Hubilo Blog

MARCH 7, 2020

Previously for 20+ years, she has been an instructor of Special Event Planning and Sustainable Event Operations. Rachel Wimberly : Another passionate and amazing women leader in the events industry! Rachel in her wide career of journalism and events has mastered Trade Shows. Liz launched Liz King Events.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Nunify

FEBRUARY 16, 2024

Product Launches Theme: Introducing a new product or service to the market with a splash, generating buzz and leads. Stay up to date with latest market research, thought leadership and industry trends. Activities: Booth exhibitions, conference sessions, product launches and demos, networking receptions and social events.

2024 52

2024 B2B Trade Shows Education 52

Social Tables

SEPTEMBER 14, 2021

Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight. A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. Utilize social media.

Social Media 176

Social Media B2B Tech Marketing 176

Eventbase

MAY 2, 2019

Events are a surefire way to build awareness and credibility for brands in almost every industry. For B2B organizations, live events are also among the top three sources of leads alongside search and email. Some of the best SXSW photo opportunities were outside of the traditional trade show hall.

Social Media 40

Social Media 2019 Trade Shows B2B 40

Event Geek

FEBRUARY 15, 2016

Unlike the famous Woody Allen quote, you cannot get 80% of success at trade shows by just showing up. Trade shows and conferences bustle with eye-catching distractions and highly-caffeinated attendees. Creativity and planning are key, but marketers don’t need a big budget to deliver ROI.

Marketing 60

Marketing Event Marketing Trade Shows Ecommerce 60

Eventinterface

JULY 2, 2016

When you secure a spot at a trade show or event, do not go in all guns blazing. Remember, regardless of whether you have a stand at a B2C or B2B show, people and companies alike buy services so it is worth considering your environment while in the planning stages. Create hashtags and create a buzz.

Conference 124

Conference Trade Shows B2C Social Media 124

GEVME

JULY 23, 2019

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

Trade Shows 136

Trade Shows B2B Social Media Advertising 136

Event Geek

MAY 25, 2016

Networking is everything in today’s world--and that is especially true when it comes to the marketing industry. Though social media and the internet play an ever-increasing role in networking, the simple truth of the matter is that humans are hard-wired to form deeper, more meaningful connections in-person. Download Worksheet.

B2B 60

B2B Trade Shows Social Media Conference 60

Endless Events

SEPTEMBER 21, 2018

Plan the event well and you’ll gain the respect of everyone in the organization. eBay Open 2018 Has Some Great B2B Strategies. eBay is not just a pioneer in the field of online selling, it also helped blaze the trail for a new breed of seller events. Events are no longer just venues for networking.

Trade Shows 82

Trade Shows B2B Entertainment Travel 82

Eventscase Blog

JULY 27, 2023

Successful events are the lifeblood of a thriving marketing strategy. Whether you’re an aspiring digital marketer behind a food startup or a B2B supplier based in the aerospace industry, event branding is exactly what you need to stand out among the competition. This is exactly what top businesses today are doing.

Social Media 52

Social Media Marketing Events Trade Shows 52

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. Online fundraising Want the fundraising without the event? Here’s fifteen.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Stova

OCTOBER 26, 2023

The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. Pro Tips For big annual trade shows and conferences, facilitate pre-event networking online. Then, pump up engagement with a social media event wall. Networking is why attendees come to events.

2024 52

2024 Social Media Event Apps 2030 52

Plan Your Meetings

SEPTEMBER 3, 2018

Other examples of effectively designed event websites. RELATED STORY: 10 lessons for creating social media videos. Select the right social media channels. The goal of event marketing is to reach people where they are. And in 2018, people are on social media. Launch an email campaign.

Social Media 58

Social Media B2B Marketing Trade Shows 58

e2m.live

MAY 20, 2020

Apart from the default live Q&A and polling features, a virtual event app comes with a social wall of its own. You can set up event-specific social media walls and can select the top attendee image/images to posts on your company’s social media handles. Exhibitors are a core part of most events.

Event Apps 98

Event Apps Meetings Trade Shows Social Media 98

Meeting Tomorrow

APRIL 17, 2019

Events focused on client outreach and acquisition, especially in B2B settings, often have more tangible milestones of success. At the very least, the size of the space and event preparations will have an assumed guest count. Unfortunately, these numbers by themselves won’t tell you how successful the event itself is.

Social Media 83

Social Media Corporate Events B2B Marketing 83

Regpack

DECEMBER 22, 2017

The world of event marketing is becoming increasingly competitive, as new expos, trade shows and industry fairs are being launched every year in the name of brand exposure – and whether you’re dipping your toe in the pool or looking to take your established event to the next level, you’ve come to the right place.

Event Marketing 20

Event Marketing Marketing Retail Social Media 20

NVOLV

MAY 2, 2018

However, one thing is for sure that each individual present at your event has a unique journey to the final sale. According to Statista , only 14% of B2B marketers’ budgets are being allocated for in-person trade shows in 2015. Insights from Social Media.

Social Media 49

Social Media Event Apps 2015 Trade Shows 49

Marketo Events

OCTOBER 5, 2017

Have you ever spent months designing and building your booth to showcase your incredible products and wow the trade show crowds? The event did not produce the return on investment (ROI) you had anticipated. Use your inside sales people or a B2B telemarketing service to follow up on the phone. Plot Your Follow-Up Tactics.

Marketing 167

Marketing B2B Trade Shows Social Media 167

Hubilo Blog

MAY 21, 2019

93% of consumers claimed that live events had a greater influence on them as compared to Televisions commercials and the likes. . Even though social media and other technologically advanced marketing platforms continue to influence the advertising industry, keep in mind that there’s no substitute for person-to-person exchange in marketing.

Trade Shows 45

Trade Shows Food and Beverage B2B Banking 45

Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort.

B2B 52

B2B B2C Trade Shows 2023 52

Nunify

DECEMBER 10, 2022

Event sponsorship is when an organization or an individual offers assistance to an event in exchange of something invaluable. You can get sponsors for any kind of event — hybrid, in-person, or virtual. A sponsor can be a brand, non-profit, agency, or individuals such as social media influencers. Prize sponsors.

Sponsorships 52

Sponsorships 2023 Social Media Food and Beverage 52

Bizzabo

OCTOBER 17, 2018

Many event promotion strategies like digital ads can be very effective, but can also take a serious bite into your budge. On the other hand, many event marketers are employing innovative promotion ideas that are able to squeeze more juice out of marketing efforts with less cost. Source: B2B Marketing Exchange.

Social Media 70

Social Media Marketing Event Marketing Events 70

Eventory

DECEMBER 20, 2018

At the very end of the year, every marketing manager takes a closer look at what the upcoming 12 months will bring. 2019 will offer lots of events of all kinds but it will be especially rich in advertising conferences and marketing related events. 9 B2B Marketing Exchange. 19 Social Media Marketing World.

Advertising 77

Advertising 2019 Conference Social Media 77

Certain

JUNE 21, 2017

One of the key takeaways from early June’s Internet Retailer Conference & Exhibition is that B2B e-commerce is on the rise. Business-to-consumer (B2C) e-commerce is well-established, but business-to-business (B2B) e-commerce has taken longer to gain a foothold. trillion — twice the size of the US B2C e-commerce market.

B2C 29

B2C B2B Retail Apparel 29

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Marketo Events

OCTOBER 5, 2017

Have you ever spent months designing and building your booth to showcase your incredible products and wow the trade show crowds? The event did not produce the return on investment (ROI) you had anticipated. Use your inside sales people or a B2B telemarketing service to follow up on the phone. Plot Your Follow-Up Tactics.

Marketing 60

Marketing B2B Trade Shows Social Media 60

Eventmobi

MARCH 6, 2024

The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event.

2024 195

2024 Event Management Management Trade Shows 195

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Socio Events

SEPTEMBER 1, 2022

But when the big day comes, nobody shows up. A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. To simplify the process, here’s what you need to know about marketing and event promotion.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

SpotMe Blog

SEPTEMBER 1, 2022

An example of augmented reality at events is creating an interactive venue map that attendees can use to explore a venue. Event planning terms: B. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. Event planning terms: D.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Bizzabo

NOVEMBER 29, 2018

What is a sales acceleration event? Sales acceleration events are any planned experience that involves prospects, customers, and vendors. They’re a common event type in most B2B event marketing strategies. Sales acceleration events are one part of a multi-touch event marketing plan.

Event Ideas 48

Event Ideas Speakers Events Conference 48

Nunify

NOVEMBER 3, 2021

Event marketing is the latest social media and online marketing tool which is making quite a buzz in the corporate world. A report by Forrester suggests that 35% of US-based B2B marketing decision makers rank event marketing as one of the top four most effective tools for generating demand.

Event Marketing 52

Event Marketing Marketing Social Media Trade Shows 52

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

SpotMe Blog

MAY 4, 2021

While there are a variety of virtual events, virtual conferences include many elements of traditional conferences, and sometimes other types of virtual events. In addition to conferences, other virtual event types include: Webinars. Trade shows. Work together on social media content and promotions.

2021 130

2021 Conference Social Media Healthcare 130

Bizzabo

JULY 5, 2019

Looking for ways to optimize your marketing funnel? Check out how events can play a leading role in your conversion strategy. As B2B sales cycles grow longer and less linear, marketing and sales teams are working more in tandem generating awareness, educating, and forging relationships that move prospects into customers.

Marketing 68

Marketing Trade Shows B2B Sponsorships 68