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Leading Through the Pandemic: Generosity + Empathy = Future Brand

Velvet Chainsaw

Don’t underestimate the value of affiliation and act in good faith to sustain long-term relationships. Look for opportunities to partner with the organizations you may normally view as your greatest competitors. Program Build. Provide the value your members need now without trying to profit. Unlikely Allies.

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Structuring Association Sponsorship Programs to Win

Eventmobi

Bruce Rosenthal, founder of the Partnership Professional Network, explains what you need to know now about structuring association sponsorship programs to win. Companies have also partnered with trade publications and for-profit webinar and expo producers. How can we alter these challenges to create successful sponsorship programs?

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Membership Directory: Why Your Organization Needs One & How to Create One

Eventmobi

Helping members grow their business For professionals and businesses, being part of a member directory can widen their network and lead to new opportunities—whether it’s obtaining a business partner or getting new customers. It’s exclusive to its members and affiliates. One important note to keep in mind: privacy concerns.

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Smart Moves in Washington, D.C., Louisville and More

Smart Meetings

She is known for her skill in strategic collaboration with destination affiliates to deliver innovative and effective group programming to offer outstanding meetings and incentives. She has successfully led a strong team that manages nearly 1,000 members and 30 sponsors and strategic partners.

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Powerful Referral Marketing Strategies for Events

Eventtia

Launch an Affiliate Program. Get help from other people or affiliates to promote your event. In exchange, affiliates will receive a commission for every successful ticket sale. But, if you want to stand out from typical affiliate programs, offer irresistible deals on top of monetary commissions. Conclusion.

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Interviews with Planners - Shelby Olivier

Eventinterface

Shelby Olivier is a Program Manager for Red Velvet Events, a Global DMC Partner in Austin, TX. She became a Program Manager after completing a summer internship program with Red Velvet Events, a Global DMC Partner. Program Manager. What is the best advice you have ever received as a planner?

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Loyalty Points and the Death of Independent Hotels

Smart Meetings

“In 1960, 50% percent of all hotels in the United States were independent,” according to Jeff Low, CEO of Stash Hotel Rewards , a loyalty program for independent hotels. And of the hotels currently in the pipeline of development, 90% of them are chain affiliated.” Currently, we have partners in the U.S., TripAdvisor rating. “Our

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