PCMA Convene

JANUARY 6, 2020

A conference rolled out plans for an all-women speaker lineup. And the Twittersphere erupted in fury and demanded change after a speaker shared how she was denied entry to a conference because she arrived with her still-breastfeeding baby. The Boston Consulting Group projects the global market for robotics to reach $87 billion by 2025.

2020 128

2020 Meetings 2019 Sustainability 128

Social Tables

OCTOBER 6, 2018

Meetings don’t look how they used to. Today, planners are racing to adapt to trends that make conferences and events more engaging and dynamic than ever before. But when it comes to trends, where should meeting industry professionals put their focus? The Boston event, now in its fifth year, has countless moving parts.

Meetings 157

Meetings 2016 Trade Shows Social Media 157

Social Tables

OCTOBER 6, 2018

By creating “journey maps” at a recent conference, the team was able to outline completely different experiences for attendees based on their personas. But make no mistake, the networking is there: over 3,000 face-to-face meetings were scheduled at C2 2017 alone. Where you meet matters more than ever before.

Meetings 158

Meetings 2016 Trade Shows Social Media 158