Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Event Industry News

JANUARY 30, 2020

Trade shows provide a place for industry leaders and businesses to share ideas as well as view the latest technology, products, and services. Planning a trade show and ensuring the selection of a premier venue , however, can be a daunting task. Trade Show Activities. Audience Considerations.

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Stova

APRIL 6, 2023

That’s why focusing on trade show ROI is incredibly important. Here’s how to maximize the impact of a trade show booth and improve your trade show ROI. What Is a Trade Show? Think through your pre-show strategy.

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Ins'Tent

JULY 20, 2023

Trade shows are an excellent opportunity for businesses to showcase their products or services, network with other professionals, and attract potential clients. However, with so many exhibitors vying for attendees’ attention, it can be challenging to have your trade show booth stand out. Inflatable furniture.

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Ins'Tent

AUGUST 30, 2023

If you’re planning to exhibit your business at a trade show or expo, one of the most important investments you’ll make is in a trade show booth. However, with so many options available in the market, there is a lot to think about when buying a trade show booth. Foam board.

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Tigris Events

DECEMBER 6, 2023

[…] The post Stand Out In The Crowd: Innovative Trade Show Exhibit Designs appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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Ins'Tent

JULY 7, 2023

Having a pop-up tent booth at a trade show can be an excellent opportunity for businesses to showcase their products or services to a wide audience and network with potential customers and partners. Lighting can be an effective way to make your booth stand out, especially in a crowded trade show. Be consistent.

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Socio Events

APRIL 10, 2023

A trade show booth serves as a first impression of your brand, and a successful design gets people to stop to learn more. Start the 2023 trade show season off on the right foot with these trade show booth ideas. Good branding Finally, every exceptional trade show booth has good branding.

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Eventtia

JULY 3, 2019

Your trade show is just a few months away and you're knee-deep in the stages of planning your biggest or smallest event of the year. In this blog post, we highlight promotional ideas that you can use when planning your next trade show.

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Event Industry News

MARCH 15, 2017

Virtual Trade Shows are quickly gaining popularity among exhibitors and event marketing professionals due to their relatively low cost and high rate of return. The post Guest blog: Why organisations are increasingly moving to virtual trade shows appeared first on Event Industry News.

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Maritz Global Events

JANUARY 8, 2020

When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many trade show exhibitors, GDPR stands for “gosh-darned problematic regulation.” It throws a wrench in their trade show marketing routine.

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webMOBI

APRIL 29, 2022

The hybrid trade show is a new way to market products and services to potential customers. This type of trade show combines the best features of conventional trade shows and webinars. Hybrid trade shows are interactive and allow attendees to ask questions during presentations.

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e2m.live

MAY 18, 2020

With physical events and trade shows set to remain on hold for some time yet, more and more companies with a considerable budget for events are going digital. But, how do you realign a multi-day trade show filled with networking and lead capturing opportunities and insightful sessions to the new world of virtual events?

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Endless Events

JULY 6, 2018

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Getting Business Done in B2B Trade Shows.

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Socio Events

DECEMBER 17, 2019

That sparked a cross-industry conversation on how to follow up with trade show and corporate event leads. How to Follow Up With Trade Show & Corporate Event Leads: A 3-Step Outreach Sequence. Go to your blog page, homepage, or wherever you have content hosted. CLICK IMAGES TO SEE ORIGINAL POSTS.

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Core-apps

DECEMBER 5, 2018

If you’re in the know, you already heard a bit of buzz on augmented reality or AR as a new tool in trade show exhibits. To help you stay on the up and up, it’s important to know a few ways you might encourage your trade show exhibitors to leverage AR to attract their target audience and elevate the overall quality of your event.

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Social Tables

SEPTEMBER 23, 2016

One commenter asked to explain the difference between trade shows, conferences and conventions. Trade Show – An exhibition for companies in a specific industry to showcase and demonstrate their latest offerings. The post Trade Shows vs. Conferences vs. Conventions appeared first on The Social Tables Blog.

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Eventbrite UK

MARCH 28, 2017

Apply these ten ideas at your trade show to ensure a fantastic footfall of relevant and engaged attendees and deliver excellent ROI for exhibitors. The post 10 Ideas for Boosting Your Trade Show Visitors appeared first on Eventbrite UK Blog.

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Maritz Global Events

JANUARY 21, 2020

Lead Retrieval App for Trade Shows. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list.

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InCharged

AUGUST 26, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Attention-grabbing unique gizmos can keep your customers engaged with the material that.

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e2m.live

NOVEMBER 2, 2020

This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Virtual Trade Show Apps. Thus, incorporating an interactive lobby page can prove especially beneficial if you are conducting a virtual expo or virtual trade shows.

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Eventtia

JULY 25, 2019

In this blog post, we will highlight how to use design thinking to create a memorable trade show experience.

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e2m.live

NOVEMBER 2, 2020

This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Thus, incorporating an interactive lobby page can prove especially beneficial if you are conducting a virtual expo or virtual trade shows. Event Registration Automation.

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Velvet Chainsaw

OCTOBER 14, 2020

Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. In the February 2019 issue of Convene, I wrote about Why the Sustainability of the Trade-Show Business Model is in Question. Virtual Expo Truths. I’ve got bad news for you.

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Tito Blog | An Event Blog for Organisers

NOVEMBER 14, 2018

A large part of this acceleration in popularity (and a seven-figure investment ) can be attributed in part to the company's strategic attendance at startup trade shows, as attested by Scholl during an interview I was lucky enough to catch at a conference in Munich earlier this year. The biggest benefits of going to trade shows.

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Techsytalk

APRIL 25, 2017

Consider the trade show to be your stage – and you need to be performing from the moment you leave your hotel room until the moment you return. Use event hashtags, talk about it in your blog and market the event like you planned it yourself. The leads you capture are what makes the event worthwhile. Be on your Best Behavior.

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Socio Events

DECEMBER 17, 2019

That sparked a cross-industry conversation on how to follow up with trade show and corporate event leads. How to Follow Up With Trade Show & Corporate Event Leads: A 3-Step Outreach Sequence Prioritizing your lead follow-up is one thing, but developing and executing an outreach strategy is another. Hope it helps!”

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Event Industry News

APRIL 8, 2019

Help editors become ambassadors. If you want an overseas editor to talk about your trade show nothing is going to beat them experiencing it first-hand. Take an honest look at your show features. You say you’re an international trade show but does your content really cater for that international audience?

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Event Industry News

MAY 5, 2020

With shows postponed until the end of the year, it’s looking like a hugely busy final quarter for many businesses involved in the events supply chain. That being said, it will likely go through a period of adjustment before the trade show floor looks anything like we remember. But that won’t necessarily be the case.

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Cvent: Event Marketing

MAY 7, 2019

Without a way to prove impact, attendance at trade shows can be seen as costly and unnecessary. The post Maximizing Your Trade Show Strategy: Webinar appeared first on Cvent Blog. So, the need to measure the impact of the live events you attend is critical. Gathering leads is the primary driver of success.

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GEVME

DECEMBER 19, 2019

If we look at trade shows (trade fairs or exhibitions, if you prefer) over the past decades, the reality is that not much has changed. Take a look at the following picture of a trade fair back in 1979: National Tire Dealers and Retreaders Association Conference & Trade Show 1979. Sounds far-fetched?

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Hubilo Blog

NOVEMBER 2, 2018

October has been a blooming month for the event industry with diverse blogs being posted across all the platforms. The blog roundup of this month is full of energetic topics useful not just for event professionals but also for the event planners who seek to have a new perspective every once in a while. To know more, read here.

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Event Industry News

JANUARY 27, 2020

At events and trade shows, you have a great opportunity to get in front of potential buyers who are keen to find out about different products and services. Technology now means it’s easier than ever for us to get lots of data at the touch of a button. And the key here is prioritising meaningful conversations.

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Hubilo Blog

FEBRUARY 5, 2019

Let’s have a look at some of the best picks of January 2019 blogs! With every year that passes by, event industry and trade show sector has something new to engage the audience. So, here is an article showcasing the latest trade show tech trends for the current year of 2019. The Mice Blog –.

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GEVME

DECEMBER 19, 2019

Here’s what some people are saying: “ Trade shows are a waste of money.”. “We Trade show formats have not changed for decades, as I pointed out. And the main reason that I foresee, trade shows are not going to evolve (from its intrinsic format) is because of FOMO (That’s right the Fear of Missing Out).

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Momencio

APRIL 19, 2018

With a sizable portion of … The post 6 Ways You Can Digitize Your B2B Communications For An Engaging Post-Trade Show Experience appeared first on momencio - Blog. In fact, 11% of a company’s revenue is dedicated to the marketing budget, on average, in the United States.

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Meeting Application

SEPTEMBER 29, 2017

Trade shows are an essential part of your marketing effort and a unique opportunity to get some face time with your consumers, old and new. Luckily, there are many proven methods to increase your visibility at any trade show, from exhibition stand design to thoughtful give-aways and gamification. Educate to engage.

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