
DECEMBER 10, 2023
In a study by TU Delft, conducted as part of Fieldlab Events' third phase aimed at knowledge enrichment, the effect of opening large-scale events during relaxation moments in 2021 and 2022 is examined.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Master the Event
DECEMBER 10, 2023
We’ve all experienced at least one at some point in our careers. Bad meeting planners. I’ve worked with a few meeting planners over the years that I have to say weren’t what you’d call overly qualified for their position. And I can even remember evaluating whether or not the piece of business was going to be worth putting up with the working conditions.
Exhibitor Magazine
DECEMBER 10, 2023
DALLAS � The International Association of Exhibitions and Events� (IAEE) brought together more than 1,850 industry professionals (pending verified au.
Advertisement
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Master the Event
DECEMBER 10, 2023
Event AV, audio visual , is a technical component of a meeting or event, but one that often has an event planner dreading. Most planners will tell you that AV equipment can chew up a budget rather quickly. While it’s true that certain equipment does not come cheap, all audio visual doesn’t need to be considered expensive. It really boils down to spending the time, up front, to determine one’s needs and then consulting with an expert.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Master the Event
DECEMBER 10, 2023
Find Your Birthday Party Present Are you hosting a birthday party celebration for an awesome, adventuresome teenage or young adult friend or family member? Can’t decide what to give them? Want to make the presentation a fun activity for everyone at the party (adults and children alike)? How about presenting the honoree with a check for his or her age in dollars and cents?
Master the Event
DECEMBER 10, 2023
Planning an event requires precise timing and coordination. There are many elements that a planner needs to coordinate. It’s only when the multitude of elements are planned and executed properly that the event goes off without a hitch. The guests see the perfectly executed event unfolding as planned. What they don’t see is all of the behind the scenes planning that was involved.
Master the Event
DECEMBER 10, 2023
One challenge that a meeting planner faces is selecting unique or out of the ordinary venues. Planners are always trying to outdo themselves for their next event. And quite often, especially with associations, they’re dealing with repeat customers. So it’s vital that a meeting planner provides a fresh agenda as a way to keep the delegates coming back time and time again.
Master the Event
DECEMBER 10, 2023
Ah the wonderful world of meeting and event management. From the outside it looks like a pretty glamorous industry. Now I’m not trying to take away from the positive attributes of this wonderful industry. Rather, I’m just making a case for those who get into it for all of the wrong reasons. Have you ever had a family or friend (who aren’t in the industry) say to you: Oh your job is so glamorous, you get to travel to all these exotic locations, etc. etc?
Advertisement
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Master the Event
DECEMBER 10, 2023
If you build it they will come. Right? Well, maybe not. While you may indeed have the best event ever planned, that does not necessarily mean that it’ll be well attended. If you don’t promote an event properly then you may as well not waste the time that it takes to plan it. During my career, I have attended many events that I consider to be top-notch.
Master the Event
DECEMBER 10, 2023
Good communication is essential to any career success. And the manner in which we converse has great influence on relationships and in the end helps to accomplish all we want. There isn’t a career around, especially planning events, that doesn’t command good communication skills. How we communicate helps to side-step problems and resolve issues. And strong communication skills are vital to better relationships whether in the work place or at home.
Master the Event
DECEMBER 10, 2023
Event planning or not. It doesn’t matter how great one is at their job we all can use a bit of help now and then. At MasterTheEvent.com we have found anytime we’re at industry happenings especially where students are involved. We are inundated with event planning questions and requests. Recently a hospitality student shared that when she gets the chance to network and question an industry professional she jumps at it.
Master the Event
DECEMBER 10, 2023
When you think of a convention center, most people tend to think that they are more suited to larger groups. There’s no doubt that convention centers are built to handle volume. You may be surprised to know that, in addition to the large conferences, a convention center can also handle the needs of smaller meetings. On top of their ability to handle volume, convention centers are designed to be a “one stop shopping” experience for meeting and event planners.
Advertisement
Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Master the Event
DECEMBER 10, 2023
Good career advice may be the best secret to success. Who hasn’t received wise and timely advice on the path to a great career? Some of the more successful people hint that good career advice was one of the secrets to their success. And we’ve all been there. Someone takes the time to share their experience, insight or knowledge. The good, the bad and yes sometimes even the ugly.
Master the Event
DECEMBER 10, 2023
For some years now it has been said that key North American convention center business has been decreasing. For what literally seems a like a life time convention centers have relied on conferences and conventions for success and revenue. The steadfast focus was to secure the big business of conferences and conventions, citywide and the like, and if additional outside the box business was booked that was icing on the cake.
Master the Event
DECEMBER 10, 2023
Ask the Expert is back with a special Memorial Day edition. Do you know why Memorial Day is celebrated? Memorial Day is when we pay tribute to all the soldiers who have died while serving our country. It dates back to Civil War times. And it’s a special day to remember and honor all those soldiers who paid the price defending the nation. The last Monday in May we recognize and pay our respects to those amazing men and women.
Master the Event
DECEMBER 10, 2023
Ask The Expert is back with another cycle of industry Q&A. Our group of professional experts have come together for another month. To address some of your pressing questions. We are fans of events. We love planning and executing them. Like snowflakes no two events are alike. And for most of us planners that’s a good thing. While the job can definitely be demanding, a bit tricky and yes stressful.
Advertisement
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Master the Event
DECEMBER 10, 2023
Welcome back to another edition of Ask the Expert. Our latest and greatest information filled experience. I was recently asked why we do Ask the Expert. And what does MasterTheEvent.com get out of it. There are lots of reasons why we pulled our group of most valuable players together. One of the main motives was to use this tool to reach out to planners young and less young.
Master the Event
DECEMBER 10, 2023
Time for this month’s summer edition of Ask the Expert. With the beautiful weather finally here; helping to create happy summer times. It seems those who can are taking some vacation time. While the rest of us are plugging away planning our future events and meetings. Or maybe like a meeting planner friend of mine are on site coordinating summer experiences.
Master the Event
DECEMBER 10, 2023
As we have talked about, conference calling can be a productive way to attend meetings without the hassle of commuting to the meeting’s locale. However, it’s not always easy to plan conference calls. Conference call plans should be thought out before your meeting starts. Then, it’s recommended that you send your conference call plans to all of the attendees.
Master the Event
DECEMBER 10, 2023
Master The Event has been inundated with questions about office holiday parties. With Christmas just mere days away. A scary thought in itself. We’ve been flooded with inquiries about planning as well as attending holiday office parties. So we figured this month instead of doing our regular Q&A session. We would address both sides of holiday office party situation.
Advertisement
For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.
Master the Event
DECEMBER 10, 2023
Attending event planning conferences and tradeshows is a great opportunity to augment and grow your industry knowledge. It is also a chance to get some answers to some of your most unanswered and pressing business questions. And in addition to increasing your know-how, skill and expertise going to conferences and tradeshows provides the occasion to hear and learn about; new industry products and services, industry progress and education and career approach and advancement.
Master the Event
DECEMBER 10, 2023
For party planners, and especially the office party planning committee, the worst nightmare is when a colleague or friend makes a fool of themselves. We’ve all been to those office parties, whether for your work or a friend or spouse’s work, where someone at the party had a bit too much to drink and unleashed a verbal assault against the boss. And we’ve all had moments in our lives where we wanted to take back what we just said.
Master the Event
DECEMBER 10, 2023
If you’ve been asked to be the party coordinator for an upcoming function and you’re thinking of how fun it will be, you might want to reconsider the task before you agree to do it. I’m not suggesting that you can’t have fun at the event itself, but if you think that the role includes a lot of partying with the attendees, you might just have the wrong idea of what’s expected of you.
Master the Event
DECEMBER 10, 2023
The meeting and events industry involves considerable travel for many meeting planners. If you are a world time zone meeting planner then you probably know all too well the toll that constant travel can have on your body. I used to joke with my colleagues that you could tell who was new to the industry. You’d see the new meeting planners jump at the opportunity to travel with groups to various destinations.
Advertisement
Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.
Master the Event
DECEMBER 10, 2023
Career burnout is a real thing. And when it comes to the topic of career burnout, some concur while others feel it doesn’t even exist. For those of us that plan events for a living finding that perfect balance between life and career is important. These days’ companies seemed to demand so much more from their people. Expecting them to take on more and more without any kind of increase in compensation.
Master the Event
DECEMBER 10, 2023
Ask the Event Planning Expert is back for another round. We met with our team of event planning experts to tackle some of your event, meeting and convention queries. Every month we have a meeting of the minds sort of speak so anytime you’re stuck and you want an outsiders inside perspective reach out. We are here to help take the stress out of planning.
Master the Event
DECEMBER 10, 2023
With the holiday season upon us, it quickly brings thoughts of our own company holiday party to mind. So many companies celebrate the season and their employees by hosting a fun-filled party. It’s a great way to say thank you, encourage happy feelings while sharing the special time of year with them. So as we inch towards this celebratory and joyful part of the year, time to get a handle on the dreaded company holiday party.
Expert insights. Personalized for you.
75 
Let's personalize your content