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Live from SXSW 2024: Six Brands Catalyzing Connections in Austin

Event Marketer

The 38 th edition of the SXSW Conference and Festivals in Austin is officially underway, providing nine jam-packed days (March 8-16) of sessions, music and comedy showcases, film and tv screenings, exhibitions, tech competitions, awards ceremonies—oh yeah, and killer experiential marketing activations. And stay tuned for more coverage.)

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Photo Tour: Sponsor Activations from the F1 U.S. Grand Prix in Austin

Event Marketer

Drivers weren’t the only ones getting motorsports fans revved up in Austin at the Formula 1 Lenovo U.S. The first-ever Rev Country Austin, co-hosted with Thuzio, entailed a performance by country duo Locash and more activations from Casamigos and BODYARMOR. Grand Prix in Austin appeared first on Event Marketer.

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Brands Celebrate the In-Person Return of SXSW with a Flurry of Experiential Activity

Event Marketer

The organizers and sponsors behind the South by Southwest (SXSW) conference and festivals have been “keeping Austin weird” since the annual event was established in 1987. In addition to taking place as usual in downtown Austin, a virtual edition of SXSW 2022 was offered to expand the globally-recognized event’s reach. DR. MARTENS.

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10 Visionary Event Roadshow Examples

Bizzabo

A roadshow event series that also hosts gatherings in, say, Austin, Texas, and Boston, Massachusetts gives these folks much more viable opportunities to attend. For example, a tech company may decide to make one of their roadshow stops San Francisco, CA, even if they don't do much business in that region. Make Use of Event Sponsorship.

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2019 Event Trends That Will Change the Path of Events

Endless Events

Using Wearable Tech Wisely. If you are considering adding workshops to your events, keep in mind to choose the appropriate venue that allows people to move freely to facilitate interaction. Of course, the venue itself can make or break a bleisure event. Using Wearable Tech Wisely. Enhancing Event Cybersecurity.

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How to Optimize Your Marketing Funnel with Events

Bizzabo

Thankfully, when 84% of tech leaders agree that live events are critical to their success, we know events can help solve conversion blocks. At this point, you’re focused on attracting the right people to the right event venue, promoting your event brand , and providing valuable content. Event Sponsorships. VIP Events.

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12 Imaginative Events from Cisco

Bizzabo

TechWiseTV is another way that Cisco reaches its audience on the regular, without having to deal with typical event planning details like finding a venue and hiring a set up/tear down crew. Cisco webinars happen frequently and cover a wide range of tech topics such as digital network architecture, APIs, and data center analytics.