Eventscase Blog

FEBRUARY 22, 2023

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. The facility to connect with large numbers of people and the “viral” component of some marketing strategies still make social media a very powerful tool to market your events.

Marketing 59

Marketing Social Media 2027 2023 59

Eventmobi

JUNE 16, 2023

Start by building an event budget around ROI, setting goals for the amount of revenue you want to drive per dollar spent, and finding opportunities to drive revenue without spending anything at all. You don’t have to rely on traditional marketing tactics anymore. Here’s fifteen. Need to land new sponsors?

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Sponsorships Financial Social Media Conference 195

Eventscase Blog

FEBRUARY 8, 2024

It also facilitates the implementation of targeted marketing strategies, such as audience segmentation and personalised email campaigns, thus optimising the reach and effectiveness of event promotion. Choosing the Right Platform Choosing a ticketing platform is crucial to sell event tickets online.

Social Media 52

Social Media Advertising B2C Sustainability 52

Attendease

MAY 1, 2019

Before you can figure out where to make eco-conscious swaps, it’s important to understand the types of waste events produce. A mobile event app or electronic files can communicate much of the same information without the need for paper. Integrate reminders into your event app. Image Source ). Image Source ).

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Sustainability Transportation Education Event Apps 285

Eventscase Blog

NOVEMBER 13, 2023

Virtual events can be deployed quickly with a significant cost reduction. Popular uses of virtual events include webinars, live streams, virtual trade shows, online classes, online tours and company events. All while using technology specifically designed to replicate the event experience online.

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Eventmobi

FEBRUARY 3, 2022

However, determining what financial success means for your event depends on the type of event and objectives. For example, a leadership summit is often a loss leader, association events are usually events that break-even, and trade-shows are often the best opportunity to yield a profit. Event Surveys.

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Food and Beverage Financial Sponsorships Technology 370

Eventscase Blog

JANUARY 10, 2024

Additionally, organisations can prioritise accessibility by providing accommodations for individuals with disabilities, ensuring that events are inclusive for all participants. Furthermore, organisations can practise ethical marketing and advertising by promoting events accurately and transparently.

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Meetings Sustainability Advertising Event Planning 59

Eventbase

JANUARY 30, 2020

Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. According to Forrester, 45 percent of global B2B technology decision-makers rely on conferences and trade shows to make technology decisions. The event app is a great place to start.

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Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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Event Marketing Marketing Social Media Consulting 195

Cvent: Event Marketing

AUGUST 9, 2019

From keynotes to breakouts, a mobile event app that enables content-sharing is critical to your event success. Before, during, and after your events, your attendees are giving you valuable information…are you listening? Event Engagement. You’ve decided on the venue, the theme, the name of your event, etc.

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Event Management Management Trade Shows Event Apps 37

Converve

APRIL 22, 2016

Event managers can tell you a thing or two about it: Your trade show, congress or event has a great audience, superb location, pristine program, spectacular keynotes – there should be some money to be made from sponsorship income, right? Take a trade show, for example. There is no one-size-fits-all.

Sponsorships 40

Sponsorships Trade Shows Advertising Automotive 40

Converve

APRIL 22, 2016

Event managers can tell you a thing or two about it: Your trade show, congress or event has a great audience, superb location, pristine program, spectacular keynotes – there should be some money to be made from sponsorship income, right? Take a trade show, for example. There is no one-size-fits-all.

Sponsorships 40

Sponsorships Trade Shows Advertising Automotive 40

Eventscase Blog

JULY 27, 2023

Successful events are the lifeblood of a thriving marketing strategy. Whether you’re an aspiring digital marketer behind a food startup or a B2B supplier based in the aerospace industry, event branding is exactly what you need to stand out among the competition. Marketing an event isn’t a piece of cake.

Social Media 52

Social Media Marketing Events Trade Shows 52

Expo Logic

DECEMBER 27, 2019

Due to the ways that lead retrieval can help a business expand and connect with new clients or customers, the most successful companies know to invest in successful lead retrieval platforms and apps. From that interest, your company's sales or marketing team will follow up by contacting the leads to make a sale or accomplish a goal.

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Hubilo Blog

SEPTEMBER 4, 2019

Although in the current era of experiential marketing, organizers have high expectations regarding attendance. . And if that expectation isn’t met, they feel low while organizing some other event. To avoid this situation, a bit of pre-planning, creative thinking & amazing marketing skills are required. Pre-event practices.

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Event Apps Tech Trade Shows Banking 40

Hubilo Blog

DECEMBER 7, 2018

Introduction to a Mobile Event App. Event planners are definitely abreast with the trend, stepping into the world of smart solutions themselves with a handy tool called a mobile event app. The most used technologies by event planners are photobooths (45%), event apps (44%) and live streaming tools (44%).

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Event Apps Social Media Tech Trade Shows 85

Regpack

MARCH 7, 2018

Research by XING Events shows that over three-quarters of event managers reported a significant improvement in pre-event planning due to digital solutions. The area which was improved dramatically was event marketing and pre-event organizations. Mobile Event Apps. Project Mapping.

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Event Planning Advertising Trade Shows Event Apps 20

Socio Events

OCTOBER 7, 2022

Every event planner knows that over the course of the long, winding lifecycle of an event there’s an almost indescribable amount of work that needs to be done. From event marketing and promotion to logistics and production, there are a lot of moving parts that need managing. In-app promotion.

Sponsorships 52

Sponsorships 2022 Financial Social Media 52

Bizzabo

AUGUST 10, 2018

Planning on attending an upcoming trade show? We’ve come up with a eight-step checklist ensuring you are fully prepared before attending your next trade show. The trade show has withstood the test of time as an effective marketing tactic. But, trade shows require extensive preparation.

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Trade Shows Social Media Event Apps Advertising 54

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? It isn’t about you.

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Socio Events

SEPTEMBER 1, 2022

However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. To simplify the process, here’s what you need to know about marketing and event promotion.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Eventmobi

MAY 17, 2023

Do you have a stage that’s all about marketing nonprofit events? Make sure a nonprofit advertising agency has the chance to sponsor that stage! Give sponsors the VIP treatment Sponsors that invest at higher levels can have unique perks, such as dedicated speaking time to event attendees and access to VIP areas of the event.

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Sponsorships 2023 Social Media Contracts 195

GEVME

FEBRUARY 18, 2021

While hosting a hybrid event will not have the hassle of having several crew members running around ensuring that everything is in place, it sure does have a crew working behind the scenes making sure that everything at the event is working fine. Below, we will discuss all that we need to know to host a successful hybrid event.

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Speakers Food and Beverage Travel Social Media 156

GEVME

FEBRUARY 1, 2021

While hosting a hybrid event will not have the hassle of having several crew members running around ensuring that everything is in place, it sure does have a crew working behind the scenes making sure that everything at the event is working fine. Below, we will discuss all that we need to know to host a successful hybrid event.

Speakers 156

Speakers Food and Beverage Travel Social Media 156

GEVME

FEBRUARY 1, 2021

While hosting a hybrid event will not have the hassle of having several crew members running around ensuring that everything is in place, it sure does have a crew working behind the scenes making sure that everything at the event is working fine. Below, we will discuss all that we need to know to host a successful hybrid event.

Speakers 156

Speakers Food and Beverage Travel Social Media 156

Planning Pod

JULY 25, 2019

Summary: Learn about what event management software tools to look for. Evaluate features and read reviews of the top event planning apps. What is event management software? Event project management – For managing budgets, calendars, tasks/to-do’s, schedules/timelines, checklists, files, dashboards and reporting.

Event Management 112

Event Management Management 2019 Social Media 112

Socio Events

NOVEMBER 18, 2022

Normally, a hybrid event will reflect your brand image. Your choice of event: Obviously, no two events are exactly the same. A hybrid conference, for instance, will look much different than a hybrid meeting or a trade show. Check out our list of hybrid event ideas for some inspiration.

Sponsorships 98

Sponsorships Events Technology Trade Shows 98

Planning Pod

MAY 2, 2020

The wants, needs and characteristics of your target audience should drive practically every decision you make moving forward, from content and presenters to audience engagement and event marketing tactics. A big advantage of virtual events is that they can scale massively compared to physical events.

Social Media 195

Social Media Technology Entertainment Marketing 195

Hubilo Blog

OCTOBER 16, 2019

However, the landscape is also evolving, and these changes are putting the onus on B2B companies to maximize their event presence and raise their game. Case in point: according to Frost & Sullivan, the B2B e-commerce market is growing and will reach $6.7 Diversify your event presence . Create an event website.

B2B 45

B2B 2020 Social Media Trade Shows 45

Planning Pod

JULY 25, 2019

Summary: Learn about what event management software tools to look for. Evaluate features and read reviews of the top event planning apps. What is event management software? Event project management – For managing budgets, calendars, tasks/to-do’s, schedules/timelines, checklists, files, dashboards and reporting.

Event Management 60

Event Management Management 2019 Social Media 60

Python Events

FEBRUARY 7, 2022

Marketing groups are subsidising live events more than ever before. The power of a live event, particularly a hyper-personalised in-person event, lies in the potential it provides to meet with a core demographic in person. Events such as live shows or concerts aren’t the best fit for event planning software.

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Event Planning Advertising Event Management Management 85

Certain

OCTOBER 20, 2016

Want to increase and update your marketing resources library? The modern marketing landscape is constantly changing and evolving, meaning that sources of information are changing as well. From SEO toolsets to improving search rankings and driving traffic, Moz’s product helps marketers near and far. Content Marketing Institute.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Python Events

FEBRUARY 7, 2022

Marketing groups are subsidising live events more than ever before. The power of a live event, particularly a hyper-personalised in-person event, lies in the potential it provides to meet with a core demographic in person. Events such as live shows or concerts aren’t the best fit for event planning software.

Event Planning 52

Event Planning Advertising Event Management Management 52

Hubilo Blog

FEBRUARY 3, 2020

This guide is for anyone who is about to organize or manage your first event, or a veteran looking to translate their understanding on event management in a structured manner to your team members, or an independent event organizer, or maybe an event marketing manager , this is for you all. Who is this event for?

Event Management 74

Event Management Management Social Media Event Apps 74

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Event Marketing 2019 Marketing 2014 98

Stova

MARCH 16, 2023

Each year billions are spent capturing and extracting those insights across every major marketing channel. And it’s happening every second at your events. How to Calculate Engagement Score Because events vary significantly we need a reference point to provide helpful context. Let’s break it down.

2023 40

2023 Event Apps Social Media Technology 40

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., based on your marketing plan.

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Event Marketing Marketing Social Media Speakers 131