Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Guidebook

MARCH 6, 2024

Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect. What is Post-Event Marketing? Why is it Important? LinkedIn, and X.

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Reach on social media.

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Event Marketing Marketing Social Media Event Apps 149

Eventory

APRIL 12, 2018

Reading Time: 10 minutes There are so many different social media these days, it may be hard to keep up what’s the latest trend. Yet, their popularity proves their importance as a marketing tool. In the event industry they’re the basis too obvious to mention. Why do need social media for your events?

Social Media 74

Social Media Event Marketing Marketing B2C 74

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

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Event Marketing Marketing Social Media Advertising 120

StraussCA

JANUARY 18, 2024

In the ever-evolving landscape of digital dynamics, event marketing for associations is a thrilling ride. Embrace the Tech: Associations, it’s all about tech! From virtual conferences to in-person events, leveraging technology is your secret weapon. Make your event a trending sensation across platforms.

Event Marketing 52

Event Marketing Marketing Social Media Sustainability 52

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

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Event Marketing Marketing Social Media Trade Shows 62

GEVME

FEBRUARY 26, 2019

Although we do our best to provide up-to-date event management news, we also look for fresh event industry insights on other blogs and web services to improve our professional activity. You’re welcome to use our event blogging tutorial and benefit from the top blogging tips and blog examples for ultimate results.

Social Media 120

Social Media Corporate Events Event Management Events 120

Socio Events

SEPTEMBER 22, 2022

Given that the event planning industry has evolved into a multi-billion dollar market , it’s no wonder why events are now an incredibly popular marketing channel. But successful event marketing isn’t always simple or easy. That’s what an event marketing plan is all about. The good news?

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Event Marketing Marketing 2022 Social Media 98

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals? RSVPs to the Next Event.

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Event Marketing Marketing Social Media Events 77

Planning Pod

OCTOBER 4, 2023

With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where event technology can be a game-changer. Here’s everything you need to know about event technology solutions to leave a lasting impression on your attendees.

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Event Technology Technology Social Media Tech 88

Event Leadership Institute

FEBRUARY 1, 2018

It might just be capitalizing on social media to take your event to the next level. But event planners often find social media marketing near the bottom of their to-do list. So how can you capitalize on social media without shirking your other responsibilities? You’ve secured sponsors.

Social Media 40

Social Media Event Marketing Marketing Advertising 40

Endless Events

MAY 5, 2022

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

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Event Technology Technology Event Tech Sustainability 126

GEVME

FEBRUARY 4, 2020

As a marketer, your role now would be to delight these potential customers at every single stage. How can you make sure to boost your sales at every stage of the event marketing funnel? What is an event marketing funnel? How are modern event sales going? How does event marketing funnel work.

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Event Marketing Marketing Social Media Advertising 156

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Presence on social media.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Eventsforce

DECEMBER 12, 2019

In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. We take a more in-depth look at Uber’s event service and how it can benefit corporate event organisers.

Social Media 87

Social Media 2020 Tech Transportation 87

Event Industry News

MAY 3, 2019

When you ask more than two dozen top events industry professionals for their insights on technology trends, the answers (no surprise) are fascinating. At the highest level, what comes trough from the responses is the unique, at times even uneasy, relationship of technology to live events, in comparison to other forms of communication.

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GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

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Event Marketing Marketing Tech Events 149

Event Farm

JULY 25, 2017

And would you feel as confident in your ability to track the event’s performance? Event marketing campaigns are much more complex than most online campaigns, and event marketing technology is relatively new compared to other martech solutions. Probably not.

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Marketing Event Marketing Event Tech Tech 226

Cvent: Event Marketing

NOVEMBER 29, 2018

That’s a lot of social media use. Now some people tend to curse technology for disturbing face to face interactions, but I say don’t curse it. The worst thing you can do is ignore technology because, whether you like it or not, it’s taking over the way we do everything and that includes events.

Social Media 63

Social Media Advertising Technology Events 63

Eventsforce

FEBRUARY 18, 2020

Want the lowdown on all things event technology? Creating buzz and excitement around your events is so important as it makes it easier to convince people why they should attend in the first place. The content can take any form: such as blogs, podcasts or videos. Promote your partners and tag them on social media channels.

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Social Tables

OCTOBER 28, 2016

Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. In events and hospitality, knowledge is power. Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality. Meetings & Events. No problem.

Social Media 60

Social Media Hospitality Hotels Travel 60

SmartMeetings

JUNE 29, 2020

To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan. Here’s an effective eight-step approach to creating a marketing plan for your event.

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Event Marketing Marketing Advertising Social Media 132

Eventbrite UK

NOVEMBER 16, 2016

Social media is integral to successful events. In this infographic, we give a quick run-down of the 8 biggest social networks and how to best use them. The post An Illustrated Guide to Social Media for Events appeared first on Eventbrite UK Blog.

Social Media 60

Social Media Events Event Marketing Event Technology 60

Skiddle

AUGUST 27, 2021

Luckily we have some tips here on how to come up with a brilliant event marketing strategy. When planning your event you need to ask yourself, who am I looking to reach? Your target audience will help you decide the best way to market your event to them. Social media. Start listing your events today

Event Marketing 52

Event Marketing Marketing Social Media Advertising 52

Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Attendease

DECEMBER 13, 2023

However, producing successful healthcare events takes thoughtful planning and preparation. You must consider your target audience carefully, create compelling messaging, leverage the right technologies, and design memorable attendee experiences. Early and enthusiastic marketing gets attendees excited to register right away.

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Healthcare Event Ideas Food and Beverage Social Media 195

Planning Pod

MARCH 12, 2024

Review customer feedback: Analyze feedback forms, online reviews, and social media mentions to understand what resonates with your audience and identify areas for improvement. Get familiar with social media dashboards and reporting. A great option could be to create pillars specific to each event type (e.g.,

Marketing 88

Marketing Social Media Management Sustainability 88

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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Event Marketing 2019 Marketing Social Media 97

Smart Meetings

JANUARY 4, 2024

For maximum effectiveness, event email campaigns should be personalized to give this outreach a better opportunity to stand out among the 121 other emails the average person receives each day. Read More : 6 Tips to Write an Email Newsletter for Event Marketing Another must for email marketing campaigns today is to make them mobile-friendly.

Marketing 106

Marketing Social Media Advertising B2B 106

SpotMe Blog

SEPTEMBER 15, 2022

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. But there’s a way to significantly reduce the amount of time and money you spend producing event content.

Marketing 147

Marketing Social Media Event Marketing Events 147

SpotMe Blog

JULY 25, 2021

The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. It takes some extra planning and the right event technology to do the same in the virtual space. 5) Social Media Marketing World.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Attendease

JANUARY 17, 2020

As much as companies have evolved with progress in technology, face to face interactions still are as important as ever in marketing. All of these objectives are achievable when an event is well-planned. Make sure the registration software offers on-site event registrations. Event marketing automation.

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2020 Social Media B2B B2C 293

Hubilo Blog

NOVEMBER 2, 2018

October has been a blooming month for the event industry with diverse blogs being posted across all the platforms. One of the major events IMEX America was also held in the month of October which was a huge success. Here are the best picks for October Month that all the event enthusiasts would love to read! Read here.

Trade Shows 86

Trade Shows Social Media Tourism Corporate Events 86

Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52