Event Marketer

JANUARY 23, 2023

SXM Media was created in the middle of the pandemic, so we needed an opportunity or a forum to bring it to life,” says Clark Chaine, vp of b-to-b and trade marketing at SXM Media. “[ Pass the Mic ] is a powerful platform for women leaders and cmos to participate in and to engage our advertisers and clients.

2023 81

2023 Advertising 2022 Marketing 81

Prestige Events Magazine

FEBRUARY 21, 2024

Having delivered the lighting, audio and video solutions for the inaugural event in 2023, leading audio-visual production supplier SFL – a d&b solutions company, were once again appointed by organisers SBD. The live event which was viewed by a 2000 in-person audience, was also streamed out via YouTube.

2023 59

2023 Management Events 59

Prestige Events Magazine

MARCH 18, 2024

30 Euston Square and Searcys partnership with Hotel School has already created one full time role at the venue and four at a wider venue portfolio. All dishes served at the event scored ‘A’ or ‘B’ using Nutritics Foodprint. Photography: www.themakers.co.uk

Sustainability 105

Sustainability Food and Beverage Hospitality Hotels 105

Prestige Events Magazine

APRIL 10, 2024

Greengage Solutions has responded to client demand by establishing a strategic partnership with Responsible Futures to help businesses achieve their sustainability and social responsibility ambitions, especially in the travel and meetings space.

Consulting 45

Consulting Sustainability Travel Management 45

Smart Meetings

MARCH 27, 2024

Healthy meeting strategies demonstrated included gifting, content, team building and F&B operations. A partnership with Fill It Forward water bottles ensured that every time attendees refilled at infused water stations, they could scan the code on the bottle and contribute to a worthy cause while saving CO2 emissions.

Sports 98

Sports Hospitality Meetings Travel 98

Smart Meetings

OCTOBER 30, 2023

She also credited the Las Vegas IMEX event for invigorating the industry, “It’s great to be able to feed off that energy of the crowds at these events, and to grow and strengthen the partnerships now that we’re back.” On the one hand, Squeglia stated that F&B would be less expensive for the on-site choice.

Insurance 98

Insurance Financial 2024 Meetings 98

Smart Meetings

FEBRUARY 16, 2024

Her fresh perspective and expertise will help ConferenceDirect to strategically support and acquire strategic accounts and partnerships. He has extensive experience in numerous hospitality roles, including as human resources director, accommodations director, F&B director and hotel manager.

2007 105

2007 Tourism Hospitality Hotels 105

Event Marketer

MARCH 18, 2024

To celebrate an exclusive partnership with the resort as its official 2024 SPF Partner, Kiehl’s popped up a two-day activation designed to get its skincare products into the hands of adventure-seekers by blending “extreme sports and extreme skincare innovation.” Consumers could drop by for product sampling and education.

2024 87

2024 Apparel Insurance Retail 87

Event Marketer

SEPTEMBER 22, 2023

The sold-out b-to-b event marketing staple upped the ante for this year, boasting an additional 3,000 attendees, nearly double the number of educational sessions, a festival-style format, surprise-and-delight “drops” enabled by app push notifications, accessibility features, and much more. “We Agency : Agency EA.

2023 87

2023 Tech Education 2024 87

Eventmobi

JULY 26, 2020

EventMobi’s new partnership with Kudo means you can easily and affordably host multilingual online meetings and conferences right inside the EventMobi Virtual Space. Simultaneous interpreters have an A language and a B language – the A language is what they interpret to, and B is what they interpret from.

Speakers 343

Speakers Technology Events Conference 343

Exhibitor Magazine

FEBRUARY 28, 2022

DALLAS, TX  Freeman, the global leader in events, announced today a strategic partnership with Hubilo, a leading global virtual events platform, to b.

Events 72

Events 72

Event Marketer

JANUARY 15, 2024

9 that will mimic standard b-to-b conferences and feature announcements about product launches and innovations rolling out over the next year. TACO BELL IS COOKING UP A PRE-SUPER BOWL ‘CONFERENCE’ You never know what Taco Bell will pull from its experiential marketing playbook next. Case in point: A pre-Super Bowl event on Feb.

Food and Beverage 110

Food and Beverage 2024 Social Media 2016 110

Prestige Events Magazine

MAY 25, 2023

Having also become a certified B Corporation (B Corp) earlier this year, the isla membership further adds to WL’s growing portfolio of socially and environmentally conscious partnerships and certifications.

Sustainability 52

Sustainability Management Venues Events 52

Event Marketer

DECEMBER 21, 2023

This year, the pair celebrated the holidays and cemented their partnership with the release of Blend No. PINTEREST Following a Holiday Showhouse campaign produced in partnership with Anthropologie (check out the full case study here), Pinterest again leaned into its user search stats. 30 and Dec.

Apparel 105

Apparel Sustainability 2024 Fashion 105

Event Marketer

JULY 31, 2023

A powerhouse brand collab As far as brand partnerships go, Snapchat’s collaboration with Disney at this year’s festival was one for the books. The items not only helped attendees beat the heat, but turned them into walking billboards as they donned the merchandise across the event. who ended up inspiring the experience design.

2023 80

2023 2008 Advertising Travel 80

Event Marketer

OCTOBER 30, 2023

In partnership with the parade’s organizers, Friends of the First Run—the fundraising group that manages the Tompkins Square Park Dog Run community canine park—Get Joy helped deliver the biggest dog parade in NYC history. Get Joy’s VW van led the Tompkins Square Halloween Dog Parade procession down Avenue B.

Retail 103

Retail Social Media Financial Marketing 103

Event Marketer

AUGUST 21, 2023

tour that included a showing, it was time for a dazzling technicolor afterparty presented in partnership with Mattel and a handful of partner brands. It was a matter of being able to use pink, but being able to have different tones and use of the same colors where it made sense—so it was pink at its finest.”

Trade Shows 88

Trade Shows Travel Hotels Marketing 88

Smart Meetings

AUGUST 25, 2023

Based on my 20 years of experience working in the events world, here are a few things we need from planners at the beginning of a partnership to enable trust, honesty and open communication for a fruitful and successful event. Faythe VanPelt Faythe VanPelt is JW Marriott Nashville ’s director of event management.

Venues 98

Venues Meetings Food and Beverage Government 98

Smart Meetings

OCTOBER 18, 2023

What that means from my point of view is having the right level of partnerships with your suppliers to make sure you’re able to provide the right conditions for an event that complies to the needs of the client, I think that’s critical. Partnerships are critical.” First : “It’s still a seller’s market,” he said.

2024 98

2024 2023 Social Media Meetings 98

Smart Meetings

MARCH 20, 2024

The sticky details and specific wording make for important safeguards for planners as well as suppliers in ensuring everyone gets what they want out of the partnership. Smart Meetings sat down with Darryl B.

Contracts 98

Contracts 2024 Negotiating Food and Beverage 98

Prestige Events Magazine

MAY 9, 2022

The announcement follows swiftly after Exclusive Collection’s certification as B Corp and forms part of their wider commitment to pursuing purpose, in the form of both social and environmental goals, as well as economic growth. Ridgeview is also currently going through the rigorous process to achieve B Corp status.

Sustainability 52

Sustainability Hotels 2019 Management 52

Smart Meetings

FEBRUARY 11, 2022

Read More : Essential F&B: 2022 Catering Trends. South of Fort Lauderdale, AC Hotel Miami Dadeland is offering a robot food delivery service, in partnership with Cartken and FanFood. The post Automation in F&B Inches Closer to Dominance appeared first on Smart Meetings.

2022 98

2022 Hospitality Hotels 2018 98

Event Marketer

NOVEMBER 1, 2021

Themed placemats and customized F&B were inspired by the series and its characters. In partnership with events platform Black Restaurant Week and dating app BLK, the “Love Life” Date Night activations took place Oct. Whether out on the town, or cozy at home, HBO Max believes in date night. 26-29 for the Oct.

Social Media 94

Social Media Fashion Sports 2019 94

Event Marketer

DECEMBER 15, 2023

At Vision Expo West in September, eyewear brand Zenni presented its partnership with the Asian Art Museum through beautiful and thoughtful giveaways, including blue light-blocking glasses, a laser to show how the protection works, a pouch, cleaning cloths, a beauty bag and rulers for measuring the pupillary distance for finding the perfect fit.

2023 89

2023 Trade Shows Retail Automotive 89

Skiddle

JUNE 16, 2023

It’s a testament to our Business Development Team, who worked tirelessly to secure this partnership, showing their eye for finding exciting and new event styles. If you’re in the D&B world, you’ll know all about Nathan X and Unorthodox. The event in mind? Unorthodox. Click here to check it out.

2005 52

2005 Tech Technology Events 52

Event Marketer

MAY 24, 2023

Like many of the industry’s mega b-to-b shows, IBM Think is evolving to reflect the current business environment—one that is driven by speed and personalization. TAKE A TOUR OF IBM THINK 2023: Keys to Successful and Long-term Client/Agency Partnerships: Fiona Bruder, President, George P.

2023 82

2023 Conference Trade Shows Technology 82

Prestige Events Magazine

FEBRUARY 23, 2024

Three looks were also crafted from reworked denim supplied by Levi’s in a special partnership between Levi’s and Ahluwalia. Central Hall Westminster also provided ample dressing space for models and crew on level 1 of the historic building.

Fashion 59

Fashion 2024 Venues Events 59

Event Marketer

FEBRUARY 13, 2023

But other brands are jumping on board to cater to sober-curious attendees, too, whether on their own or through partnerships with alcohol-free event platforms like Absence of Proof and Zero Proofed. Photo credit: Sansho Scott/BFA.com HEINEKEN A fresh take on F&B Heineken 0.0, So, ready to skip the hangover? Agency: Manifold.

Food and Beverage 118

Food and Beverage Sponsorships Events Consulting 118

Event Marketer

OCTOBER 11, 2023

Top eyewear brands from around the world consistently level up activations at VEW, adding a touch of celebration and play to a b-to-b event, and letting their style shine. The worlds of artistry and beauty have long been intertwined but in the past couple of years, art museums and brand collabs have been reaching new heights.

2023 87

2023 Trade Shows Fashion Insurance 87

Event Marketer

DECEMBER 11, 2023

Bud also forged partnerships with NBC, Big10 Network and Peacock, which offered viewers a live look at Bud Light Backyard tailgates during gameday broadcasts. Another Bud Light sponsorship that made headlines was the “World’s Largest Tailgate” hosted in partnership with the Kansas City Chiefs. Oh, and it was a hybrid tailgate.

Sports 108

Sports Sponsorships Wireless 2023 108

Event Marketer

NOVEMBER 22, 2022

Hubshman says one of the activations he’s looking forward to seeing come to life is Norwegian Cruise Line’s virtual reality lounge, which replaced the original location for F&B at SCOPE because the concept was too good to pass up. It’s not about making them pay tons of dollars.

2022 79

2022 Sponsorships Fashion 2021 79

Event Marketer

OCTOBER 31, 2023

We take so much pride in the partnership and the close working relationship that we have with the USTA in order to continue to push the envelope every year and to reimagine our experience on-site for the breadth of all the fans who are attending the US Open, but then specifically our Chase customers.”

Sponsorships 100

Sponsorships Food and Beverage 2023 Sports 100

Event Marketer

FEBRUARY 19, 2024

Industry DEI&B efforts are losing ground, with the report revealing that “real-time diversity for 88 client-side marketer member companies declined modestly” last year.

Sponsorships 94

Sponsorships Wireless 2024 Advertising 94

Prestige Events Magazine

DECEMBER 6, 2021

Under the Bridge chose d&b audiotechnik as their preferred loudspeaker manufacturer and according to Liam: “due to its world class reputation for quality and reliability and consequently proving to be very rider friendly. Amplification was provided using 10D, 30D and d&b’s new and extremely energy efficient 40D.

Fashion 52

Fashion Venues Sustainability Corporate Events 52

Event Marketer

JANUARY 16, 2023

Culinary forecasts from the National Restaurant Association and McCormick are fresh out of the oven and chock-full of trends that could add some sizzle to event F&B in the year ahead. More Culinary Strategies: Plant-based JUST Egg Invites Consumers to Taste the Future of Food at Music Festivals. The Secret Sauce for These CPG Brands?

2023 83

2023 Food and Beverage Sustainability Event Marketing 83

Event Marketer

JANUARY 31, 2024

As was a partnership with the L.A. The space was transformed into an “Out of My Mind”-themed affair featuring curated f&b, a branded photo op and a dj set by William Lifestyle, among touchpoints. Festivalgoers in attendance included cast members and producers, Disney executives and other VIPs.

2024 114

2024 Marketing Entertainment Apparel 114

Event Industry News

FEBRUARY 21, 2020

EventCity has announced an exciting new partnership with multi-award-winning social enterprise, Foodinate, working hand in hand to help fight food poverty and homelessness in the Manchester community. The largest, conference, exhibition and multi-purpose venue in the North will join Foodinate in its ‘meal for meal’ concept.

Healthcare 83

Healthcare 2016 Venues Corporate Events 83