Expos Don’t Work Well in a Virtual Environment
Velvet Chainsaw
OCTOBER 14, 2020
Virtual expos are more like commoditized digital advertising offerings than they are immersive deal-making spaces. In the February 2019 issue of Convene, I wrote about Why the Sustainability of the Trade-Show Business Model is in Question. Up Your Sponsorship Game. Trusted Platform. Cap the next level and 8 – 12.
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