Stova

APRIL 20, 2023

This article highlights seven ways to create immersive mobile event and conference app experiences that level-up attendee engagement, networking, learning, and event ROI. What are mobile apps for events and conferences? With apps in hand, attendees can provide feedback as soon as a session ends.

Event Apps 52

Event Apps Conference B2B Technology 52

Event Geek

APRIL 4, 2016

Social media has the potential to dramatically improve your events, whether they are b2c or b2b. Whether you are a host, organizer, sponsor or attendee, you can use social media to help reach your event goals and build your community. What's your event ROI? Download Worksheet.

Social Media 60

Social Media B2B B2C Advertising 60

Social Tables

SEPTEMBER 14, 2021

Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight. A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. Why does event engagement matter?

Social Media 176

Social Media B2B Tech Marketing 176

Event Industry News

APRIL 28, 2021

In this feature we’re looking at how the wants from event apps have evolved through lockdown, the post-pandemic answers they can provide for organisers and for audiences, how hybrid will call the shots and what it expects in return. Apps for events highlights the hooks in that journey. Click here to read more.

Event Apps 57

Event Apps Social Media 2021 Events 57

SpotMe Blog

JUNE 30, 2023

Here are the most common reasons for which people don’t come to your events: Lack of awareness : If potential attendees don’t know about your event, they can’t come. Use social media, email marketing, and promotional partnerships to spread the word. Create an easy-to-use event website and registration page.

Social Media 130

Social Media Speakers Event Apps Events 130

Stova

MAY 11, 2023

This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Common marketing goals include building brand awareness, generating leads, closing sales, and entering new markets. That’s why many companies also leverage this marketing channel to launch new products.

Trade Shows 52

Trade Shows Marketing Social Media B2B 52

Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing.

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108

Eventbase

MAY 2, 2019

Events are a surefire way to build awareness and credibility for brands in almost every industry. For B2B organizations, live events are also among the top three sources of leads alongside search and email. When the photo is shared, you need the online audience to know that it’s your brand behind the experience.

Social Media 40

Social Media 2019 Trade Shows B2B 40

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Eventscase Blog

FEBRUARY 8, 2024

It also facilitates the implementation of targeted marketing strategies, such as audience segmentation and personalised email campaigns, thus optimising the reach and effectiveness of event promotion. Choosing the Right Platform Choosing a ticketing platform is crucial to sell event tickets online.

Social Media 52

Social Media Advertising B2C Sustainability 52

SpotMe Blog

JUNE 13, 2023

With 10 out of the 20 leading life science companies in our customer database, we’ve worked with 80+ pharma event management companies. And many of them use our fully compliant life science event platform and mobile event app to help pharma companies manage engaging HCP events.

Event Management 130

Event Management 2023 Management Healthcare 130

Eventmobi

JUNE 16, 2023

Start by building an event budget around ROI, setting goals for the amount of revenue you want to drive per dollar spent, and finding opportunities to drive revenue without spending anything at all. You don’t have to rely on traditional marketing tactics anymore. Online fundraising Want the fundraising without the event?

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Bizzabo

JUNE 4, 2021

In this post we’ll take a look at how technology can help you drive success at every stage of the event lifecycle: before, during and after events. Your event strategy , like any marketing campaign, is cyclical. The event lifecycle is built on a straightforward premise: build, measure, learn and build again.

Tech 110

Tech Event Apps Event Management Social Media 110

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Media coverage.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. Hybrid event platform.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. How to promote an event on Facebook: The complete guide. Run Facebook Event Ads.

Social Media 88

Social Media Speakers Marketing Advertising 88

Eventmobi

AUGUST 13, 2021

Combine the best event technology with a solid community management strategy, and you have the winning formula. For decades, attendee attrition has been an issue for B2B event organizers, and it’s a costly problem. Event technology can be the answer to year-round engagement, even for in-person events.

Event Technology 195

Event Technology Technology Event Apps B2B 195

Stova

OCTOBER 26, 2023

Start early: Amplify in-person with virtual networking events. With in-person conferences back in full force, demand for full-day online business events is down. The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. Event analytics is like Netflix.

2024 52

2024 Social Media Event Apps 2030 52

Eventmobi

JUNE 13, 2019

Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. Co-host the event.

2019 150

2019 Food and Beverage B2B Social Media 150

SpotMe Blog

JULY 21, 2023

The 12 Best Event Registration Software Event registration software helps organizers handle event registrations, payments, and management in one place. The best options are all-in-one solutions that provide the features you need for seamless event organization. #1 But SpotMe doesn’t stop at event registration software.

2023 130

2023 B2B Events Management 130

Hubilo Blog

MARCH 7, 2020

Helen’s marketing and events career span of over 20 years. She is passionate about events and values the power of live events and cares about how event makers create and deliver. Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and event marketing strategy.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Marketo Events

FEBRUARY 16, 2018

Over the last decade, marketers’ opinions of events have gone up and down. To some, events can be a monumental waste of money. They bring your best customers together and attract a wider audience from your target market. It’s what happens at the event that matters. It’s what happens at the event that matters.

Social Media 167

Social Media Marketing 2014 Speakers 167

Eventscase Blog

JULY 27, 2023

Successful events are the lifeblood of a thriving marketing strategy. Whether you’re an aspiring digital marketer behind a food startup or a B2B supplier based in the aerospace industry, event branding is exactly what you need to stand out among the competition. Marketing an event isn’t a piece of cake.

Social Media 52

Social Media Marketing Events Trade Shows 52

Attendify

APRIL 26, 2018

Mobile event apps are no longer an optional afterthought— they’re a necessity. According to our 2018 Industry Research Report, 63% of event planners use mobile event apps, and a whopping 72% of those planners use the insights gathered from their apps to improve their future events. Get Creative.

Event Apps 30

Event Apps Social Media Speakers B2B 30

Eventmobi

SEPTEMBER 21, 2023

Have you ever felt overloaded by colorful ads, marketing emails, notifications, and promotional posts? Modern marketing can feel impersonal and unconvincing when it all blurs together. If you’re wondering how to get into experiential marketing, read on to understand the benefits of this strategy and examples of it at play.

Marketing 195

Marketing B2C Ecommerce Social Media 195

NVOLV

MAY 2, 2018

However, one thing is for sure that each individual present at your event has a unique journey to the final sale. According to Statista , only 14% of B2B marketers’ budgets are being allocated for in-person trade shows in 2015. Many event organizers and marketers mostly focus on data captured before and after the event.

Social Media 49

Social Media Event Apps 2015 Trade Shows 49

Bizzabo

FEBRUARY 1, 2021

And while event engagement is clearly an important metric to keep track of within your larger event strategy , it can be hard to define, let alone measure. Use this guide on audience engagement to create your enterprise event marketing strategy that propels your events from good to great. Content Is King.

2021 76

2021 Social Media Event Apps Speakers 76

Eventbase

JUNE 27, 2019

Experiential marketing. Now we’ve seen what SXSW 2019 had to offer – including the unforgettable Bleed for the Throne – and it’s clear that creating great event experiences will continue to dominate the conversation for some time to come. But is experiential marketing a worthy investment for your event? We think so.

Marketing 40

Marketing Sponsorships 2019 Event Apps 40

e2m.live

FEBRUARY 3, 2020

e2m.live has been selected by the organisers as the official event app of APAC MedTech Forum for 3 years (2017, 2018, 2019) consecutively. APAC MedTech Forum 2019 was the biggest of all these events, with more than 1000 delegates across 31 countries assembled at the event. A Need for Interactivity.

Conference 40

Conference B2B Social Media 2019 40

SpotMe Blog

JULY 1, 2021

What takes a B2B event to next-level greatness? While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives.

B2B 147

B2B Event Marketing Marketing Social Media 147

Marketo Events

FEBRUARY 16, 2018

Over the last decade, marketers’ opinions of events have gone up and down. To some, events can be a monumental waste of money. They bring your best customers together and attract a wider audience from your target market. It’s what happens at the event that matters. It’s what happens at the event that matters.

Social Media 60

Social Media Marketing 2014 Speakers 60

Bizzabo

SEPTEMBER 28, 2018

Getting to sold-out event is no small task. In this guide you’ll learn partnerships, different marketing channels and key strategies can help sell registrations and selling tickets fast. Event organizers have a lot of responsibility. Event tickets are the lifeblood of your strategy. Do you need an event app?

B2B 74

B2B Social Media Marketing Event Marketing 74

Socio Events

OCTOBER 13, 2022

In-kind sponsor: An in-kind sponsor provides goods and services and other important resources to the event, including catering, venue space, prizes, and event technology. Promotional partner: Promotional sponsors are big-name influencers who attach their name to your event. Finding the right sponsor for your event.

Sponsorships 52

Sponsorships Social Media 2028 2022 52

Endless Events

FEBRUARY 23, 2018

This means that branded events need to keep pace if they want to attract an audience. Because of this, your next experiential marketing event needs to make use of new interactive technologies such as VR and live streaming. You also need the crowd that goes with it, aka social media, and the online influencers who lead them.

Tech 93

Tech Event Tech Venues Events 93

Stova

APRIL 25, 2024

It’s no secret that some marketers believe that email marketing has lost its effectiveness. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent. What is Email Marketing? Email marketing is simply using emails to market what you sell.

Marketing 105

Marketing Social Media Events Event Marketing 105

Bizzabo

AUGUST 16, 2019

Cisco is also a leader in the events space. The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. In this article, we'll look at 12 of them and analyze the corporate event management tactics that make them so successful. The event's content is totally up to you.

Social Media 48

Social Media Telecommunications Technology 2019 48

Bizzabo

JULY 13, 2018

Your event management software should make it easy to implement such an online platform. Whether it is through an app or an online community, this tip is sure to facilitate networking at your next event. Pro tip : If you are using an app, make sure that event app adoption is at the forefront of your event strategy!

Social Media 60

Social Media Speakers Fashion Event Apps 60