article thumbnail

How Lacoste’s Miami Open Sponsorship Mixes Tradition with New Experiences

Event Marketer

While Florida is the land of gators, Lacoste showed up to the 2024 Miami Open with its rival signature crocodile. Lynch says Lacoste sees the Miami Open as a global event, with the U.S. team partnering with staff based in the brand’s Paris headquarters and global digital and social teams. Agency: Factory 360.

article thumbnail

Eventscase Monthly News Round-Up March 2024

Eventscase Blog

Confex is a year-round resource centre that showcases the latest developments in the industry and offers support to anyone looking for a “one-stop shop” for event planning and organisation. It was a gala full of music, humour and unbridled positive energy that highlighted the great work done by event agencies.

2024 59
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2024 Agency Roundtable: Executive Perspectives, Part 1

Event Marketer

Read on for candid ideas and perspectives guaranteed to inform your agency business in 2024, and check out part two of the conversation here. So whether there’s an official sponsorship component or not, making sure that we really understand what those partners also need to get out of this experience. It always has.

2024 57
article thumbnail

14 Best Event Management Software Solutions for 2024

Eventmobi

We’ll cover: What Is Event Management Software? How Can My Organization Choose the Best Event Management Software? Best Event Management Software Solutions With the global event management software market projected to reach $18.4 Are you looking for a nonprofit-specific event management solution?

2024 195
article thumbnail

Eventscase Brings EMA and AEVEA to ‘Event Tech Live’ in London

Eventscase Blog

This trip not only gave them an opportunity to explore the latest innovations in event technology but also allowed them to establish valuable connections with other professionals in the field. Til next year!

article thumbnail

12 Event Industry Statistics That Will Make You Think Twice [Infographic]

Planning Pod

Projected job growth rate for events industry from 2014-2024. Amount of time preferred by attendees for a presentation (single-speaker event). Sponsez – The Opportunity in B2B Event Sponsorships. The Viral Impact of Events – Freeman XP and the Event Marketing Institute 2014. 2 – 10%.

2014 113